Artisan expands its Scottish operation as part of £140 Million new homes commitment

Investment in Low Carbon Urban Housing and City Centre Redevelopment across Edinburgh and Glasgow drives ambitious growth plans  

Artisan Real Estate is strengthening its market position in Scotland with the announcement of a new management team as the developer moves forward with its £140 million investment plan focusing on low carbon city centre residential redevelopment across Edinburgh and Glasgow.  

Experienced property professional David Westwater will join Artisan this month as Scottish Regional Manager, following 40 years of industry experience including Frasers Property UK, Interserve plc and most recently, as Development Director at Robertson Property.  

Westwater (above) will help take forward Artisan’s ambitious plans to progress low carbon housing development with mixed-use regeneration across prime city centre brownfield sites – including a £98 million residential investment for Edinburgh alone. 

Building on the existing expertise, Artisan is also currently recruiting a Scottish commercial and technical manager to further add to the team’s expansion, complementing the dedicated locally based sales and marketing team.  

Artisan has witnessed a significant expansion of its home-building operation in Scotland during the past 12-months, building on its more established track record as one of the UK’s most recognised and award-winning city centre regeneration specialists. 

The developer will shortly begin construction on Rowanbank Gardens, an industry-leading, sustainable residential development delivering 126 high-end apartments in the Corstorphine area of Edinburgh. 

The development, on a former brownfield site, provides smart energy-efficient design geared to achieving low to zero carbon ratings whilst responding to the rapidly changing requirements of home buyers and the wider community following lockdown.  

Artisan’s first residential development in Scotland, the 180-apartment Canonmills Garden overlooking the Water of Leith to the north of Edinburgh city centre, has now sold 85% of all available properties as it approaches completion later this year. 

Welcoming the expansion of its Scottish operation, Artisan’s UK Property Director Clive Wilding, says: “These are exciting times for Artisan Real Estate in Scotland, and the strengthening of our team reflects the significant progress we have made during the last 12 months, despite the very obvious challenges faced during lockdown.

“Our current focus is developing prime brownfield sites across city centres in Edinburgh and Glasgow, delivering low carbon, multi-tenure housing with no fossil fuel, linked to high quality external spaces and integrated with a range of green transport options. 

“We are delivering niche urban developments in the most exciting parts of the city centre, creating a high-value premium product for a wide range of homebuyers. And we have a very exciting residential pipeline and are actively identifying and securing new opportunities across Scotland’s major city centre areas – a process which will be hugely boosted by our expanded dedicated residential and commercial Scottish operation.” 

Artisan is also consolidating its market position as an urban regeneration specialist with a number of high-profile mixed-use commercial redevelopment projects across Scotland.  

Construction work on the £80 million transformation of the Custom House building in Glasgow overlooking the River Clyde continues apace with a four-star, 294-bed Clayton Hotel and a 162-bedroom Adagio Apart-Hotel set to create a vibrant riverside quarter when it opens in 2022. 

Plaudits are still being received for Artisan’s £250 million New Waverley development (above) at the heart of Edinburgh’s Old Town, completed in 2020. 

The development’s Queen Elizabeth House, now the flagship UK Government hub now home to 2,900 civil servants, was recently recognised by the British Council for Offices and was awarded its Innovation Award, gaining national profile for the development. 

Jaco Jansen, Artisan’s Chief Executive Officer adds:  “Artisan has an amazing opportunity in Scotland to set a new benchmark for high quality urban regeneration in sensitive city-centre environments – whether it be commercial, residential or mixed-use. This supports our other regional businesses, each with a similar focus in Bristol and Leeds. 

“Our track record in Scotland has given us a strong understanding of the importance of high quality placemaking, which is at the heart of all Artisan’s developments. We are an ambitious and hungry company with an increasing appetite for bespoke developments in the best city centre areas. We are looking forward to expanding our footprint across Scotland and the rest of the UK.”  

For more information on Artisan’s developments in Scotland and the UK visit www.artisanrealestate.co.uk 

Stay at Home to Find a Home!

