16% of social posts about Edinburgh Xmas Markets evoke feelings of anger, sadness and disgust

With just a week until Christmas Day, Christmas markets up and down the country are bustling with people, visiting their nearest towns and cities with the hopes of getting in the festive before the big day.

It’s an annual tradition which transforms towns and cities into festive wonderlands stuffed with mouth-watering food, drinks, and stalls laden with great gift ideas.

new study by Envirofone, reveals the most and least popular Christmas markets in the UK this festive season, taking into account the general publics reaction to the markets since they opened a month ago.  

SCOTLANDS TOP CHRISTMAS MARKET EVOKES FRUSTRATION AMONGST VISITORS 

In total, 15 UK Christmas markets were ranked, scraping 63,160 social media posts that mentioned each Christmas market during last year’s opening period to analyse the emotional sentiment – identifying tones of anger, disgust, fear, joy, sadness, and surprise to reveal the percentage of positive and negative mentions. Additionally, we collected data from Instagram hashtags and TikTok views to see which are the most popular across those social media platforms.

Whilst overall Edinburgh Christmas markets take 2nd place when taking into account overall social listening, TikTok views and Instagram mentions, 16% of the social media posts mentioning the markets between October 2022 and the first week of December indicate feelings of anger, disgust and sadness towards the event. 

Although many praised the markets for their variation of gift stalls and the range of food and drink on offer, the majority of the negative comments come from those commenting on the overcrowding and queues that have been in place to enter the markets.

People have taken to social media to comment on the unnessesary amount of food vendors at this years event, slamming the prices of the food and drink on offer at them.

However, we cannot forget the hidden wonders that Edinburgh Christmas markets offers, including a Christmas tree maze, theatre performances and concerts unsurprisingly has been viewed the most out of all the Christmas Markets on TikTok, with 12,516,000 views.

Mentioned a total of 6,700 times on social media during 2021’s festive season, 17% of these posts evoked feelings of joy, with the markets being noted for their festive feel, the number of activities that the event offers and the range of winter warming food available.

London’s Hyde Park Winter Wonderland ranks first as our festive front-runner, boasting 65,780 Instagram hashtags, over 10.5 million views on TikTok and 14,000 search mentions.

A favourite in the North of England, Manchester takes home third place with 16% of the social mentions evoking feelings of joy around the festive feel of the markets from those mentioning it.

NEWCASTLE IS RANKED THE LEAST ENJOYABLE

Newcastle sits at the bottom of the leader board, with 7% of mentions of the markets being of anger and fear. As “COVID” was a popular term used in conjunction with both Newcastle and Cardiff markets, this indicates that last year COVID was still affecting the running of the events.

Although 16% of Blenheim Palace mentions are joy, it’s high ticket prices pull down the ranking of the event, placing it in fourteenth place. 

RANKED: CHRISTMAS MARKETS FROM MOST TO LEAST POPULAR

RankChristmas MarketInstagram (no of hashtags)TikTok (no of views)Total mentions% Positivementions% NegativementionsAverage Index Score
1Winter Wonderland65,78010,596,07914,00017%9%0.75
2Edinburgh47,21412,516,4006,70017%12%0.78
3Manchester62,4625,041,5427,50016%13%0. 83
4York9,315445,8429,40012%14%1.27
5Lincoln12,275494,3132,90014%26%1.28
6Birmingham17,789525,9784,80016%7%1.34
7Belfast8,6704,213,1563,6009%23%1.46
8Bath31,42221,9952,20020%6%1.68
9Nottingham4,877120,1353,1008%31%1.73
10Winchester7,90834,7791,40023%2%1.84
11Liverpool3,600602,2043,10010%10%1.84
12Exeter3,29425,27091821%4%2.09
12Cardiff4,072155,9231,20011%8%2.13
13Blenheim Palace6,93796,30844216%1%2.24
15Newcastle2,2483,7801,90011%7%2.40

Many other Christmas markets stand out when looking at individual metrics. York sits in second place for total social mentions, Belfast is ranked at number four on TikTok, gaining 4,213,156 views, whilst 23% of Winchester Christmas market social mentions were positive 

For the full study, please visit, here.

