general election 2024 – Page 2 – The NEN

Hourglass pushes for Safer Ageing election agenda with OATH Campaign

With an extra NINE MILLION older people, a population the size of London, set to populate the UK by 2050, Hourglass is calling on all Westminster hopefuls to underline their Safer Ageing plans – and take the OATH, a new campaign to increase awareness of the social care timebomb.

Hourglass, the only UK-wide charity dedicated to ending the abuse and neglect of older people, has launched its own manifesto entitled ‘A Safer Ageing Society by 2050’ and is urging the political elite and general public alike to sign up to support it HERE:

The campaign, OATH (Older Age Tomorrow’s Hope) is a pledge to support their 2050 target and to work alongside older people, the age sector and Hourglass itself in raising the profile of this often-unspoken issue.

The charity points to the creation of a London-sized city, full of over sixties by 2050. That’s 9.6 million more older people in the UK. And, they say, for the first time they’ll be more over 60s than under 16s. The charity underlines that this is a social care timebomb waiting to explode.

As the charity’s Policy Director and Deputy CEO, Veronica Gray, illustrates, Hourglass’s big ask isn’t quite as unreachable as it first appears: “Let’s think about it from the opposite perspective.

“If we knew there was to be nine million extra bouncing babies in the next twenty-five years, governments across the UK would be planning now. There would be a strategy to accommodate and ensure their safe arrival into the world.

“There would be new schools, nurseries, perhaps maternity hospitals and safeguarding teams. Early years planning, investment into midwives and ante-natal units would be on the horizon. Our parliamentary representatives would be falling over themselves to promise a safe future for the impending influx of babies. Not just kissing them for the cameras.

“This is unquestionably a population boom – just at the other end of the spectrum. This ageing population needs to be celebrated, safe, independent and free from abuse. This seems like a fairly obvious step and worthy of support and understanding. Hence the Hourglass target of creating a Safer Ageing Society by 2050.”

Therefore, Hourglass is also scrutinising what plans the political parties in England, Scotland, Wales and Northern Ireland have outlined in their manifesto. And so far, in terms of protecting older people from abuse, harm, exploitation and neglect, the charity believes there has been precious little forward planning at all.

Richard Robinson, CEO of Hourglass, explains: “Hourglass believes, with the impending older population surge and 2.5 million people affected by the abuse of older people annually, we need as many active voices as possible to make the case. The political dial now needs to move to address this significant upsurge and the social care needs of this population shift.

“We are working to analyse, with a variety of indicators, how seriously each political party is taking the notion of a Safer Ageing future. We will be announcing the results next Friday (21^st June) and this, Election Safer Ageing Index, will also be used to scrutinise performance as the new parliamentary term takes shape.”

Hourglass, which has been working to support older-victims of abuse and neglect since 1994, has a unique 24/7 helpline, instant messenger and Knowledge Bank service. These services are already under threat due to delayed decision-making on future funding mechanisms.

Richard Robinson continues: “Whoever comes to power after 4^th July, has to urgently secure service provision and agree funding for charities like Hourglass. This will go some distance in paving the way for a Safer Ageing future – but this is the bare minimum.

“The Violence Against Women and Girls (VAWG) commitments, whilst inspirational and much-needed, need to be replicated for older victim-survivors. This is another key consideration for the next Downing Street resident.”

The charity was recently in the headlines for working to develop and script the story of Yolande Trueman, in BBCs EastEnders. This, along with many other factors has seen the charity’s calls hit over 700 a week and with a likely 50,000 contacts per year.

Times Radio wants to hear from Edinburgh and the Lothians today

The Times, The Sunday Times and Times Radio announces 2024 election marketing plans
Times Radio is hitting the road with an Election Bus tour
The Times, The Sunday Times and Times Radio launch “From Westminster to your World” marketing campaign

As the British General Election on July 4th approaches, Times Radio is excited to announce the launch of the Times Radio Election Bus tour.

Broadcasting live from a studio within the giant branded tour bus, Times Radio will travel across the country to listen to the voices of local communities and highlight the political issues that matter most to them.

