As family meals make a comeback, Scotland’s Cheapest Supermarket invites families to nominate grandparents who never gave up on gathering around the table
As more families choose to cook and eat at home, Aldi is celebrating the generation that has always understood the power of sharing a meal together.
Research from Barclays’ UK Consumer Spending Report for May 2026 found that 42% of consumers are changing their spending habits due to rising costs, and are cutting back on takeaways and meals out.
Over the same four-week period, separate transaction data also recorded a 2.7% fall in spending at restaurants, cafés and bakeries.*
With more meals being enjoyed at home, Aldi believes there’s a renewed opportunity for families to reconnect around the dinner table, and nobody knows the value of that better than Scotland’s grandparents.
Today (22 July), Aldi launches a nationwide campaign celebrating the grandparents and grandparent figures whose home cooking has brought generations of families together.
Long before recipe apps, air fryers and social media food trends, grandparents were passing down family recipes, cooking from scratch and creating the meals that became the backdrop to family life.
From bowls of homemade broth and freshly baked scones to Sunday roasts that still draw everyone home, they’ve spent decades proving that the best memories are often made around the table.
Now Aldi wants to recognise those everyday family heroes.
Families across Scotland are invited to nominate a grandparent or grandparent figure whose cooking, generosity and love of bringing people together have made a lasting impact on their family. Whether it’s the gran whose soup is famous across three generations or the grandad still teaching grandchildren how to bake, Aldi wants to hear the stories behind Scotland’s favourite family cooks.
As a thank you, Aldi will fund a month’s grocery shop for up to three Scottish grandparent figures.
To nominate, families should email scottishcompetition@aldi.co.uk with a short explanation (200 words) of why their grandparent deserves to be recognised.
Tom Brearey, Regional Managing Director, Aldi Scotland said: “Some of life’s best moments happen around the dinner table.
“As more people choose to cook and eat at home, this is a great opportunity to spend quality time with family, share stories and reconnect with the people around us.
“Grandparents have understood that for generations. They’ve always known that a home-cooked meal is about much more than what’s on the plate – it’s about bringing people together.
“This is our way of celebrating the people who’ve quietly kept those traditions alive for years, and thanking them for everything they do for their families.”
Bad Day at the Office dir. Chee Keong Cheung
