Good Food reveals winners of Christmas Supermarket Taste Test Awards 2024

  • M&S takes the crown for the most winners in this year’s Good Food Christmas Supermarket Taste Awards, scooping seven of the 21 categories, with Waitrose winning five categories.
  • Over 185 products from 13 supermarkets were blind-tasted, and anonymously rated by a panel of expert judges overseen by an independent adjudicator, winners include Morrisons £3.25 pigs in blankets, and Asda £5 mulled wine.

The UK’s number one food media brand, Good Food, has announced the results of its Christmas Supermarket Taste Awards, judging the best festive foods from 13 supermarkets across 21 categories, from smoked salmon to Christmas cake, pigs in blankets and mulled wine.

To arrive at the winners list, over 185 products were blind-tasted by Good Food’s expert panel, overseen by an independent adjudicator. All packaging was removed and food prepared and cooked following pack instructions and presented by an independent home economist. The judges submitted comments and a score out of 10 for each product in the category via anonymous online judging forms.

The full results are in the iconic Good Food Christmas issue which is on sale now with a “Make Christmas memories” message, packed with over 90 thoroughly tested recipes for memorable celebrating, entertaining and gift-giving, plus features on reducing food waste and tips for using up leftovers.

Of the thirteen supermarkets, M&S won the most, scooping seven wins out of the 21 categories, including Best cranberry sauce and Best classic mince pies.

Waitrose was awarded five wins including: Best turkey crown, Best Christmas cake and Best Christmas pudding.  Asda and Aldi tied for third place with three wins each, while Morrisons won the coveted Best pigs in blankets category and Co-op Best showstopper dessert.

Lily Barclay, Content Director, Good Food, says: “Good Food celebrates its 35th anniversary this year, which means 35 years of Christmas memories. 

“Our iconic Christmas issue will help create more memories with reinventions of retro classics and ideas for meaningful home-baked Christmas gifts.

“The Good Food team of experts started testing in August for the mammoth Good Food Christmas Supermarket Taste Awards, creating the ultimate guide to festive food buys.

“This Christmas the supermarkets have outdone themselves with the range and quality on offer, and our selection of winners will help save time in the kitchen, so you can focus on celebrating the festive season with family and friends..”

The results of the Good Food Christmas Taste Awards 2024, with judges’ comments:

Starters

Best smoked salmon
Winner: Booths Strong Oak Smoked Scottish Salmon, 200g (£8.00)

Smoked salmon on a plate

Judges’ comments: “This has nice thick slices with a classic, crowd-pleasing smoked flavour that would work well in sandwiches.”

Best hot canapé
Winner: M&S Collection Barber’s Extra Mature Cheddar & Ham Hock Scone, 290g (£7.50)

M&S-Collection-Barber's-Extra-Mature-Cheddar-&-Ham-Hock-Scone

Judges’ comments: “The scone has a great flavour and a lovely, crispy texture. The ham works beautifully with the creamy roux and buttery, cheesy notes – it’s easy to eat and perfect for nibbles with drinks.”

Mains

Best turkey crown
Winner: Waitrose Glorious Treacle Glazed Turkey Crown, 2.5kg (£60)

Turkey crown on a plate wrapped in bacon

Judges’ comments: “This juicy turkey has excellent flavour, complemented by the herby chestnut stuffing and a lovely saltiness from the bacon.”

Best alternative Christmas main
Winner: Aldi Specially Selected Wagyu Wing Rib, 1.8-2.8kg (£24.99 per kg)

Aldi specially selected wagyu wing rib

Judges’ comments: “This impressive-looking joint would make a fantastic showstopper. The meat has a good texture, and the outside sears well.”

Best gammon
Winner: Aldi Specially Selected Sugar Baked Crackling Gammon Joint, £18.99

Aldi specially selected sugar baked crackling gammon joint on a platter with vegetables

Judges’ comments: “A clear winner for the judges – this centrepiece gammon is complete with crunchy crackling and juicy, tender meat.”

Best pigs in blankets
Winner: Morrisons The Best pigs in blankets, 210g (£3.25)

Morrisons The Best Pigs in Blankets

Judges’ comments: “Caramelised onions give these a touch of sweetness, with pleasing crispy bacon and good texture to the sausage-meat.”

Best cranberry sauce
Winner: M&S Cranberry Sauce (fresh), 400g (£3.25)

M&S Fresh cranberry sauce

Judges’ comments: “This cranberry sauce has a nice sweetness, a distinct cranberry flavour and a pleasing tartness. It’s perfect for making sandwiches with your Christmas leftovers.”