Starting its journey travelling from Dover to London, the bus will visit key battlegrounds and politically significant areas up until polling day, including Glasgow, Cardiff, Bournemouth, Birmingham, and more.

At each location, Times Radio will provide real-time updates, expert analysis, lively debates, and must-hear interviews, ensuring listeners are fully informed on every twist and turn of the election campaign.

Along the way, the British public will be able to record messages for the next Prime Minister against a realistic No.10 Downing Street backdrop. Messages will then be incorporated into Times Radio’s programmes.

Tim Levell, Programme Director of Times Radio, said; “The General Election is the one moment when power flows to every individual person across the United Kingdom.

“We are delighted that the Times Radio Election Bus, complete with its state-of-the-art on-board radio studio, will be visiting communities right across the country, to hear the concerns and opinions of the voters who will decide our next government.”

The tour bus was supplied by Empire RV, the design, advertising and activation was created by The Tenth Man and produced by Extreme Productions.

Gethin Evans, UK Managing Director, The Tenth Man, added: “It’s been pretty exciting working with the team at one the worlds best known media brands as our founding client for the London office.

“It’s not very often you get the chance to help brands that are almost 250 years old – and we are delighted to help them promote Times Radio across the UK in a pivotal political period for the country.

“We’re taking current affairs on the road, without the boring bits.”

Coinciding with the launch of the tour, The Times, The Sunday Times and Times Radio have today also unveiled a new election marketing campaign. Created by News UK’s dedicated agency, Pulse Creative, the integrated campaign, “From Westminster to your World,” illustrates how these brands help customers better understand the real-life impact of the election on the issues that matter to them.

The striking hero social films feature British political icons – the red budget box, green Commons bench, Big Ben, and the door to Number 10 – in relatable scenarios, symbolising that Times journalism brings everyday context to Westminster politics.

These films are supported by a series of insightful social videos, created in partnership with The Times, The Sunday Times, and Times Radio’s editorial teams, that take a closer look at the key political issues set to shape the 2024 election.

Louise Agran, Marketing Director of Times Media, said; “This campaign demonstrates what sets The Times, The Sunday Times and Times Radio apart – insightful journalism that helps our subscribers and listeners understand the consequences of the election, and politics more broadly, so that they can make the right decisions for themselves and their families.”

Russell Ramsey, ECD of Pulse Creative London, said: “There’s a lot of negativity about Westminster party politics at the moment, so we wanted to tell a more relatable story about the election.

“This campaign highlights the real value of The Times by focusing on what truly matters in an election – the lives of the voters.”

Social media will be an important battleground for this election, so ‘From Westminster to Your World’ is designed to be social-native.

The campaign leverages a diverse array of social formats across various platforms, delivering multiple touchpoints with politically engaged audiences, ensuring The Times is active wherever opinions are shaped and debated.

The details for Edinburgh are:

Times Radio Election Bus x Edinburgh and the Lothians

Date: Friday 14^th June

Time: 6am – 5pm

Location: Register Square, Edinburgh (next to Starbucks at St James Quarter entrance)

Topics to be discussed include:

The investigations into SNP finances and its impact on SNP performance in the capital
Labour’s potential gains in the city
Scotland’s first game at the Euros

Letters: Make sure the next Government is accessible to the Deaf community

Dear Editor,

The morning after the general election, 5 July, will be a historic moment for the UK. Whether it is delivered by a re-elected or newly elected Prime Minister, their speech to the nation will be a moment of national significance.

It’s a moment that should be accessible to every voter in the UK, including the 87,000 members of the Deaf community who use British Sign Language (BSL).

The Deaf community has continually been excluded during these key broadcasts from No. 10 because of the lack of a BSL interpreter. RNID has long tried to work with the Government to ensure that access is provided for the Deaf community.

A public service announcement is just that, but by not including deaf people the Prime Minister is removing their right to have the information at the same time as everyone else.