Nearly three quarters of apartments now sold

Home sales at Artisan Real Estate’s Canonmills Garden development in Edinburgh are continuing to defy the challenges of lockdown, with almost three-quarters of all available apartments now sold. 

Savvy home buyers are increasingly taking advantage of Artisan’s smart web-based technology, combined with the human touch, to enjoy the new home sales experience and make buying decisions – all whilst staying at home.  

New computer-generated images just released by the developer show how one of the bedrooms in the Canonmills Garden show home can be transformed into a spectacular working from home environment, adding a touch of luxury and comfort to the ‘stay at home’ experience. And it’s a message which is delivering results with 98s ales and reservations now confirmed out of the 135 apartments available for private sale.  

Canonmills Garden brings together a mix of one, two and three-bedroom apartments and colony-style properties which has firmly established itself as the new blueprint for post-lockdown living. 

Generous and airy internal dimensions combine with large balconies and terraces overlooking private gardens and the Water of Leith – all underpinned with the latest in smart design and energy efficient technology. 

Artisan’s Regional Sales Team Leader, Christie Turner believes the ‘virtual’ selling platform has been a major factor in the continued sales success at Canonmills Garden. “Artisan is an independent, niche developer which, from the start, gave us the freedom to react quickly to the challenges of lockdown,” she says. 

“We have now created a strong sales proposition which reflects the challenges of our times by making our website-based visitor experience more user-friendly, introducing chat-boxes directly linked to our sales team as well as cutting-edge interactive graphics including virtual presentations and 3D apartment walk-throughs and plot-selectors.” 

As well investing in new technology, Artisan has also continued to bring the human touch to the home-sales process. The developer was one of the first in Scotland to open a brand-new show home once initial lockdown restrictions were eased in the summer of 2020. The Show Home and marketing suite currently remains open despite lockdown restrictions, with enhanced personal safety measures and a pre-booking system allowing potential buyers to get a safe and uninterrupted, socially distanced real-life experience of living at Canonmills Garden. 

Christie adds: “The Show Home experience at Canonmills Garden has been a hugely popular lockdown activity with almost 300 visitors passing through our doors so far.

“There’s definitely been a ‘wow factor’ as our customers experience the size and scale of the apartments for the first time. Their reaction as they walk in has been amazing – especially when they experience the light and airy living spaces for the first time, as well as the quality of the flooring and the fittings in the kitchen and bathroom. 

“Buyers have quickly seen that Artisan is not your typical house-builder. The specification of Canonmills Garden is amongst the highest in Scotland, with premium Kitchens International kitchens and Victor Paris bathrooms throughout.

“Generous internal proportions and access to private gardens or balconies mean that buyers are getting tremendous value for money in a much sought-after corner of the city, close to the vibrant Stockbridge area.” 

Sales at Canonmills Garden are continuing apace with two first-phase blocks now sold out, with all 72% of apartments sold off-plan. A range of apartments is still available with prices starting at £313,000.  

For more information, visit www.canonmillsgarden.com or call the sales team on 0131 247 3742.  

To book a VIP tour of the new show home, email sales@canonmillsgarden.comor visit https://canonmillsgarden.simplybook.it/v2/ 

Canonmills Garden development shortlisted for prestigious awards

Canonmills Garden, Artisan Real Estate’s stylish new homes development in Edinburgh, is in the running for two prestigious accolades in this year’s Scottish Home Awards which takes place this week. 

The boutique development, overlooking the Water of Leith to the north of the city centre, is a finalist in the hotly contested Apartment Development of the Year and the blue-riband Large Housing Development of the Year categories.  

The Scottish Homes Awards were originally planned for March this year but have been rearranged as a virtual event due to the ongoing restrictions imposed by the coronavirus pandemic. And, despite similar restrictions also facing the homes-selling sector in recent times, Canonmills Garden has more than risen to the challenge with over two-thirds of homes now sold.  

Charlotte Swanson, Artisan’s Regional Development Manager, believes the ‘virtual’ setting for the Scottish Homes Awards is a fitting platform for Canonmills Garden, which has seen the majority of its homes sold in a virtual environment. 

