A wee bit away from North Edinburgh, but a destination to dream about if we ever have foreign holidays again …
South West Tenerife has become Europe’s first Whale Heritage Site, a global certification developed by the World Cetacean Alliance and supported by World Animal Protection, that recognises outstanding destinations for responsible and sustainable whale and dolphin watching.
The site at Tenerife-La Gomera Marine area offers tourists an easy way to select responsible whale and dolphin watching in the wild and gives the travel industry a way to move away from selling wildlife entertainment activities and select ethical practices instead.
Tenerife is popular with UK tourists and a famous spot to see whales and dolphins in the wild. The accreditation of the site in South West Tenerife recognises the community´s commitment to respect and celebrate these animals. Twenty-eight cetacean species can be found in the island’s waters including short-finned pilot whales, sperm whales and bottlenose dolphins.
This site and one in Dana Point, California, USA also announced today, join the only other two Whale Heritage Sites in the world: The Bluff, South Africa and Hervey Bay, Australia.
“Whale Heritage Sites play a vital role in showing a responsible and sustainable alternative to wildlife entertainment activities,” said Katheryn Wise, Wildlife Campaign Manager at World Animal Protection.
“While travel is temporarily on hold for most of us, when it does resume it is up to all of us to make responsible choices. These sites will help promote tour operators who protect the welfare of marine wildlife while offering tourists the chance to experience these animals free and thriving in the wild, where they belong.”
Elizabeth Cuevas, Whale Heritage Sites Manager at World Cetacean Alliance, said:“The designation of Europe’s first Whale Heritage site is a wonderful step forward for responsible tourism.
“We believe the site is fast becoming a world leader in sustainable whale and dolphin watching and this certification will help the local community by recognizing responsible whale watching practices supported by the latest research and conservation efforts.”
Becoming a Whale Heritage Site will ensure that visitors are contributing to destinations that celebrate their natural heritage, protect marine wildlife and build a connection between local residents and sea life.
In addition to the opportunity to observe cetaceans, vibrant festivals and other events celebrate the marine environment and provide education and inspiration for tourists and locals alike.
Tenerife-La Gomera Marine area´s location in tourist hot-spot Tenerife is popular with the island’s 6 million annual visitors1. The importance of the tourist industry to the local area is reflected in the local and national regulatory frameworks, which provide formal protection of the marine ecosystem, with two Special Areas of Conservation (SACs) and a strong legislative framework protecting cetaceans.
To qualify for Whale Heritage Site accreditation, candidate destinations must meet set criteria which recognises their commitment to cetacean conservation through responsible wildlife interactions and sustainability. These include:
Encouraging respectful human-cetacean coexistence
Celebrating cetaceans
Environmental, social and economic sustainability
Research, education and awareness
In meeting Whale Heritage Site criteria, sites must take into account information relating to the relevant local cetacean populations including their status, numbers, biology, habitat, behaviour and welfare.
Tourism and hospitality businesses across Scotland are to benefit from a £104.3 million package of support in the New Year.
The funding is part of the short term response to the Scottish Tourism Recovery Taskforce recommendations and follows lengthy discussions with industry to target support specifically where it is needed the most.
It is part of the £185 million package previously announced by Finance Secretary Kate Forbes. Further work will be urgently undertaken to establish what additional support is needed in light of the announcement to move mainland Scotland to level 4 and the Scottish islands to level 3 from Boxing Day.
Businesses required to close by law are currently able to claim up to £3,000 every four weeks through the Strategic Framework Business Fund.
