Scottish dessert sauce business competes for spot on Aldi’s shelves in Channel 4 series

• Mairi Hawkes, founder of Lismore business Slainte Sauces, beat hundreds of hopefuls to appear on the show with her ‘adult dessert sauces’
• Six-part series sees food and drink suppliers compete to be listed in over 1,000 Aldi stores nationwide
• Aldi’s Next Big Thing, ‘Party’ episode, will air on Channel 4, Tuesday 16 April at 8pm 

Self-proclaimed islander, Mairi MacFadyen, from Isle of Lismore, will appear on the Channel 4 series Aldi’s Next Big Thing on Tuesday, 16^th April, 8pm. 

Mairi is the founder of Slainte, a boozy dessert and savoury sauce company for grown-ups. Sauces include Rum & Salted Caramel, Whisky with Raspberry & Vanilla and White Chocolate & Raspberry Martini – all containing 25% alcohol. 

Hosted by Anita Rani, of Countryfile and BBC Radio 4’s Woman’s Hour and Chris Bavin, of BBC’s The One Show and Eat Well for Less, the six-part series will see suppliers compete in a range of categories including dinners and baked goods, as well as exciting new category additions: party, world, and confectionery. 

Products are presented to Julie Ashfield, Managing Director of Buying at Aldi UK, who deliberates on factors such as price, packaging, shopper demand, and the ability to scale up, before shortlisting contestants down to just two.   

The finalists are then given four weeks to address any feedback, with a follow-up home visit from Anita or Chris who will report back their findings to Julie. The three then taste test the improved products, before Julie decides the winner which will appear as a Specialbuy in over 1,000 stores.   

Julie Ashfield, Managing Director of Buying at Aldi UK, says: “Gone are the days of simple cheese and pineapple sticks, as people are opting for more exciting, extravagant party foods. It’s certainly a category that invites experimentation!”  

Translating to ‘cheers’ in Scottish Gaelic, Slainte, pronounced ‘Slan-cha’, is Mairi’s pride and joy, and she is now looking to claim a spot on Aldi’s shelves.  

Mairi, who makes all the sauces herself, says: “There are no words to describe how big this is for me. I keep pinching myself – is this real? I really want a big contract, I can actually see my sauces in Aldi. I can see myself going in there, taking photos of them. It would really change my life.“ 

The multi-category competition is part of Aldi’s ongoing commitment to support British suppliers. Last year, Aldi spent an additional £1.3 billion with British suppliers and growers, and they provide more than three quarters of all items sold in its stores. 

The supermarket has also introduced a ‘Best of British’ section to its website, which includes a wide selection of groceries from meat to dairy products and everyday essentials, in a bid to help shoppers support British businesses. 

To find out if Slainte’s Boozy Dessert Sauces made it on to Aldi’s shelves, watch Aldi’s Next Big Thing on Channel 4 on 16^th April. The series will air every Tuesday at 8pm until 7^th May.