“Artisan is an independent, niche developer which, from the start, gave us the freedom to react quickly to the challenges of lockdown,” she says.

“We created a strong sales proposition which reflects the challenges of our times by making our website-based visitor experience even more user friendly, introducing chat-boxes directly linked to our sales team as well as cutting-edge interactive graphics including virtual presentations and 3D apartment walk-throughs. 

“We had a huge advantage in that, even before lockdown, we were pushing a 60 per-cent success rate despite all sales being off-plan and all marketing activity up to that point being conducted off site.”  

Artisan’s boutique development, a spectacular mix of 180 one, two and three-bedroom apartments and colony-style properties, was first launched in 2018 and has firmly established itself as the new blueprint for post-lockdown living. 

Generous and airy internal dimensions combine with large balconies and terraces overlooking private gardens and the Water of Leith – all underpinned with the latest in smart design and energy efficient technology. 

Artisan was subsequently one of the first developers to open a show home and marketing suite once the initial lockdown restrictions were relaxed, reintroducing the human touch to the homes-sales process.  And the results, so far, have been spectacular with sales at Canonmills Garden continuing apace with two first-phase blocks now sold out – including 70% already sold off-plan. The first residents will be moving in during the first quarter of 2020 

With consumer confidence continuing to return to the market, prices and value are increasing with the average value of apartments growing by seven per-cent since the development’s marketing launch in 2018. The Canonmills Garden show home, designed by well-known Scottish Interior Designer Carol Yates, is now available to visit.

To book an exclusive VIP tour click here: https://canonmillsgarden.simplybook.it/v2/ 

A range of apartments is now available at Canonmills Garden with prices starting at £333,000. For more information, visit: www.canonmillsgarden.com

Canonmills Garden Show Home Opens to the Public

Edinburgh Homes Development Reveals the ‘Wow Factor’ for  Post Lockdown Living 

The much-anticipated Canonmills Garden show home and marketing suite has opened to the general public, giving potential home buyers a fascinating insight into the possibilities of post-lockdown living. 

There’s been a huge amount of interest in the show home so far, with an online booking system in place allowing tours to be carried out safely and in a controlled environment. 

Priority tours have already been carried out for existing purchasers at the niche development by Artisan Real Estate, which is a spectacular mix of 180 one, two and three-bedroom apartments and colony-style properties overlooking the Water of Leith in Canonmills, to the north of Edinburgh city centre.  

With almost two-thirds of apartments now sold since the development first hit the market last year, purchasers have been delighted with their first glimpse of what their new homes could look like. 

“There’s definitely been a ‘wow factor’ as our customers experience the size and scale of the apartments for the first time,” explains Artisan’s Sales Supervisor Christie Turner. 

“Up to now, we have sold all 64% of the properties off-plan, so it’s great to be able to now reveal to our purchasers exactly what they have bought. 

“And so far, their reaction as they walk in has been amazing to see – especially when they experience the light and airy living spaces for the first time, as well as the quality of the flooring and the fittings in the kitchen and bathroom.” 

The show home has been designed by well-known Scottish Interior Designer Carol Yates, with post-lockdown living very much in mind. Scandinavian influences combine with the solid oak flooring, adding a natural texture to the rooms.  And while it is a minimalist layout, accents of colour and vibrancy have been introduced with soft-layered fabrics and cushions to bring depth, warmth and vibrancy to the show home. 

Sales at Canonmills Garden are continuing apace despite the challenges of recent months with two first-phase blocks now sold out, with only one colony property remaining.

And with consumer confidence returning following the easing of lockdown, prices and value are also increasing at Canonmills Garden with the average value of apartments growing by seven per-cent since the development’s marketing launch in 2019.  

A range of apartments is now available at Canonmills Garden with prices starting at £249,500. For more information, visit: www.canonmillsgarden.com.  To book an exclusive VIP tour of the new show home, click here: 

https://canonmillsgarden.simplybook.it/v2/

Sales of Canonmills Garden continue apace during Lockdown

Home sales at Artisan Real Estate’s Canonmills Garden development are continuing apace despite the challenging sales environment imposed by the coronavirus lockdown.