Areas set to benefit include:
£19.2 million to provide one-off grants for hospitality businesses
£50.8 million for businesses with a rateable value of more than £51,000 that have not received support from the Pivotal Enterprise Resilience Fund or Hotel Support Programme and some additional support to smaller businesses impacted by restrictions
£11.8 million for international inbound, coach tourism and domestic tour operators
£7 million for self-catering
£5 million for visitor attractions
£2.5 million for outdoor tourism
£2.3 million for hostels
£2 million for ski centres
£1.5 million for travelling show people ineligible for other support
£1.2 million for Destination Management Organisations
£1 million for B&Bs and guest houses excluded from the latest Non Domestic Rates scheme
Tourism Secretary Fergus Ewing said: “It’s been a particularly bruising year for our tourism and hospitality sectors. The COVID-19 crisis has shattered previously successful businesses and we are committed to doing everything possible to get them back on their feet. These funding streams seek to throw a lifeline to some sectors that we know are particularly vulnerable and may not have access to help from other sources.
“We’ve already invested well over £2.3 billion to support businesses across Scotland, including 100% rates relief for pubs and restaurants but we know this is not enough. The restrictions, as necessary as they are, continue to have a profound effect and it is fair to say that tourism and hospitality businesses are feeling it more than most. This funding will provide a vital lifeline in the build up to what should be much of the industry’s busiest time of the year.
“The funding aligns in the short term with many of the tourism taskforce’s recommendations and I am grateful to it for its work on this.
“Clearly, in light of the enhanced restrictions announced at the weekend to control the spread of the virus, we will be undertaking further work on what additional support is needed by businesses, including for the longer term. There is a need to move quickly to ensure the sector is adequately supported and ready to go again, when the time is right.”
Scottish Government officials tried to block a tourism campaign to encourage visitors from the rest of the UK to come to Scotland, according to the Daily Mail.
Emails between Visit Scotland and the Scottish Government show that government officials altered a press release removing references to England and Northern Ireland. However, Visit Scotland highlighted the pressure they were receiving from the tourism industry to target tourists from the rest of the UK.
The tourism body say they have still not extended the campaign to the rest of the UK due to Scottish Government guidance.
Figures from Scottish Enterprise show that UK based tourists made up 77% of overnight tourism trips in Scotland in 2018.
A recent study by the University of Edinburgh Business School said that UK visitors are most interested and able to afford visits to Scotland and should be targeted, according to The Times.
Lothian MSP, Miles Briggs, said:“Tourism is a key part of Edinburgh’s economy and decisions by SNP Ministers are actively hurting the capitals economic recovery.
“English, Welsh and Irish tourists are welcome to Edinburgh, despite the SNPs nationalist agenda.
“Local coronavirus guidelines must still be followed, but sending this message to the rest of the UK about visiting Scotland is not helpful.
“With international free movement being limited for the foreseeable future, tourism from other parts of the UK will be more important than ever for getting Edinburgh and the South East of Scotland’s economy back on track.
“It is vital that we protect and global reputation of Edinburgh as an inclusive and welcoming city – that fundamentally starts with our brothers and sister in other parts of Britain.”
A new organisation has launched to help Scotland’s beleaguered tourism sector make a sustained recovery driven by technological innovation.
Traveltech for Scotland will build a support network for travel technology pioneers whose ingenuity could help turn the sector around following the devastating impacts of Covid-19.
The venture will create opportunities for businesses, including digital tour operators, online booking providers and companies developing robotic devices that improve the hotel experience.
Traveltech for Scotland will foster an online community of entrepreneurs, promote industry events and create a digital marketplace to encourage growth in the sector.
It builds on the country’s traveltech leadership, demonstrated by pioneers such as flight-booking giant Skyscanner, hotel guest app provider Criton and trip-planning company Whereverly.
The £342,000 initiative – led by the University of Edinburgh and funded via the Scottish Government and Scottish Enterprise – will tap into Scotland’s research excellence and seek to nurture the country’s tech graduate talent.
Traveltech for Scotland involves two strands of the University of Edinburgh – its commercialisation service, Edinburgh Innovations, and the Edinburgh Futures Institute, which has a particular focus on harnessing big data and digitisation to promote social good.