Best vegetarian main
Joint winner: Waitrose Ultimate Plant-based Festive Wellingtons, pack of two (£7.50)

Waitrose ultimate plant based festive wellingtons

Judges’ comments: “This vegetarian mushroom wellington has a flavourful umami kick, crispy pastry, lovely mushroom and thyme notes, and warming gravy.”

Joint winner: M&S Collection Handcrafted Honey Glazed Vegetable & Barber’s Cheddar Galette, 400g (£12.50)

M&S Collection handcrafted honey glazed vegetable barbers cheddar galette

Judges’ comments: “This hearty galette impressed the judges: it is incredibly flavoursome, enjoyably cheesy and has plenty of veg.”

Best vegan main
Joint winner: Tesco Finest Roasted Vegetable & Cranberry Star, 340g (£6)

Tesco finest roasted vegetable cranberry star

Judges’ comments: “This attractive centrepiece features beautifully nutty and umami flavours with notes of thyme, marjoram and sweet onion. It has buttery, flaky pastry and festive star shapes.”

Joint winner: Aldi Plant Menu Vegan No Turkey Crown, 490g (£4.99)
This no-turkey crown does a great job of replicating the texture of meat quite well. It would go down extremely well with roast potatoes and a generous helping of gravy.

Festive desserts

Best Christmas cake
Winner: Waitrose No.1 Hand-Decorated Matured Rich Fruit Cake, 1.5kg (£18.50)

Iced fruit cake with a slice cut out

Judges’ comments: “This Christmas cake has a generous amount of marzipan, a slightly crumbly texture – which guests might take as homemade – and a pretty, impressive appearance with good, solid icing.”

Best alternative Christmas cake
Winner: Asda Ginger and Caramel Snow Cake, serves 16 (£12)

ASDA gingerbread and caramel snow cake

Judges’ comments: “The gingerbread and caramel cake captures the festive spirit beautifully. Its appearance is charming, both as a whole and when sliced, making it an attractive addition to any holiday spread. The cake boasts a strong gingerbread flavour that is nicely balanced, and the sponge is wonderfully soft and spongey.”

Best Christmas pudding
Winner: Waitrose No.1 Jewelled Cointreau & Cranberry Christmas Pudding, 800g (£15)

No.1 Jewelled cointrau cranberry Christmas pudding

Judges’ comments: “This Christmas pudding has a rich flavour, a pretty fluted shape, lots of cherries and whole almonds, and a nice spiced citrussy note.”

Best showstopper dessert
Winner: Co-op Irresistible Spiced Gingerbread Crown, 600g (£8)

Co-op irresistible golden sponge crown

Judges’ comments: “This golden sponge crown boasts a lovely gingerbread flavour with warming ginger and cinnamon notes, complemented by a rich caramel sauce and toffee drizzle. It looks impressive, is easy to serve, and has a homemade, festive taste.”

Best trifle
Winner: M&S Sticky Toffee Trifle, 1kg (£15)

M&S Sticky toffee trifle

Judges’ comments: “This trifle features a delightful blend of caramel, gingerbread and butterscotch flavours, beautifully paired with whipped cream and luscious custard. The layers are clear and well-textured, with attractive toppings.”

Best free-from dessert
Winner: M&S Chocolate & Orange, Fruit & Nut Brownie, 630g (£12.50)

Chocolate & orange fruit & nut brownies on a plate and the counter

Judges’ comments: “This gluten-free brownie tastes like it is made from quality chocolate, and the hint of orange isn’t overbearing.”

Festive bakes

Best classic mince pies
Winner: M&S Collection Mince Pies, pack of six (£4)

Stack of mince pies on a plate with one open mince pie in front

Judges’ comments: “These classic mince pies have a beautiful, unique design with a well-patterned top, buttery pastry with a good mouthfeel, and a nicely spiced filling with discernible fruit.”

Best flavoured mince pies
Winner: Morrisons The Best Cherry Bakewell Mince Pies, pack of four (£2.75)

Mince pies with one cut in half

Judges’ comments: “These Bakewell-flavoured mince pies feature a pretty flaked almond topping and a well-balanced frangipane that’s not too sweet. The mincemeat is moist and fruity, creating a pleasant hybrid of a classic mince pie with a nutty, crumbly twist.”

Best gluten-free mince pies
Winner: Waitrose Mince Pies, pack of four (£2.90)

Waitrose Mince Pies

Judges’ comments: “These gluten-free mince pies have a nice texture that holds together well without crumbling too much.”