A combination of smart technology and the human touch is helping Canonmills Garden to remain front-of-mind with home buyers, with 82 sales and reservations now confirmed out of the 135 apartments still available for private sale.

Responding to the unparalleled restrictions in the face-to-face selling process following lockdown, Artisan has invested in its digital marketing platforms creating an innovative customer visitor experience that is not only boosting home sales but is also supporting Scotland’s health service. 

This month sees the much-anticipated release of the Sophora homes’ phase – a collection of one, two and three-bedroom luxury apartments with views towards Edinburgh Castle and into a courtyard garden.

To reflect the unique challenges of current circumstances, Artisan is using this sales opportunity to launch its ‘Hope and Hold’ scheme. Rather than paying the usual reservation fee of £1000, purchasers are being asked to donate £250 directly to the Scottish NHS to secure their home, then paying the £750 balance once lockdown is over.

“Artisan is an independent, niche developer which has given us the freedom to react quickly to current circumstances and create a unique proposition which reflects the challenges of our times,” explains Charlotte Swanson, Artisan’s Regional Development Manager. 

“We had a huge advantage in that, even before lockdown, we were pushing a 60 per-cent success rate despite all sales being off-plan and all marketing activity up to that point being conducted off site.

“As soon as lockdown kicked in, we moved quickly to invest in making our website-based visitor experience even more user friendly, introducing chat-boxes directly linked to our sales team as well as cutting-edge interactive graphics including virtual presentations and 3D apartment walk-throughs. 

“And with our Hope and Hold scheme, we have created a straightforward yet impactful mechanism which allows buyers to reserve a new apartment by simply donating £250 to the Scottish NHS – allowing us to make a very powerful statement of intent and support for our wonderful health workers here in Scotland.”

She added: “It is testament to the confidence we have in our revamped sales proposition that we are still continuing with the release of our latest homes phase, Sophora, despite the restrictions posed by the current sales environment.”

Technological innovation includes an interactive 3D visual tour through of the latest apartment designs with views both inside and out, in advance of the real-life show home and marketing suite, which is still on course to be launched in the summer: https://artisan.thehomeselector.co.uk/2500/canonmills-garden/vvd/showhome-landing

Artisan has also invested heavily in its social media reach, using Facebook and Instagram in particular to reach new audiences and making it easy for them to access the tailored and bespoke sales material.

Critical to the success of the virtual sales process is Artisan’s dedicated sales and marketing team which is supporting its residential offering across Scotland.  Christie Turner and Izzy Bastani, both formerly in sales consultant positions at Savills, took up their new roles in 2019 and are now providing the ‘human touch’ behind the technology.

“It’s still as important as ever to provide personal contact with buyers, even if it can’t be face-to-face,” says Christie. “We have developed a suite of personal video presentations tailored to buyer specifications to make that important connection, as well as ensuring instant one-to-one contact using our social media platforms

She adds: “Buyers will quickly see that Artisan is not your typical house-builder. The specification of Canonmills Garden is amongst the highest in Scotland, with premium Kitchens International kitchens and Victor Paris bathrooms throughout. Generous internal proportions and access to private gardens or balconies mean that savvy buyers are getting tremendous value for money in a much sought-after corner of the city, close to the vibrant Stockbridge area.”

Artisan Real Estate is best known in Scotland for their large-scale city regeneration projects like New Waverley currently transforming Edinburgh’s historic Old Town. 

Remaining true to its urban regeneration credentials, at the heart of all Artisan’s developments is a strong sense of place.  Formerly the site of a B&Q retail store, the spectacularly landscaped Canonmills Garden has already been shortlisted for both the Apartment Development of the Year and Large Development of the Year categories at this year’s Scottish Homes Awards.

A range of apartments, including the new Sophora homes’ phase is now available with prices starting at £335,000.  

For more information about this and the Hope and Hold deposit scheme, visit www.canonmillsgarden.com.