Scottish Government Cabinet Secretary for Rural Economy and Tourism, Fergus Ewing, said: “The tourism and hospitality sector has been hit hard by this pandemic and we do not underestimate the crisis this has created.
“Protecting jobs and businesses is a key focus of the Scottish Government’s efforts to respond to the pandemic.
“As we start to see more and more of the sector re-opening, the launch of Traveltech for Scotland will support the sector further in its road to recovery. I welcome this innovative approach and look forward to seeing how the community is strengthened as a result.”
The Chief Executive of Scottish Enterprise, Steve Dunlop, is confident Traveltech can support economic recovery in communities that rely on tourism and help the sector to ‘build back better’ by developing sustainability and resilience.
Mr Dunlop said: “By bringing together our digital and visitor economies, there’s a real opportunity for the Scottish technology sector to lead the way in creating innovative solutions to the challenges faced by the tourism industry on a global scale.”
The newly appointed Director of Traveltech for Scotland, Joshua Ryan-Saha, of the Edinburgh Futures Institute, believes it is in moments of great crisis that new ideas are born.
He said: “The travel industry faces unprecedented challenges and we need to invest now in Traveltech to build a better, more resilient and sustainable future for Scotland’s travel industry.”
COVID-19 has impacted heavily on the travel, tourism and hospitality sectors, forcing redundancies and reduced operations for airlines, hotels, bars, restaurants and tech businesses, and leading to the cancellation of Scotland’s major events and festivals in 2020.
In 2018 Scotland’s tech industry was valued at £4.9 billion, with over 100,000 people employed in the sector. Demand for tech recruits continues to grow rapidly: it is estimated that Scotland needs around 13,000 new people to work in tech every year.
The CEO of the Scottish Tourism Alliance (STA), Marc Crothall, said the launch marks a vital step forward in providing Scotland’s tourism businesses access to new technology solutions, which can build customers’ trust around virus control and safety.
He said: “It will offer reassurance that challenges can be overcome to aid a sustainable recovery for the industry and, I hope, put Scotland on the map as a leading destination for travel technology.”
Traveltech for Scotland is initially a three-year project funded under Scottish Enterprise’s Cluster Builder programme – supported by the 2014-20 European Structural and Investment Fund through a programme of jointly funded projects with the European Regional Development Fund (ERDF), and managed by the Scottish Government.
A total of up to £342,000 has been allocated towards creating a Cluster Builder for traveltech in Scotland over three years. The ERDF contribution is up to £171,000.
Lothian MSP Miles Briggs has welcomed the boost. He said: “The creation of Traveltech is a positive move for Edinburgh’s tourist industry, which has been hit so hard by Covid-19 and lockdown.
“Social distancing has created many challenges for tourist businesses and the development of technology to allow companies to make a profit and keep people safe is welcome.”
ForeverEdinburgh encourages residents and visitors to share what they love about Edinburgh and invites them back into the city
Campaign is a joint initiative from Edinburgh Tourism Action Group, City of Edinburgh Council and industry partners
Tourism and hospitality industry is one of the worst hit by the COVID-19 pandemic
A new initiative to support Edinburgh’s hard-hit tourism and hospitality industry has gone live. The ForeverEdinburgh campaign has been developed by the Edinburgh Tourism Action Group (ETAG), working closely with the City of Edinburgh Council and industry partners from across the sector, including hoteliers, visitor attractions, bars and restaurants, events and festivals and transport.
The campaign aims to maintain Edinburgh’s position as the UK’s top visitor destination outside of London, attracting over 4 million visitors a year and employing 34,000 of the city’s 513,000 residents. Its launch follows the recent relaxation of lockdown restrictions for many parts of the tourism and hospitality sector which has allowed businesses to reopen over the last month.
Edinburgh’s tourism sector has gone from strength to strength in recent years but has seen a very dramatic reversal of fortunes recently. It was only a few short months ago that the key challenge was how to address the concerns around over tourism in the city.