Musselburgh on home straight with final two race meetings of 2022

Musselburgh Racecourse will see out 2022 with two Christmas racedays on Mondays 5 and 19 December before preparing for an expected sell-out occasion on New Year’s Day.

The Festive Jumps meeting on Monday (5 December) is an £80,000 seven race card with the feature race the two-mile Everyrace Live on Racing TV juvenile hurdle, supported by a £15,000 three mile handicap hurdle.

Members of the neighbouring Elite Loretto Choir will get racegoers into the festive spirt with a selection of seasonal tunes and representatives from the East Lothian Foodbank (ELF) will be at the racecourse to raise funds.

Supported by the Trussell Trust, ELF are working to provide Christmas boxes for local families to ensure they have the ingredients to enjoy a festive meal. As part of a continued partnership with ELF, the racecourse will provide a free adult ticket to the race meeting on Tuesday 3January for all recipients living in the Musselburgh area.

The £50,000 Christmas Jumper Race Day on 19 December is another seven race card with the feature race the £10,000 Watch on Racing TV novice handicap chase over 2 miles 4 furlongs. Musselburgh staff will be wearing Christmas jumpers and are encouraging race goers to do the same, with prizes for the best festive jumpers.

Aisling Johnston, Musselburgh Racecourse marketing manager, said: “Monday racing in the run up to Christmas can be a nice escape from the frenzy of city centre shopping, but we will be doing our bit to spread good cheer and to get race goers in to the festive spirit.

“We are happy to welcome again East Lothian Food Bank and to support them supporting local families, and we are delighted that the talented choir from neighbouring Loretto School will be here on 5 December.

“At our meeting on 19 December we are hoping to see lots of race goers sporting Christmas jumpers at what will be our last race day of 2022 before we prep for the big meeting on New Year’s Day.”

Gates open on both days at 11am and general admission tickets priced £20 can be purchased online by visiting www.musselburgh-racecourse.co.uk

Musselburgh Racecourse kicks off jumps season with new race in honour of the late Duke of Edinburgh

A new race commemorating the HRH Prince Philip will be launched tomorrow (Wednesday 2 Nov) at the opening meeting of Musselburgh Racecourse’s jumps season.

The East Lothian course received Royal approval to mark the late Duke of Edinburgh’s visits to the course by staging the Prince Philip Perpetual Challenge Cup, a £25,000 stayers’ chase over three and a half miles.

Highlights of Musselburgh’s 11-fixture National Hunt season include the traditional New Year’s Day meeting, the bet365 Scottish Cheltenham Trials weekend in early February, and the Go North festival in late March.

With advance ticket sales for New Year’s Day doing well, racecourse general manager Bill Farnsworth revealed the track capacity has been increased to 7,000, which if it sells out would be a modern day record attendance at a Musselburgh jumps meeting.

He said: “We were heading for a sell-out last New Year’s Day but due to the pre-Christmas Covid spike the meeting had to be held behind-closed doors. That was obviously very disappointing, but we hope to build on this to kick off 2023 in great style, and with a full house at Musselburgh there is no better place to be on the first of January.”

On top of an excellent race card, race goers will have the added bonus of witnessing the running of the world’s oldest amateur athletics race as the famous New Year Sprint returns to Musselburgh after a short break.

The bet365 Scottish Cheltenham Trials over the weekend of 4-5 February will boast prize money of more than £250,000 with the Scottish County Hurdle and Edinburgh National races on the Saturday carrying prize money of £40,000 and £50,000, respectively.

The feature race on the Sunday is the Scottish Triumph Hurdle Trial which has increased prize money from £25,000 to £40,000. Bill Farnsworth added: “This is Musselburgh’s only Class 1 race and with the support of the British Horseracing Authority, which recognised our Triumph Hurdle as a key prep race for the Cheltenham showpiece in March, we are delighted to have been able to increase the prize fund.”

