Invisible Cities launches new 360 Virtual Tour of Edinburgh

Discover the Scottish capital from anywhere in the world  

Alternative tour guide company  Invisible Cities has developed a new virtual tour of Edinburgh using innovative 360° technology. 

The initiative evolved from a year of Covid-19 restrictions when the in-person city walking tours that the social enterprise specialises in were not always possible. 

Developed in partnership with 360 Virtual Studios, which provides virtual technology marketing solutions for the arts, culture and tourism industries, the tour allows viewers to discover the spectacular sights of the Scottish capital from wherever they are located around the globe. 

Available in full 3D reality for those who own goggles or through a cardboard version supplied by Invisible Cities, the new tour will be launched at a special virtual event on Zoom on November 3rd when participants will be able to ask questions and hear about Invisible Cities’ future plans. 

Tickets are priced £10 per person and those who sign up in the UK can also order a special Tour Box containing goodies such as chocolate, tea and coffee from fellow social enterprises and further information on Edinburgh and how this virtual came to life-to be delivered for them enjoy while they watch the excursion unfold. 

Zakia Moulaoui Guery, CEO of Invisible Cities says: “The pandemic has made us look for alternative ways of touring the world and launching our 360 Virtual Tour of Edinburgh is such an exciting step for us.

“We are very grateful to 360 Virtual Studios who supported us every step of the way with this. The use of virtual technology is not something we could have done on our own. It was also made possible thanks to Adapt & Thrive funding.

“We can’t wait for people to discover Edinburgh in a brand-new way and our tour box just adds a little bit more comfort to the whole experience.” 

Invisible Cities trains people who have previously experienced homelessness to become walking tour guides of their own city.  They offer a number of themed family-friendly tours across the UK in cities including Edinburgh, Manchester, Glasgow, York and Cardiff.  

Adapt and Thrive is a Scottish Government’s funded programme which aimed to support third sector organisations financially affected by the pandemic to change, flex, innovate, or grow so they can be resilient and financially sustainable during and post COVID-19.

360 Virtual Studios’ Managing Director: Michelle Milnes says: “360 Virtual Studios are absolutely thrilled to partner with Invisible Cities in helping to open up our beautiful capital city to be viewed by a global audience, whilst generating vital funding for this wonderful social enterprise.

“As innovators of virtual technology in Scotland, we’ve already seen how virtual tours have provided a vital income stream for many organisations during lockdown. We’re excited to see how our 360 virtual video can give a boost to these sectors in a post-pandemic world.” 

For more information on Invisible Cities visit https://invisible-cities.org/