However, the impact of the COVID19 pandemic has hit the city particularly hard and while the relaxation of lockdown rules has seen a boom in staycations in more rural parts of Scotland, visitors remain cautious about visiting city locations and key draws to the city, such as major events, festivals and business conferences have had to be cancelled.
The ForeverEdinburgh initiative aims to ‘inform and inspire’ residents and visitors alike, giving them the confidence to come into the city by communicating the new safety measures in place right across the city, ensuring people feel prepared and reassured.
A new website soon to be launched, will provide information to help people plan their visit responsibly as well as recommend things to see and do and, for those from further afield, where to stay.
Edinburgh residents and visitors will be invited to share what they love most about Edinburgh using #ForeverEdinburgh. From local walks and cycle routes to favourite restaurants or the best place to get a cappuccino, ForeverEdinburgh will inspire people to get into the city again, whether that’s to revisit an old gem or discover a new one.
Local businesses are encouraged to engage with the ForeverEdinburgh campaign and be part of a united, city-wide movement with increased visibility and social engagement through #ForeverEdinburgh.
A digital toolkit with flexible campaign assets designed for easy integration with existing brand and marketing collateral will be available to download at www.etag.org.uk.
Donald Emslie, Chair of ETAG, said: “The impact of COVID-19 and the implications for the tourism sector in Edinburgh are unlike anything we have experienced before. It was clear from the very early days of the crisis that Edinburgh’s tourism sector was going to be particularly hard hit, putting many jobs and businesses at risk.
“It was also clear that a new approach to promoting the city’s tourism offer would be required, making public health issues the top priority to ensure the safety of residents, visitors and those working in the industry.
“A key challenge is also the rapidly changing situation, so rather than create a traditional tourism marketing campaign, the #foreveredinburgh initiative is designed to ‘inform and inspire’ people and importantly create a platform which tourism businesses of all types and sizes can be part of.
“ETAG recently surveyed the city’s tourism sector and this demonstrated that their collective social media reach is over 3 million followers, so working together and harnessing this huge resource to promote the city creates a very strong voice for the city.
“ForeverEdinburgh will also encourage residents and visitors themselves to share what they love about the city, creating a genuine ‘Team Edinburgh’ effort to support the many jobs and businesses that rely on visitor income and contribute to the wider city economy, and so we are hoping as many people as possible will get behind the Forever Edinburgh campaign.”
Adam McVey, Leader of City of Edinburgh Council said: “There is no underestimating how important tourism and hospitality is to Edinburgh, whether that’s in terms of our city’s economy, local businesses and jobs or our residents’ wellbeing and enjoyment.
“We’re lucky to have such an incredibly vibrant and varied offering at our fingertips – in part driven by the high levels of visitors that our beautiful city attracts – and we need to act urgently to provide support to our local businesses and help build the industry back to be as sustainable and resilient as possible.
“At the same time, we have to carefully balance this support with ensuring that Edinburgers can enjoy these businesses safely and without compromising their own health or that of others.
“Like all of our recovery efforts, we’re taking a Team Edinburgh approach to backing and implementing the campaign and we’re confident that by working together we can encourage Edinburgers to rediscover parts of their city safely and fall in love with it all over again. We’ll not only see the buzz that we’ve missed so much return to our streets, we’ll also see a positive impact on our local high streets across the city to boost local business and help protect jobs.”
The ForeverEdinburgh campaign has been created in partnership with Edinburgh-based The Lane Agency, who have an award-winning track record with high-profile destination campaigns across Scotland and Northern Ireland.
Chris Bruce, Director of The Lane Agency, said: “We’ve worked on City of Edinburgh campaigns in the past, however this one was more poignant and important than ever.
“We’ve all experienced eerily silent offices and shops and share a desire to see Edinburgh safely returning to the vibrant, buzzing city we know. It has been a privilege working on a campaign that will reintroduce the city to its residents and visitors.”