The Go North Race Day on Friday 24 March closes Musselburgh’s jumps season and is part of a weekend festival of racing which includes Kelso and Carlisle racecourses. Go North celebrates the horses and trainers who have competed on the Northern circuit throughout the winter months and features seven £30,000 finals over the three tracks.

Bill Farnsworth added: “We had a great crowd at last year’s Go North finale and hope to repeat that in 2023 but we have a lot of racing to get through before that. The course is in fantastic condition and we can’t wait to get started and to welcome people back for an exciting jumps season.”

To find out more information, full fixture details, and to book tickets, visit:

www.musselburgh-racecourse.co.uk

Live from Covent Garden: La bohème in cinemas this week

THIS week, Puccini’s opera of passion, friendship and heartbreak hits the big screen. On Thursday 20 October 2022, La bohème will be broadcast live from Covent Garden to 900 cinemas in 34 countries around the world.

Puccini’s masterpiece has enchanted audiences since its premiere in 1896, quickly becoming one of the most frequently performed operas worldwide. Richard Jones’ production offers superb lighting by Mimi Jordan Sherin and stunning sets and costumes by Stewart Laing – starting with a freezing garret under the stars, and perfectly evoking fin-de-siècle Paris. A timeless love story, it is both the perfect starter opera for cinema fans, and a treat for even the most seasoned operagoers.

Kevin John Edusei makes his Royal Opera debut conducting a world-class, international cast: American soprano Ailyn Pérez as Mimì; Peruvian tenor Juan Diego Flórez as Rodolfo; Moldovan baritone Andrey Zhilikhovsky as Marcello; Australian-American soprano Danielle de Niese as Musetta; British baritone Ross Ramgobin as Schaunard; and British bass-baritone Michael Mofidian as Colline. Encore screenings will run from Sunday 23 October 2022.

Our cinema programme has brought opera and ballet to audiences across the globe since 2008. For the 2022/23 Season, an astonishing 13 productions from The Royal Ballet and The Royal Opera will be broadcast to more than 1,300 cinemas from the UK all the way to New Zealand.

Each broadcast offers audiences the best seat in the house, and includes exclusive behind-the-scenes footage, interviews and insights into the rehearsal process.

The programme forms an integral part of our plan to secure our future, expand audiences and continue to help facilitate the vital recovery of cinema domestically and internationally.

Free badminton in West Pilton

MONDAYS 5.30 – 7.30pm at WEST PILTON NEIGHBOURHOOD CENTRE

A free badminton club starts on Monday next week at West Pilton Neighbourhood Centre!

For ages 14 and over, and all equipment is supplied. No need to book.

For more information please call the Link Up team on 07493 876 130.

Learn sea survival skills at National Museum of Flight this half term

Families can test their sea survival skills at the National Museum of Flight this half term. Supported by players of People’s Postcode Lottery, special workshops and activities will take place at the museum in East Lothian on 15 & 16 and 22 & 23 October.

Sea Survival will offer visitors the opportunity to get hands-on and discover skills and equipment used by RAF’s Coastal Command.

Outdoor workshops will teach children aged 7 and up how to survive on a desert island, from safely lighting a fire to bushcraft.

Families can also climb aboard a real-life raft in the Concorde Hangar and handle equipment used by the RAF from the Second World War to the modern day, before exploring the historic airfield and hangars filled with fascinating aircraft and interactive displays.

The support of players of People’s Postcode Lottery means that Sea Survival is free with museum admission.

Steve Mclean, General Manager at the National Museum of Flight, said: “We are delighted to offer free family activities this half term, thanks to the generous support of players of People’s Postcode Lottery.

“We hope our young visitors will enjoy diving into the stories and skills of the RAF’s Coastal Command while exploring everything the National Museum of Flight has to offer.”

Laura Chow, Head of Charities at People’s Postcode Lottery, said: “This Sea Survival event is a fascinating and fun way to learn about the history of the RAF’s Coastal Command.