RNID has written to both Sir Kier Starmer and Rishi Sunak offering them the use of our interpreter for their victory speech on 5 July. Their speech to the nation will be the start of a new chapter in our country’s history and they cannot lock the Deaf community out.

I encourage all your readers to join our call and sign our letter to make this election inclusive of everyone at rnid.org.uk

Yours sincerely,

Michael Quinlan

Advocacy Manager at RNID

The Poverty Alliance launches #VoteYourValues campaign

This election could be the most unequal in 60 years, with people on low incomes being shut out of our democracy.

The #VoteYourValues campaign gives our members access to tools that can help people in their communities get vote-ready.

In a democracy, everyone’s voice matters equally.

So it’s completely unjust that so many people on lower incomes get shut out from using their vote. This General Election looks set to be the most unequal for more than six decades, due to a ballooning turnout gap at elections and the growing role of money in British politics, according to a recent report from IPPR.

We can help change this.

In the run-up to July 4, we will be working with Citizens UK’s Voter Registration Champions scheme to raise awareness about how people can register to vote.

Poverty Alliance members can download PDF posters to put up in their centres, and an infographic that they can share on their social media networks.

COSLA: Significant Seven

COSLA APPEAL TO INCOMING UK GOVERNMENT

Lorna Slater joins Edinburgh East and Musselburgh Green candidate campaign launch

Scottish Green co-leader and Lothian MSP, Lorna Slater joined Edinburgh East and Musselburgh candidate Amanda Grimm for her election campaign launch at Portobello Promenade today.

The launch took with Lorna Slater, Amanda Grimm and local members at Straiton Place Park on Portobello Promenade.

Amanda lives and works in the constituency as a researcher at the Scottish Parliament. She has also worked in the culture sector and was a professional ballet dancer in Washington DC before moving to Edinburgh in 2007.

Lorna Slater said: “I’m really pleased to be supporting Amanda. She is a really excellent candidate and would be a fantastic voice for people in Edinburgh East and Musselburgh.

“I’ve known Amanda for years. She is grounded in her community, and would bring so much to Westminster. I have seen first hand how committed she is to her work and her values. She has a real interest in expertise in what is happening locally and around the world.

“I wish Amanda every success and will be working hard to get the highest vote possible for her campaign.”

Speaking ahead of her campaign launch, Amanda said: “I’m delighted to launch my campaign today as the Scottish Greens candidate for Edinburgh East and Musselburgh.

“We need real change at Westminster. 14 years of Tory austerity has worsened inequality and brought our public sector to its knees. Labour promises little change, even refusing to cap bankers’ bonuses.

“Different choices are possible. While the Scottish Greens were in government we doubled the child payment to support thousands of families, made bus travel free for everyone under 22 and secured record investment in nature and green jobs.

“We are the only party that is serious about tackling the climate emergency. Voting Green will send a strong message to Westminster: voters want real action on climate, not empty promises and U-turns.”

Michael Davidson launches campaign to be first ever Labour MP for Edinburgh West

Scottish Labour candidate Michael Davidson has vowed to put Labour on the map in Edinburgh West as he kicked off his general election campaign at the Corstorphine Fair yesterday.

Michael, 28, is a fresh face for the constituency, having never stood for election before and has been a Labour Party member for five years.

Working in the energy sector, Michael has seen the devastating impact the cost of living crisis has had on people across the country.

That’s why Michael is committed to Labour’s GB Energy policy, a publicly owned clean power company, headquartered in Scotland to cut bills for good and create jobs.

Scottish Labour is campaigning to win in Edinburgh West, a seat that has been dominated by the Liberal Democrats previously.

Michael’s campaign will focus on building the Labour vote in the constituency and delivering the party’s plan to deliver the change that Scotland needs after nearly two decades of decline at the hands of the Tories in Westminster and the SNP in Holyrood.

Michael said: “I am proud to launch my campaign to be the Scottish Labour MP for Edinburgh West. I have lived in this constituency for most of my life and I’ve seen the difference a Labour government has made here previously. I went to a great school with brilliant teachers and small class sizes.