Best vegan mince pie
Winner: Asda Free From 4 Mince Pies 220g (£2)

ASDA free from mince pies

Judges’ comments: “These vegan mince pies have a beautiful, uniform appearance with a simple star decoration and feature a lovely, juicy filling. The pastry is crisp with a good crumbly texture and a nice sugary top, making them a delightful treat.”

Best biscuit tin

Winner: M&S Collection Shortbread Tin, 400g (£10)
Judges’ comments: “These Christmas shortbreads are melt-in-the-mouth buttery, with a good salty hit and a rich, milky chocolate coating. Their soft, crumbly texture makes them a true winner.”

Best mulled wine
Winner: Asda Extra Special Mulled Wine, 75cl (£5)

Asda extra special mulled wine

Judges’ comments: “This mulled wine offers a delightful boozy flavour with a rich ‘mulled’ quality, making it a standout choice for a sweet, spiced experience.

All prices correct at time of publishing.

The Christmas issue of Good Food is out now, get your copy in store or order direct from www.MagsDirect.co.uk

Co-op warns of pending grief pandemic across Edinburgh

  • Co-op Funeralcare estimates 9.7 million mourners have been denied the opportunity to say their last goodbye at their loved one’s funeral
  • With only 50% of funerals proceeding with restricted attendance over lockdown, Scotland ranks one of the highest in the UK for funerals that went ahead
  • Just 4% said that someone visiting them was the most comforting thing that someone did for them when experiencing a bereavement in Scotland
  • 59% of bereaved UK adults said lockdown had negatively impacted their grief process
  • A further 61% of bereaved UK adults, who have experienced a bereavement during lockdown, said that nothing has helped them to grieve

Co-op has released a report which reveals the devastating impact lockdown has had on Edinburgh’s ability to grieve and warns the region could yet face a grief pandemic.

An online YouGov survey, commissioned by the UK’s leading funeral provider Co-op Funeralcare, shows that in the weeks following the start of the UK’s lockdown on 23rd March, 50% of bereaved adults in Edinburgh have been denied their final farewell.

Although a necessary measure to protect our nation during the coronavirus pandemic, the restrictions on the number of funeral attendees mean that many have been unable to attend their loved one’s funeral, with some councils prohibiting any attendees at crematoriums and gravesides.

When asked about the most important way to say goodbye, 42% of UK adults chose being present when their loved one passes away, whilst 33% chose attending a funeral or memorial service. Sadly, in a bid to slow the spread of Covid-19, neither of these goodbyes have been an option for an estimated 243,000 bereaved families.

Funerals play an intrinsic part in the grieving process, and by being unable to attend, many have been unable to grieve the loss of their loved one. The survey revealed that37% of mourners have been unable to pay their respects by attending a funeral service, whilst 45% of people said the funeral went ahead, or will go ahead, with restricted attendance in person only.

A harrowing estimate of more than 133,000 bereaved families who have lost a loved one during lockdown said their grief process has been negatively affected by the restrictions in place, with over three fifths (61%) saying that nothing in particular has helped them to grieve. This inability to grieve at present means the nation could experience a prolonged period of mourning for months, or even years, to come.

David Collingwood, Director of Funerals at Co-op Funeralcare said: “A funeral provides a sense of closure for bereaved families and is very often the start of the grieving process.

“Sadly, the recent restrictions mean an estimated 243,000 bereaved families across the UK and thousands across Edinburgh have been denied the right to say goodbye to loved ones in the way they would have wished.

“We completely supported the need to introduce these restrictions at the beginning of the devasting Coronavirus pandemic in the UK. We had to make some tough but responsible decisions to protect our colleagues and clients, and to fulfil our social responsibility of slowing the spread of the disease.

“Tragically, we don’t yet know what the long-term psychological effects will be for families denied the last opportunity to say goodbye, so it is vital that we do everything possible to allow families and individuals to attend funerals, whilst always prioritising the health and safety of our communities.”

Co-op Foundation has partnered with Co-op Funeralcare to deliver grants of up to £10,000 for projects that help young people to support each other through bereavement.

Organisations can express their interest in the Co-op Foundation #iwill Fund  until 31 July. The funding will help build confidence, skills and a sense of belonging among young bereaved people, while helping them to make a long-term impact on their peers who have gone through similar experiences.

In Co-op Funeralcare’s Biggest Ever Survey in 2018, 81% of respondents said they hadn’t saved anything towards their funeral, and 8% admitted to experiencing financial hardship due to paying for the funeral of a loved one.

Co-op understands the impact financial worries can have on those trying to navigate the grieving process, so has extended the financial support available through its own Funeralcare Hardship Fund.

