National Spritz Day: Edinburgh’s Talonmore teams up with Wilfred’s to create non-alcoholic cocktail

The two alcohol-free companies collaborate for the first-time to create the ‘WilMore Spritz’, a refreshing alternative spritz cocktail with notes of ginger, grapefruit and rosemary – all the complexity of the perfect spritz, but without the alcohol 

In celebration of National Spritz Day on 1st August, Edinburgh’s Talonmore is teaming-up with Wilfred’s for the first-time to create a limited-edition non-alcoholic spritz cocktail, the ‘WilMore Spritz’.

On Talonmore’s website, the companies are offering a special bundle deal with 20% off both brands for consumers to purchase the bottles and make the delicious spritz cocktail at-home. 

Talonmore’s distinctive taste is fired by the spice of ginger and Assam tea whilst complemented with malty notes and fruit sweetness. Pairing with Wilfred’s complex bittersweet orange & rosemary aperitif, the ‘WilMore Spritz’ offers an exquisitely crafted, impeccably refreshing non-alcoholic spritz.

‘WILMORE SPRITZ’
– Fill a large wine glass with plenty of ice
– Add 50ml – Wilfred’s NA Aperitif, then 50ml – Talonmore NA Spirit
– Add a dash of Premium Light Tonic Water (100ml) and stir briefly
– Garnish with Grapefruit & Rosemary

The popularity of the spritz serve has swept the nation, with CGA data reporting that 78% of consumers would choose a spritz serve at least occasionally. The spritz is a longer drink, meaning it can be consumed over a greater period of time, confirming the narrative of cocktail lovers wanting less, yet more premium drinks.

Talonmore is a Scottish based, family run business established in Edinburgh in 2020. The latest batch of Talonmore includes a brand-new look & feel, with an upgraded label and eye-catching flagship red foil. 

Using a mix of rooted and plant-based ingredients and inspired by Edinburgh’s festival spirit and history of innovation, Talonmore was created to provide an exceptional alcohol-free drink that can be enjoyed without compromising health, control and taste.

Choosing brewing methods of manufacture, rather than distilling, Talonmore have developed a unique beverage that ensures flavour is at the forefront, replicating the experience of drinking a dark spirit. 

Talonmore can be enjoyed neat, on the rocks, with a mixer or in a multitude of non-alcoholic cocktails such as the WilMore Spritz. In 2022, Talonmore was awarded Silver at the International Wine and Spirits Competition scoring an impressive 92 points out of 100. 

Wilfred’s was created by founder Chris Wilfred Hughes after being increasingly frustrated by the uninspired, overly sweet and usually unhealthy non-alcoholic options available, both at home and when out. 

Aiming to reinvent the spritz, he decided flavour, quality and complexity were of the utmost importance. Inspired by travels around the world his journey eventually led him back home to the authentic flavours he associates most with London – freshly picked rosemary from his mother’s garden, and the bitter oranges in his father’s homemade marmalade.

Made in Britain with natural botanicals, 0% alcohol and only 20 calories per serving, Wilfred’s aperitif pairs impeccably with Talonmore and premium tonic water to create the refreshing ‘WilMore Spritz’. 

Lewis Kennedy, Managing Director at Talonmore Drinks Company, said: “Talonmore has admired Wilfred’s for some time now. We always thought the flavours of both brands would work perfectly together. After an exciting chat with Chris and a delicious spritz sampling session, we were absolutely right. 

“We only see the popularity of alcohol-free serves getting more and more popular. Talonmore is all about offering choice and versatility and with National Spritz Day coming up, what a perfect opportunity to partner with another forward-thinking alcohol-free brand to create the ‘WilMore Spritz’. We hope this will become a household serve for alcohol-free fans this summer, and many summers to come.

“The ‘WilMore Spritz’ offers the perfect serve for all day summer fun. Enjoying the sun in style, with a mix of refreshing notes of ginger, grapefruit and rosemary – a gorgeously refreshing and complex spritz, just without the alcohol.” 

With over 8 million adults in the UK looking to reduce their alcohol intake, Talonmore is designed to shake up the non-alcoholic drinks market through championing the adventurous lifestyle that could normally be sacrificed with traditional alcohol. 

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davepickering

Edinburgh reporter and photographer