“There is no denying this area is an affluent area but there are parts of our constituency in desperate need of investment.

“That Blackhall Library remains closed, with no sign of re-opening any time soon, is a scandal and I will be campaigning for action on the issue.

“We have had a brilliant turn out of activists today who say they’ve been re-energised. We’ve spoken to Edinburgh West residents crying out for change because they know that the Lib Dems and the SNP have nothing to offer here.

“We’re not just sending a message, we want to send a Labour government because only Labour can bring about the change we need.”

Anas Sarwar, Leader of the Scottish Labour Party, said: “The people of Scotland and the UK are desperate for an election and desperate for change.

“After 14 years of Tory chaos and failure, this is an opportunity that we cannot afford to miss. Scotland is crying out for change and that change is only possible with a Labour government led by Keir Starmer that is on the side of working people.

“Voting Scottish Labour means booting out this rotten Tory government, maximising Scotland’s influence with Scottish Labour MPs in government and delivering the change that Scotland needs. It’s time for change and Labour is ready to deliver it.”

Keir Starmer, Leader of the Labour Party, said:“This is a chance to change Edinburgh West with Labour. Over the course of the last four years, we have changed the Labour Party and returned it once more to the service of working people.

“All we ask now, humbly, is to do exactly the same for our country. A vote for Labour is a vote for economic and political stability, an end to Conservative chaos, and a to deliver the change that Scotland needs.”

Politicians must urgently address “relentless reality” of hardship as 7 million households continue to go without essentials

All political parties must explain how they will urgently tackle hardship this #GeneralElection, says the Joseph Rowntree Foundation. .

The latest findings from our cost-of-living survey, out today, found the number of households going without essentials hasn’t dropped below 7 million since May 2022. This is unacceptable.

Millions of low-income households are having to take drastic measures to cope with a crisis that is far from over:

-1.6 million households turned off their fridge or freezer

– 4.9 million households couldn’t replace worn out clothing

– 5 million households reduced showers

Meanwhile, party leaders remain silent on what they would do to address this in power. This should bring shame to a country as wealthy as ours.

Politicians must set out how they will bring an end to this relentless hardship. They need to tell us their immediate plan to help families who can’t afford life’s essentials – as well as their long-term strategy to tackle poverty.

Find out more about the relentless reality of years-long hardship for low-income families, here:

New research from the Joseph Rowntree Foundation (JRF) shows the relentless reality of years-long hardship for low-income families, with almost 5 million households finding themselves having to cut back on showers.

Those on the lowest incomes, over 5 million households, have continued to go hungry, skip meals and cut back on food.

Carried out immediately before the general election was called, the latest data shows the number of low-income households who are going without essentials like food, adequate clothing and a warm home hasn’t fallen below 7 million since May 2022.

JRF is calling on the politicians to set out their plans to tackle ongoing hardship. It found the bottom 20% of low-income households are facing levels of hardship that refuse to budge and whose situation is no better compared to last year, despite some improvements to the economic situation for families higher up the income scale.

Research from the Joseph Rowntree Foundation (JRF) finds that:

7 million low-income households (60%) were going without essentials in May this year. [3] [4]
5 million low-income households (42%) took fewer showers or baths due to cost during the cost-of-living crisis so far.
7 in 10 (71%) low-income households in the bottom 20% were going without essentials in May this year, the same as May last year.

Families on low incomes say they are still taking the same drastic measures to try and save money that were widely reported at the height of the cost-of-living crisis.

In May 2024, low-income households reported that they had taken the following measures through the cost-of-living crisis to cope, due to cost:

4.9 million couldn’t replace worn out or outgrown clothing (42%)
3.7 million sold their belongings (32%)
1.6 million turned off their fridge or freezer (13%)
6.8 million reduced their use of appliances (58%)
7.2 million heated their homes less than they needed to or less often (62%)

Those with the least are struggling the most, with levels of hardship staying at stubbornly high levels. In the last 12 months, the proportion of households going hungry, cutting down on food or skipping meals in the previous 30 days has not budged for those in the bottom 20% of incomes. But there is a slight improvement for those in the bottom 20-40% of incomes. [5]

Our social security system should act as a safety net for families who’ve fallen on hard times. However, 86% of low-income households who received Universal Credit were going without the essentials in May this year.