Elaine Green, Edinburgh Capital Group, commented: “Edinburgh Capital Group members are delighted to cement their role as reasons to visit Edinburgh by being part of Team Edinburgh’s #ForeverEdinburgh campaign and hope it will encourage locals to get to know their beautiful city better and the array of attractions, tours and events it has to offer.
“Our members are all certified by the UK-wide ‘We’re Good to Go’ scheme and ready to welcome visitors.”
Neil Ellis, Chair Edinburgh Hotels Association, said: “The Edinburgh Hotels Association as a #ForeverEdinburgh partner, is grateful to ETAG for spearheading on this very much welcome and needed campaign for our amazing capital city. Our members stand ready, as they always have, to safely welcome guests from near and far for that no doubt, well-earned city break.
Lyndsay Wilkie, Director, Business Development at The University of Edinburgh who run three hotels and multiple venues across the City, said: “Edinburgh’s tourism and hospitality industry has always been so vibrant and something we are all proud of, which is why it makes it so hard to see the City’s hotels, venues and restaurants so quiet at what would normally be our busiest time of the year.
“That’s why we are delighted to be partnering with ETAG, City of Edinburgh Council and other key industry partners on the #ForeverEdinburgh campaign, as it’s now more important than ever that we come together to showcase what Edinburgh has to offer.
“I know how much energy we’ve put into making our hotels and venues safe for our guests and delegates, and we are lucky that our City has so much green and open space for our visitors to enjoy, this campaign will help us all to tell this story and give confidence to our guests of the future.”
The ForeverEdinburgh campaign is jointly funded by City of Edinburgh Council, ETAG and industry partners. The core objectives of the initiative are to maintain Edinburgh’s position as a top visitor destination, to drive footfall in a safe and responsible way, and ultimately safeguard jobs and businesses right across the city’s tourism and hospitality industry.
Edinburgh Napier University and Scottish Enterprise deliver sector-wide recovery initiative
From April to June, four themed workgroups reviewed the challenges facing Scottish tourism as it reeled from the impact of Covid-19. The scale of the challenge facing the sector – one of Scotland’s largest employers – was obvious from the first day of lockdown and, ultimately, more than 85% of personnel have been furloughed over the period.
In response, in March, Scottish Enterprise and Edinburgh Napier University, the partnership which runs the ground-breaking Destination Leaders Programme (DLP), acted to harness the experience and expertise of more than 120 DLP alumni, launching DLP Assembles to support a pathway to recovery.
“When we launched, the aim was to provide identified actions, outputs and outcomes to help recovery,” explains Professor Jane Ali-Knight of the Edinburgh Napier Business School.
“Involvement was designed to ensure participation came under the acceptable category of professional training for ‘furloughed’ professionals, and we used the DLP alumni network to form the project groups to ensure a good mix of experience and expertise. We also matched the workgroups with mentors and professional support to guide participants on their themes and tasks.”
DLP alumni used their connections to bring together the network of professionals who considered each theme – guided by weekly discussions with mentors drawn from DLP alumni and Edinburgh Napier. Mentors helped focus each group’s actions around the Scottish tourism strategy, Scotland Outlook 2030, and provided regular updates on government funding and initiatives.
Aileen Lamb from Scottish Enterprise adds: “We wanted the programme to encourage innovative thinking across a range of themes, but most importantly we wanted to help maintain and extend participants’ professional skills, expertise and experience, and their networking during furlough.
“This project was built upon the alumni network of the Destination Leaders Programme. It is an excellent example of successful collaboration across academia, the public sector and the tourism industry. What Covid-19 has shown us, despite empty hotels, attractions and airports, is the passion, innovation and resilience of the people who work in this critical industry.”
Kenneth Wardrop, a fellow DLP founder, adds: “Using the DLP alumni we were able to act quickly and ensure we coordinated with groups such as Edinburgh Tourism Action Group and the Scottish Tourism Emergency Response Group.