“We are thrilled that players of People’s Postcode Lottery are supporting this brilliant programme of family activities at the Museum this half term. Player support has enabled many such initiatives. To date, players of People’s Postcode Lottery have raised over £900 million for thousands of good causes”

Visitors to the National Museum of Flight this October can also take part in Operation Sabotage, Scotland’s only escape room experience on an historic airfield. Taking place on 29 and 30 October, the experience is suitable for those aged 14 and over.

For more information and to book, visit nms.ac.uk/exhibitions-events

The Museum is home to Scotland’s only Concorde and visitors can see an example of the iconic Supermarine Spitfire that played such an important role in the Second World War.

The attraction houses the family-friendly Fantastic Flight gallery with its interactive exhibits where visitors can explore the science of aviation and discover how aeroplanes fly.

They are also able to learn about East Fortune’s wartime heritage in the Museum’s Fortunes of War exhibition.

Gretna Green announces its Summer Of Love

·         Iconic destination launches a bespoke ‘love package’ for the perfect summer staycation

·         Package to include ancient ‘handfasting ceremony’ where visitors can cement their love for each other during their stay

·         The Summer of Love offer to be available from July 2022

Gretna Green, The Home of Romance, rebellion, and runaway marriages, is celebrating all things love this summer as it launches a bespoke new offering.

The limited edition package will include a night’s stay at Gretna Hall Hotel, a meal for two at one of Gretna Green’s fabulous restaurants, a bespoke Anvil Handfasting Ceremony over the iconic Blacksmiths anvil and to toast and celebrate in style, a delectable love-inspired limited edition ‘Summer of Love’ cocktail designed by resident mixologist, Yash Dhiman.

Visitors will also receive tickets to the recently launched Famous Blacksmiths Gretna Green Experience – the UK’s first attraction dedicated to love and marriage – where they will be taken through a history of marriage through time and become a part of the World’s Greatest Love Story. With Gretna Green marrying couples from as far back as 1754, visitors can learn all about the many different love stories spanning across the decades.

As part of the visit to Gretna Green, couples will also partake in a handfasting ceremony – a traditional practice where a ribbon is wrapped around each person’s hands ‘binding’ their love for one another. The perfect way to make a romantic break extra special and totally unique. 

The iconic destination at the gateway to Scotland, historically known as The Original Home of Romance, is also home to unique experiences and delicious eateries for all the family. Set in the stunning Scottish countryside, it boasts two luxury hotels, and is the perfect place for a summer staycation.

In addition, because of its ideal location near the English border, it offers a great day out for travellers passing through the South of Scotland on their way up North, or vice versa. 

Isabel Rhodes, CEO of the Gretna Green Ltd family estate, said: “We pride ourselves on being a unique and interesting place to visit, offering something for everyone. There really is no place like Gretna Green!

“We want to showcase all we have to offer here at Gretna Green and welcome you all from across the UK to join us in celebrating a Summer Of Love”.

Echoes of the past on East Cowal’s trails

Puck, the mischievous sprite from Shakespeare’s Midsummer Night’s Dream, would be suitably impressed by the idyllic Argyll woodland trail that bears his name.

Puck’s Glen, just a five minute drive from Dunoon with its ferry links to Greenock and Gourock, is one of a number of historical and natural landmarks that form part of the East Cowal Heritage Outdoors (ECHO) trails.

Dotted around a small peninsula that forms part of the spectacular but little known Cowal region of Argyll, the ECHO Trails represent an effective ‘packaging’ of an area that really could lay claim to being a geographical and geological gateway to the Scottish Highlands. The project was officially launched in July 2022 with the help of partner organisations that include the Loch Lomond & Trossachs National Park, Forestry & Land Scotland, Historic Scotland and the Argyll & Isles Tourism Co-operative.

Accessed by both foot passenger and car ferries from Greenock and Gourock respectively, as well as by car through the stunning Rest & Be Thankful mountain pass, east Cowal comprises of a number of small settlements including Kilmun, Ardentinny, Strone, Blairmore and Lochgoilhead and loops around the banks of Holy Loch and Lochs Long, Goil and Eck.