Rachelle Earwaker, Senior Economist at JRF, says: “The number of low-income families in our country who’ve been forced to choose which essentials to go without because they can’t afford them hasn’t fallen below seven million since May 2022. Despite inflation falling there has been no let up for the poorest families, who are just as likely to be going without food as last year.”

“We need our politicians to set out how they will bring an end to this relentless reality of hardship in the general election campaign.

“Political leaders need to tell us what they will do straight away to help families who can’t afford life’s essentials, as well as their long-term plans to tackle poverty.”

Letter: Education must be at heart of general election campaign

Dear editor

For too long, our children’s education has been sidelined and underfunded. The general election is a critical moment for politicians of all parties to change this.

Parents and teachers will be expecting politicians to explain how they will solve the growing crises in education – affecting everything from crumbling, unsafe school buildings, to the worst teacher recruitment and retention crisis in a generation, and special educational needs provision – where there is a huge and increasing mismatch between children’s needs and the resources available for schools to support them.

School leaders and their staff nevertheless do everything in their power to ensure children receive the best possible education. But it is becoming harder to shield pupils from the impact of these problems.

NAHT’s election manifesto for England sets out solutions to the crises facing our schools which have been informed by dedicated school leaders who know better than anyone what is needed.

We are calling for immediate practical steps – including urgent plans to invest in school buildings, help for schools to support children with special educational needs, and the school workforce.

A series of pay rises are needed for teachers and school leaders over the course of the next parliament to restore the value of pay following years of real-terms cuts and once again make teaching a competitive graduate career.

All candidates and political parties must prioritise education in this election campaign, and heed these proposed solutions – committing the funding to deliver them and help ensure all children receive the education they deserve.

Doing so is not only vital for children’s learning and social development, it will also set them up for a happy and productive adulthood in which they contribute to the country’s future economic prosperity.

Paul Whiteman,

general secretary of school leaders’ union NAHT

Trussell Trust sets out general election manifesto

Our manifesto sets out the actions we want the next UK government to take to build a future without the need for food banks.

It’s 2024, and we’re facing historic food bank need.

More than 3.1 million emergency food parcels were provided by food banks in the Trussell Trust network to people facing hardship across the UK in the past 12 months – the most parcels the network has ever distributed in a single year.

Urgent reform of our social security system, which isn’t even providing enough support for people to afford the essentials, is critical.

That’s why, as we approach the next UK general election, we’re setting out our manifesto to end the need for food banks.

These are the actions we urge all political parties to support, and our priorities for the next UK Government, so they can lead us into a more hopeful future.

We know what needs to change to help people who can’t afford the essentials.

Download manifesto

manifesto_2024_exec_summary Download

What we’re asking for

We want all political parties to commit to building a future where no one needs a food bank to survive.

This requires a social security system that is fit for purpose, with cross-government action to ensure everyone has enough for the essentials.

Our manifesto asks:

Introduce an Essentials Guarantee into Universal Credit.
Make debt deductions from social security payments more affordable.
A long-term strategy and funding for local crisis support.
Ensure people on low incomes can access affordable credit and advice on money matters.
Swift and accurate decisions about disability social security support.
An overhauled employment support offer.
Scrap the two-child limit.
New workers’ rights legislation.
Invest in building 90,000 new social homes every year in England.
Empower communities with places, spaces, and public transport which build connection.

How can this be achieved?

We know what’s pushing people to food banks, so we know the building blocks needed to end hunger for good.

Explore all the policy areas and recommendations covered in the manifesto and find out how to end the need for food banks.

As part of our manifesto, we’re calling for an essentials guarantee to ensure everyone has enough income to afford the essentials.

Find out more

manifesto_2024 Download