“Everyone involved is to be commended for the quality, professionalism and practical solutions identified. They will all be vital in adjusting business operations to post Covid-19 challenges, and the longer-term strategic planning for the recovery of the sector.”
The practical recommendations of each workgroup were presented in individual online sessions in June.
An undoubted highlight has been an interactive toolkit for visitor attractions and experiences, which is now hosted on the VisitScotland website. The Toolkit includes case studies from across the world and suggests technological solutions to suit different budgets, as well as short, medium and long-term ideas.
“It covers everything from online ticketing and social distancing, to moving content online and creating your own podcast,” explains Thayanne Scardini, who volunteered to work on the Toolkit workgroup with fellow tourism professionals Karin Gidlund and Jemma Reid.
“We believe the Toolkit will be a great starting point for attractions and experiences who are looking into diversifying through technology, helping to prepare them for a safe reopening for both visitors and staff, whilst meeting visitors’ expectations and improving customer experience. It has many recommendations for applying technology that can also be helpful for other sectors as well.”
For Antony Carter, and his fellow participants on the Business Events workgroup, they quickly realised that – whether global chain or local venue – the priority going forward is to find ways to reassure clients that operations are safe.
“In the past, operational staff at events were meant to blend into the background; going forward clients and attendees will want to see the operational team front and centre – whether they are cleaning or managing movement around a venue.
“Our report recommends ways that venues can demonstrate how they have alleviated risk effectively, and that includes collaboration throughout the supply chain.”
For Colin Corson and the Whisky workgroup, ‘collaboration’ also became their watchword: “Whether you are a self-catering provider who wants to welcome guests with a fridge full of local produce, (and a local malt of course), or two attractions selling combined tickets online to avoid the need for queuing, collaboration is vital to future success.
” It can minimise congestion in local shops; help improve the experience for guests and local businesses; and help local communities – as well as visitors – feel safer as they move forward.”
From conception to conclusion, collaboration is the theme that sums up the ‘Pathway to Recovery’ project.
Jane Ali-Knight adds: “The University is incredibly proud to have worked with Scottish Enterprise to lead and drive this project forward. We applaud the hard work of all the workgroup participants, against the backdrop of the many challenges of lockdown, and the professional uncertainty, anxiety and disruption.
“That hard work was marked by the presentation of Certificates of Participation to all group members on Friday 10th July.”
Holyrood’s Culture, Tourism, Europe and External Affairs Committee has today issued a call for views from the culture and tourism industry on the current Covid-19 crisis.
The committee is seeking to consider how best the industry can be supported during this unprecedented time.
The Committee will use feedback received to recommend how the Government should provide effective support that mitigates the devastating impact the virus is having on the industries.
The Committee has set no deadline for responses. The call for views will remain open on an ongoing basis and will provide a forum for raising issues of concern.
Committee Convener, Joan McAlpine MSP said: “These are unprecedented times and the Committee is here to listen.
“As the weather warms our tourism industry should be coming into its high season. Instead hotels are empty, pubs are dry, and theatres are quiet. Visitors have been told not to travel to rural areas for understandable reasons, but that will have a devastating impact on tourism business in some already fragile local economies.
“The protection of life and the ability of the NHS to cope as the virus spreads has rightly been the priority but the long-term impact that Covid-19 has created will last longer than any lockdown.
“Scotland relies heavily on its tourism and culture industry and it is vital that our industries are supported effectively during this crisis, so that they can come back and contribute to the economy once more.”
Deputy Convener Claire Baker MSP said: “Mitigating the impact of this crisis must be a top priority of the Scottish Government, as it is for the Committee.
“The mass cancellation of events and the effective lockdown of tourism will have a profound lasting effect. We will be working with the Cabinet Secretary to ensure all that can be done is being done.”
The committee will publish responses on its website on a regular basis over the coming weeks and months.
A call has gone out to those with skills, expertise and experience, who are currently ‘furloughed’ or on a reduced working pattern, to help address the challenges facing Scotland’s tourism sector.