The fund which was launched in April as part of the Co-op Members Coronavirus Fundhas allowed Co-op’s 4.6 million members to donate their unspent existing member rewards. The Hardship Fund provides a grant of £250 to anyone[6] who is in financial hardship and arranging a funeral for a loved one who died as a result of coronavirus, or a coronavirus related illness.

Andy Langford, Cruse Bereavement Care Clinical Director said: “The coronavirus pandemic has meant it is an incredibly distressing time to be grieving, whenever your bereavement occurred.

“Many people have been grieving in isolation, unable to attend funerals, say goodbye, and be close to those they love. When you feel you have no control over how you can experience those last moments with someone, this can have a profound impact on the grieving process.”

Whilst grief itself is not a mental health problem, it can cause mental health problems for some of us. Co-op is working with its partners Mind, SAMH and Inspire to encourage those affected by grief to access support from bereavement charities before their mental health deteriorates.  

Stephen Buckley, Head of Information at Mind said: “The loss of a loved one during the pandemic is leaving many people struggling with grief. In most cases, grief is not a diagnosable mental health problem. It is absolutely normal that grief places strain on our everyday lives and it can take a long time to adapt to life after a loss.

“If you feel that your mental health is suffering following a bereavement beyond the stages of grief or if you have an existing mental health problem that is being worsened following a bereavement and you’re struggling to cope, it’s important to seek help, speak to a loved one, GP or contact a bereavement charity.”

For more information, please visit: https://www.coop.co.uk/funeralcare/nationinmourning

Co-op to donate to donate £1.5m worth of food to FareShare

Convenience retailer Co-op has announced that from next week, it will be donating £1.5 million worth of food to FareShare, in a show of co-operation to help boost stocks, support local communities and those citizens who are struggling amid the ongoing coronavirus outbreak.

FareShare – the UK’s largest hunger fighting charity – supports over 11,000 charities and community groups, including food banks and Co-op has pledged £1.5 million of essential food products which will be split amongst FareShare’s 23 regional centres, and then supplied to a network of local community groups across the country.

Food banks have seen a significant drop in donations as the Coronavirus takes hold, but it is in these times of national crisis that they remain a lifeline for those who rely on the donations to feed their families. Demand is only set to grow as the number of people who unexpectedly find themselves out of work increases.

Jo Whitfield, CEO, Co-op Food, said: “The Co-op has a critical role to play in supporting our members, customers and colleagues, as well as the local communities that our stores sit at the heart of.

“Food banks have never been more important, so it makes sense that we provide support to help FareShare keep people fed and watered during this unprecedented time.

“Co-op already supports around 1,500 local community groups with our national food redistribution programme, Food Share, and we know that they are finding it tough at the moment, so I’m really pleased and proud we can provide FareShare directly with the essential products they need to help our communities.

“It’s a great example of us all cooperating and pulling together to help those most in need and I would ask everybody if they can, to contribute to a food bank near to them. Every tin, jar or carton makes a difference.”

Lindsay Boswell, CEO FareShare, said “At this time of huge uncertainty, we all need to pull together to help those most vulnerable and most affected by the issues caused by the coronavirus pandemic.

“The very generous support of £1.5 million worth of food from the Co-op will enable the FareShare network to maintain a continued vital food supply line into our charities over a prolonged period of ten weeks, providing great reassurance that there will be a baseload of food provided to the 11,000 charities and community groups that FareShare and our partners support every week across the UK.”

Co-op have also announced today they will be prioritising more vulnerable customers and those who care for them, during the hours of 8am to 9am Monday – Saturday /10am to 11am on Sundays. As a local convenience retailer, Co-op is uniquely positioned to serve these customers.

Jo Whitfield, CEO, Co-op Food said: “I would like to thank our customers for their ongoing support as we all pull together during these unprecedented times.

“We won’t close our Co-op to other customers during this hour, but I would ask for their understanding as we prioritise the needs of our most vulnerable customers and the amazing people who look after and care for them.”

Earlier this week the Co-op also announced measures to combat holiday hunger in pupils caused by unplanned school closures. 6,500 students across 25 Co-op Academy Schools who currently have free school meals, will be given a £20 voucher for every week that schools remain shut.

Co-op customers in Edinburgh help save Scotland’s animals

The Scottish SPCA is overwhelmed by the generosity of Co-op members from Edinburgh – Scotland’s animal welfare charity was delighted to receive a donation of £1,035.18 to help rescue more abused, abandoned and injured animals in Edinburgh in 2018. Continue reading Co-op customers in Edinburgh help save Scotland’s animals