This is an area, originally part of the kingdom of Dalriada, that has played a pivotal role in the moulding of Scotland through the ages with early Christian faith playing a part alongside some truly grim and gruesome clan rivalries.

The gorge that Puck’s Glen meanders through was developed by the Laird of Benmore, James Duncan, in the 1870s. The 2.8km walkway, categorised as a strenuous trail, is an enchanting and mystical journey through a lush habitat that’s rich in mosses and ferns and punctuated with delightful waterfall after delightful waterfall. It also showcases the finest aspects of the Argyll Forest, the UK’s oldest managed forest that dates back to the 1930s.

Just down the road in Kilmun there’s a clearly signposted arboretum with a number of walking trails of differing length and challenge that features trees from five different continents. It’s a showroom, if you like, for the forest as a whole but one that reflects the international roots associated with Argyll and this corner of Cowal specifically.

There’s Elizabeth Blackwell for starters. Starter of a revolution in the field of healthcare as well as being a social reformer and genuine changemaker. She forged a path in the mid 19th century as one of the first female doctors in the world, opening up opportunities for millions of women ever since and breaking down barriers wherever she worked in the US, France and across the UK.

Elizabeth was laid to rest just a few yards beyond the arboretum at St Munns Church, now home to the Historic Kilmun community and heritage organisation. It also hosts Faith in Cowal, an organisation that’s established a number of popular pilgrimage trails across the entirety of the Cowal peninsulas. 

There’s a wealth of local stories to be found at this church-come-museum with visitors exploring Kilmun’s fascinating heritage as well as the resting place for countless Dukes of Argyll and Campbell clan chiefs.

Further on down the A880 coast road, pier pressure begins to tell with Kilmun, Strone and Blairmore’s marine promontories piercing the shoreline of the Holy Loch and Loch Long. All date back to the Victorian era when this part of the world became the ‘go to’ place for thousands of Glaswegians. They still do but are now joined by visitors from across the UK and much further afield enticed by that mystical grip that Scotland’s lochs and mountains exert on the human soul.

Further on, the village of Ardentinny has a wealth of history and nature to draw the visitors in. From the beach, a wild camping magnet for responsible campervanners with a network of different walks, to the Dun Daraich stone age fort that’s all but hidden from sight.

From here, overlooking the Coulport nuclear submarine base, there’s a 5 mile shoreline walk to the 17th Century Carrick Castle, now a private residence but another site resonant in conflict as a focal point for the many grisly feuds between the Campbell and the Lamont clans. Time it right and you’ll be able to get the minibus back!

Follow the road over to the Whistlefield Inn and you’ll be rewarded with some truly iconic vistas over Loch Eck. It’s money shot after money shot for those photographers with a fondness for exquisite natural compositions…as well as a decent pint and quality food in what is a supremely located, 17th Century drover’s inn! It’s up there with the Clachaig in Glencoe and the Sligachan on Skye as Scotland’s finest hostelries.

Turn right here onto the A815 and you’ll soon be at Lauder Monument, an impressively positioned shrine to John Lauder, a victim of World War One and son of Harry Lauder who purchased the Glenbranter estate in 1916. Harry was an international superstar at the turn of the 20th Century, performing all over the world and becoming the highest paid entertainer on the planet.

Glenbranter, just beyond the conclusion of Loch Eck, also offers a range of paths for all abilities that snake their way through a vibrant forestscape.

Head back towards Dunoon past another exquisite, picture postcard hostelry, the Coylet Inn. You’ll soon be back at Puck’s Glen but not before coming across the fantastic Benmore Gardens. It’s a large botanical paradise spread across the foothills of Beinn Mhòr and a heavenly haven for anyone with a passion for plants in their myriad forms.

There are 10 key locations within the ECHO Trails along with a number of places of interest as well as woodland walks, hikes and cycling trails across this small part of a small part of Argyll. There is so much to see and do in what is a microcosm of everything Scottish Highlands…but a wee bit closer to home.