In 2017, the sector provided employment for eight out of every 100 Scottish workers, but thousands of tourism business owners are naturally feeling anxious about the future in the wake of coronavirus.
The call to arms – ‘Getting ready for recovery’ – has been championed by around 120 alumni of the Destination Leaders Programme (DLP), a joint initiative for tourism industry professionals delivered for the past seven years by Edinburgh Napier University and Scottish Enterprise.
DLP alumni to mentor furloughed tourism workers along the road to recovery
The aim of the furlough initiative is to help small tourism businesses recover by providing targeted support and mentoring that can enable them to take forward identified actions, outputs and outcomes during this period of enforced reflection.
Professor Jane Ali-Knight (above) of Edinburgh Napier University’s Business School, explained: “It is intended that involvement will fall under the acceptable category of professional training for ‘furloughed’ professionals, and will help maintain and extend their professional skills, expertise, experience and network.”
This will mean projects taken up will be focused on objectives that underpin The Scottish Tourism Strategy to 2030, as well as wider destination leadership, development, management, industry resilience and recovery, and destination promotion.
Aileen Lamb from Scottish Enterprise said: “The objective is to support recovery and potential restructure of the Scottish tourism industry. We want to use this opportunity to encourage innovative thinking across a range of themes.
“Most importantly we want to encourage the supportive and adaptable nature of tourism professionals to shine. The initiative will include a weekly online session called DLP Assemble giving businesses a collaborative place to gather regular updates on initiatives and government funding as we look towards the point when restrictions can be lifted.”
Ali-Knight says: “We will guide participants on themes and tasks arising through the DLP Assemble initiative, to help form project groups with a good mix of experience and expertise, and to match groups with mentors and professional support.”
Kenneth Wardrop, a fellow DLP founder, says: “We want to act quickly, working with existing groups such as ETAG [Edinburgh Tourism Action Group] and STERG [Scottish Tourism Emergency Response Group] in order to start applying practical thinking and solutions in response to the evolving and devastating impacts on Scotland’s tourism industry.”
Edinburgh Napier University is also running a free online course through FutureLearn to help small tourism businesses understand the power of data they hold or can access in helping them market themselves more effectively at this critical time.
‘Understanding Data in Tourism’ is open now for people to register for the next starting point, on 16 May, by visiting:
Experts from across Edinburgh’s tourism and hospitality industries have been brought together by the Council to discuss the impact of the coronavirus on the city’s visitor economy.
In what is the first in a series of meetings with key sectors, members of ETAG, Edinburgh Airport, Festivals Edinburgh, Visit Scotland, Essential Edinburgh and the Chamber of Commerce joined a virtual roundtable this week (Thursday 16 April) chaired by Council Leader Adam McVey to kickstart work on a city recovery plan.
During the tourism oversight group’s first meeting, the sector:
Reaffirmed its commitment to the aims of Edinburgh’s new Tourism Strategy – a 10 year plan which focuses on managing tourism and balancing the needs of local residents, businesses and visitors.
Discussed initial ideas for economic recovery in the sector, including options for recovering local footfall and business tourism once lockdown measures have been eased.
Agreed to carry out urgent work in a number of priority areas, which will be reviewed when the group meets again in three weeks’ time.
Council Leader, Adam McVey, said: “There is a real willingness from all sides and sectors to use our city’s strengths as a platform for working together over the coming months so that we can recover from this global emergency.
“It is so important to the future of our Capital that we remain committed to sustainable and responsible tourism when businesses open again and keep our focus on the priorities we agreed last November – to put our people, place and environment at the heart of our plans.
“We entered this outbreak with Edinburgh’s key sectors and local businesses in good health. I believe this will stand us in good stead as our City and economy recovers. Our contribution to the world, whether it’s the arts or academia, has been enormous and we know it’s left a strong impression on so many people’s experience of our Capital.
