Hourglass: Raise a Cup campaign

Hourglass, the only UK-wide charity dedicated to ending the abuse and neglect of older people, is inviting communities to come together this summer for a cuppa with a cause.

The new Raise A Cup campaign encourages people across the country to host tea mornings, coffee breaks, garden parties or picnics – raising vital funds to support Hourglass’ work tackling the abuse of older people and promoting safer ageing for everyone.

Every year, one in six people over 60 – around 2.6 million older people in the UK – experience abuse or neglect. Hourglass works with the most vulnerable of these cases through its 24/7 helpline, community response teams, and specialist support.

Jo Reeder, Income Generation and Fundraising Lead at Hourglass, said:
Raise A Cup is a simple but powerful way to get involved. By bringing people together over tea, coffee, or cake, we can raise both awareness and funds to help end the abuse of older people.

“It’s a fun, social activity with a serious message at its heart.”

Launching this summer, Raise A Cup gives supporters the perfect chance to gather friends, colleagues and neighbours – whether outdoors in the sunshine or indoors during the colder months – and make a real difference.

Participants can download a free supporter pack with tips, materials and resources to help their event succeed.

To find out more and host your own Raise A Cup event, visit:  https://wearehourglass.org/raise-a-cup or email fundraising@wearehourglass.org

Hourglass is urging those keen to support the charity to donate by visiting www.wearehourglass.org.uk/donate or Text SAFER to 70460 to donate £10.

Texts cost £10 plus one standard rate message and you’ll be opting in to hear more about our work and fundraising via telephone and SMS.

If you’d like to give £10 but do not wish to receive marketing communications, text SAFERNOINFO to 70460.

Looking for inspiration? Here are 4 simple ways you can Raise A Cup:

1. Garden Picnic – Make the most of the sunshine with a cuppa in the park or garden.

2. Coffee Morning – Host a brew and a biscuit at home, work, or your local hall.

3. Afternoon Tea – Bring friends together for tea, treats or even fizz.

4. Bake Sale – Combine your cuppa with cake and raise extra funds for a great cause.

Whatever you choose, your event helps raise awareness of safer ageing and supports Hourglass’s vital work. Every cup counts!

Get your free event pack or donate today by visiting our website.

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