When describing the humans entering his woodland fairy realm, Puck utters one of his most famous lines “What fools these mortals be”. You’ll beg to differ. Spend a few days exploring this forested and loch fringed world and you’ll be feeling far from foolish …and decidedly pucker!

www.echotrails.org

A free app “ECHO Trails” is also available to download

Eco Trails Leaflet Trifold_V07.pdf

Springboard into diving

Diving taster sessions at the Royal Commonwealth Pool

With Birmingham 2022 Commonwealth Games kicking off today, with diver James Heatly who trains at the Royal Commonwealth Pool with coach Jen Leeming, taking part, Edinburgh Leisure is on the hunt for the next generation of divers.

For those who have been inspired by divers such as James Heatly, Andrea Spendolini-Sirieix (daughter of Fred!), Tom Daley and Matty Lee, Edinburgh Leisure is offering the opportunity for children to come and try diving with their Performance Diving Coaches at the Royal Commonwealth Pool to see if they have a talent for the sport.

Children should be between 5 and 16 years old, able to swim 10 metres unaided, confident in deep water and submerge in water without googles.  No experience in necessary as they will be learning basic skills but those interested in gymnastics, trampolining, acrobatics or similar sports might enjoy this opportunity to try a new sport.

The diving taster sessions cost £3 at the Royal Commonwealth Pool are offered on:

Monday, 8th – Friday, 12 August at 15.00 – 15.25 and 15.30 – 15.55.

To secure a place, interested people should click visit the Edinburgh Leisure website to book:  

https://edinburghleisure.bookinglive.com/home/holiday-dive-coaching

Edinburgh Leisure offers a world class diving programme at their diving pool at the Royal Commonwealth Pool, complete with a dedicated Dry Dive Area with trampolines and harnesses, which enables more experienced divers to practice the twists and turns before trying them out on the boards. Their diving programme follows the National Diving Award Scheme right through to competitive level.

Athletes training at the Royal Commonwealth Pool include local Edinburgh boy, James Heatly (GB) and Yona Knight-Wisdom (Jamaica). Grace Reid, who grew up in the capital, previously trained at the Commie.

For more information:   https://www.edinburghleisure.co.uk/activities/dive

Crane specialist Bernard Hunter gets a lift at Musselburgh’s Friday Night at the Races

A well-known Edinburgh company will celebrate its 75th year in businesses by sponsoring Musselburgh Racecourse’s popular Friday Night at the Races.

Long term racecourse supporter Bernard Hunter was founded in 1946 and is synonymous with mobile crane hire and metal recycling, employing around 60 staff in Leith, Danderhall and at its Gilmerton headquarters.

One of the firm’s new 60-ton cranes will be on display at the East Lothian track on Friday (29 July) as the family-run business, led by chairman Jim Rafferty and managing director Mark Rafferty, welcome guests to celebrate the landmark birthday.

Mark Rafferty said: “We have been corporate sponsors at Musselburgh since 2007 where we have sponsored certain races and its always a great day out, and we were delighted to sponsor the popular Friday Night at the Races to mark this special occasion.”

The competitive six race meeting includes the Bernard Hunter Mobile Crane’s nursery handicap five furlong dash and the seven furlong Bernard Hunter 75th Anniversary Race, with gates open at 4.30pm and first race off at 6.10pm.

Musselburgh Racecourse marketing manager, Aisling Johnston, said: “With the weather forecast looking like it will be a warm sunny evening what better way to kick star the weekend out in the open air and enjoying the thrill of Flat racing on the coast.

“Bernard Hunter have been a great supporter of Musselburgh Racecourse and we are delighted they have chosen to celebrate a special birthday here on Friday. With Radio Forth’s Boogie in the Morning and Funkwagen providing the entertainment after racing, we are sure it will be a night to remember.”

Racegoers with valid concession ID can take advantage of a special £15 gate admission ticket, and anyone booking in advance can save £5 on the raceday £25 admission price.

As with all Musselburgh race meetings, children aged 17 and under are admitted free when accompanied by a paying adult.

For more information and to book tickets, please visit www.musselburgh-racecourse.co.uk