“The road to recovery may be long, but tourism is an important engine for Edinburgh’s economy. We’ll need to work together to share the benefits of tourism across Edinburgh, and our new tourism strategy is central to achieving this.”
Donald Emslie, Chair of the Edinburgh Tourism Action Group (ETAG), said: “This week’s meeting was extremely welcome, as it demonstrated the Council’s recognition of the huge challenges that the tourism sector is facing and the need for a positive and proactive response.
“ETAG will be playing a leading role in this and engaging with the tourism industry and key stakeholders to ensure that we work together as “Team Edinburgh” to support the development and delivery of the recovery plan.”
Depute Leader Cammy Day added: “Tourism has been an important topic of conversation in our city for a long time and residents’ feedback over the last 12 months helped us to shape Edinburgh’s new Tourism Strategy.
“This feedback and the ambitions of this 10 year plan need to remain central to our efforts and those of everyone in the sector, as we seek to help Edinburgh recover economically.
“We’ve always been proud to be a small city which made it big on the world stage – a place which is recognised as an enviable city to live in and visit. When these difficult times are behind us, we look forward to being able to come together once again to sample all that makes Edinburgh the inspiring place it is.
“Managing this will involve a range of measures to support the sector and workers, and we’re committed to working together to put a strong recovery plan in place.”
The group’s findings will inform a citywide recovery plan, which will involve senior Councillors and Council officers seeking feedback from industry leaders across various sectors.
Earlier this month, the Convener of Housing, Homelessness and Economy Chaired a meeting of Edinburgh’s Economic Advisory Panel featuring business leaders and major employers, to gather views on the impacts to Edinburgh business of coronavirus.
Such work will continue as we coordinate findings and next steps for Edinburgh’s recovery strategy.
As per my previous post, this will be an issue in Edinburgh when the world returns to what passes as normality:
A message from The Citizen Network:
PRINCES STREET GARDENS – NO MORE BUSINESS AS USUAL
This is an appeal for concerned residents of Edinburgh and any others who care about the protection of green spaces to submit emails to the Parks Dept of the Edinburgh City Council parks@edinburgh.gov.uk on behalf of the wellbeing of Princes Street Gardens, their use as gardens, memorials, appropriate community focused activities and crucial city centre green space for the benefit of the residents of Edinburgh as communal owners of this common good land and our guests. The deadline is 6 March, 2020.
This appeal relates to the proposed Summer Sessions concert series for 2020.
The Issue:
With issues coming to the fore concerning city centre parks, (especially those that are on our common good land and collectively owned by the people of Edinburgh), being prioritised as event venues over the gardens, memorials and green spaces that they are, we have seen the compounding damage that has been inflicted on our parks.
Perhaps it is time to tell the city that events and festivals, especially those for private profit are better suited to more appropriate venues.
Tourism, events and festivals will always be a part of Edinburgh.
However, the industry needs to better choose venues for their events that will not cause compounding, and in many cases, irreversible ecological damage to our crucial and historically valuable green spaces.
The industry should also be more mindful of the scale and size of their events and festivals as we are a finite city with limited resources currently facing austerity and cuts to our crucial services. Our green spaces deserve crucial and vital protection from the impacts of this misuse.
What you can do:
Send an email by 6th March 2020 to Parks Dept of the Edinburgh City Council parks@edinburgh.gov.uk
Tell them your concerns about the gardens and object to their use to host the Summer Sessions of 2020.
Finally, the Old Town Community Council recently made public on twitter the following:
@EdinOldTownCC
#WPSG will be predominantly closed for 25 days in August. If you don’t want to be effectively barred from #WestPrincesStreetGardens for those 25 days, then please email your objection to parks@edinburgh.gov.uk by Friday 6th March. More objections mean it’s less likely to happen!
Events have clearly moved on since the Ciziten Network first posted this in March, but organisers are keen that the issue is kept in the public eye. Happy to help – Ed.
