Not Just a Jersey: Hibernian unveils home kit for new season

Hibernian, along with newly appointed technical partner Joma, are excited to present the new official home kit for the 2021/22 season.

The traditional green body and white sleeves remain with the creative sublimation of the street map of Edinburgh showcasing the Club’s strong links across the city. The Club crest proudly sits in its rightful place of Leith within the city map.

Joma has created a shirt preserving the identity of Hibernian using green as the main feature. It is designed with a regular fitting providing comfort adjustment to the body to prevent pulling and provides freedom of movement.

The bottle-green colour grades into a darker emerald green at the bottom in a way to extend the Hibernian feeling further out of the City, into the wider communities of Edinburgh.

Hibernian Creative Manager Peter Burt said: “Our partnership with Joma has allowed us a greater level of creativity which hasn’t been possible with previous kit partners.

“They understand our brand aspirations and working closely with their design team we were able to create something completely unique to our supporters, and the City.”

Interim Chief Executive Greg McEwan added: “As a club we have set some ambitious targets, but realistic at the same time, and with this new kit you can tell we are passionate about our position within the City of Edinburgh and how we plan to grow our brand within the City, the wider country and beyond.

“This kit is really focused on our fans. It is their City and from this design it is very much green and white.”

Joma products are recognised for their quality and technological features. The brand’s quality standards have been applied to the garments for Hibernian.

Fans have given the new strip the thumbs-up:

‘It’s a great design, not like any I have seen before from the Club. It’s a great fit and feels like good quality’ – Scott Robertson

”One of my favourite kits to date, all the small details really add up to make something special for an incredible Club and I am proud to wear our badge” – Jade Brydon (above)

“I thought it was a great design, the stencil outline of Leith embedded into the green is pretty special. Joma and the club have done a great job. Sure it’s going to be a popular kit” – Dan Blake

The shirts are manufactured using polyester, characterised by its quality and elasticity, in addition to being highly resistant and easy care.

This fabric has excellent breathability, due to the application of a next-gen finish, giving the garment’s outer layer enhanced perspiration wicking capacity for speedy evaporation, thus keeping the body dry.

In those areas where the player requires greater perspiration support, polyester is replaced by a MESH fabric, a mesh section allowing air to enter the garment and come into contact with the skin, drying it and retaining a constant body temperature. Antibacterial treatment has also been included.

The new 2021/22 home kit will be available to pre-order next week. Keep an eye on the Hibernian FC website and social media platforms for confirmation of timings. The kit will be available in store from week commencing 7th July.

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davepickering

Edinburgh reporter and photographer