You buy. We donate … Amazon donation campaign with The Multibank returns

SUPPORT FOR FAMILIES FACING HYGIENE POVERTY

  • When customers purchase two qualifying products on Amazon.co.uk, a third item will be donated to The Multibank charity automatically at no additional charge.
  • The You buy. We donate. programme runs until to 12 November, supporting The Big House Multibank in Fife. 
  • The Multibank charity was launched four years ago this month (November) as a pilot by former Prime Minister Gordon Brown, The Cottage Family Centre in Kirkcaldy, Amazon’s Dunfermline Fulfilment Centre and other Fife businesses to redistribute surplus household goods to people in need. 
  • There are now six Multibanks across the UK which have provided more than 12 million essential items to over 800,000 different families nationwide since the piloting of the charity in Fife began. 
  • You buy. We donate. launches as research reveals nearly one in five adults in the Scotland have concerns about affording basic hygiene essentials in the months ahead.
  • You buy. We donate. aims to generate more than 200,000 product donations for families across the UK. 

Amazon has teamed up with some of the country’s leading household brands like Colgate, Johnson & Johnson, Neutrogena and Sanex to deliver more than 200,000 vital hygiene products for families in Scotland and around the UK who are struggling to make ends meet.

The products are being distributed to families in Scotland by The Big House Multibank charity as part of the latest Amazon You buy. We donate. campaign. 

Until 12 November, Amazon and its supplier partners will donate a third item to The Multibank charity for every two qualifying products customers buy on Amazon, with no extra cost involved. Customers simply need to visit this page on Amazon to take part. 

The products will be distributed to families in Scotland by The Big House Multibank, part of a national network of charities whose President is former Prime Minister Gordon Brown. 

Former UK Prime Minister Gordon Brown helped set-up The Multibank with The Cottage Family Centre charity and local businesses including Amazon’s Fulfilment Centre in Dunfermline, after he saw firsthand the severe poverty and deprivation affecting his local community in Fife, Scotland. Six Multibanks now operate across the UK, having provided more than 12 million essential items to over 800,000 different families nationwide to date.

The You buy. We donate. campaign follows research commissioned earlier this year by Amazon shows that a fifth (19%) of adults in Scotland have worries about affording basic hygiene products like toothpaste, soap or laundry detergent over the coming months. The findings also revealed that almost one in ten adults (7%) in Scotland have cut back on or skipped buying hygiene essentials altogether. 

Eugenie Teasley, Head of Impact, Amazon UK, said: “Our customers were overwhelmingly supportive of our first You buy. We donate. campaign earlier this year and as winter draws closer and families face increasingly difficult times, we wanted to team up once again with our partners in support of The Multibank in Scotland and across the UK.

The You buy. We donate. campaign offers Amazon customers the opportunity to make a huge difference to the lives of families in need while buying their everyday essential items.

“Everyone at Amazon is looking forward to donating these important products to Multibanks across the UK, helping people in need access essential products.” 

Taken: 27th November 2020 Amazon Peak Fun : MME1 Darlington:

Grant Barnes, Warehouse Manager at The Big House, added: “The You buy. We donate campaign has been invaluable to The Big House Multibank.

“The goods provided tend to be amongst our most “in demand” items, so the support to receive hygiene products cannot be understated, strengthening our partnership with Amazon to support families across Scotland.” 

Brands participating in ‘You buy. We donate’ include Colgate, Sanex, Palmolive, Listerine, Neutrogena, Johnson & Johnson, Johnson Baby, Aveeno and Aveeno Baby, Mama Bear, OGX and by Amazon.  

Transport logistics specialists Palletline will provide free logistics support, handling the storage and distribution of donations to Multibank hubs across the UK, with Amazon providing additional transportation routes.

To find out more visit: aboutamazon.co.uk/news/community/amazon-you-buy-we-donate

The Big House Multibank launches campaign to support child hygiene

  • Amazon supports with the launch of You Buy. We Donate which will donate thousands of hygiene products to local families in need
  • The Big House Multibank is a charity initiative formed by former Prime Minister Gordon Brown and Amazon, which has donated essential items to over 120,000 families in need acrossScotland

The Big House Multibank in Fife is calling on local residents to support its drive to combat hygiene poverty in the region and help to ensure children can return to school this week feeling comfortable in their own skin.

To kick-start the campaign, Amazon has joined forces with its suppliers of well-known household brands including Unilever, L’Oréal, and Colgate-Palmolive to deliver thousands of hygiene products to families in need acrossFife via The Multibank charity.

From today until 28 January, for every two purchases on Amazon.co.uk from a selection of over 800 personal hygiene, household and baby products, Amazon and its suppliers will donate a third item to the network of Multibanks across the UK, including The Big House Multibank, Fife.

According to a recent survey for The Hygiene Bank, teachers are spending £40 million out of their own pockets to combat the effects hygiene poverty in the classroom as 1 in 4 children (28%) are reported to be regularly missing school because they or their clothes or kit are not clean.

Former UK Prime Minister Rt Hon Gordon Brown, said: “I’m delighted Amazon, whose surplus stocks are already a mainstay of Multibank goods, are launching a multi-business collaboration amongst hygiene companies to increase the amount of hygiene goods supplied to our Multibanks. I thank all the companies involved.

“We know The Multibanks are making a real difference keeping hard-pressed families facing the future with some hope of better days ahead. We must now keep innovating how we do charitable work in our communities because too many children need the help right now and teachers tell us that keeping kids clean and smelling fresh is for them a priority issue.”

Kirsty Thomson, CEO of The Big House Multibank, said: “Rising living costs are forcing people into impossible situations where they’re having to choose between feeding their families, and keeping them clean.

“Family finances are under even more pressure during the winter months so we are grateful to Amazon and its suppliers for their commitment to unlock more hygiene products which will provide life-changing support to the most vulnerable in our communities.”

John Boumphrey, Amazon UK Country Manager, said: “We are incredibly proud to have supported the foundation and growth of The Big HouseMultibank.

“We want to support their drive to combat hygiene poverty across the region helping as many families in need as possible. By working together with our suppliers and our customers, we hope to generate hundreds of thousands more donations.”

Chris Barron, General Manager for Personal Care UK&I at Unilever, said: “The support that The Multibank provides is so important, helping households that are facing hygiene poverty to access the daily products that help people to feel clean and confident.

“We know that together we can do more, so we’re really pleased to be partnering with Amazon with a shared commitment to get more products to the charities and people that need them most.”

Brands participating in You Buy. We Donateare Amazon brands by Amazon, and Mama Bear, as well as, Dove, Elvive, Colgate, Garnier, L’Oréal Paris, Lynx, Men Expert, Nivea, Palmolive, Radox, Revitalift, Sanex, SheaMoisture, Simple, Sure, Tommee, Tippee TRESemme, and Vaseline.

Transport logistics specialists, Palletline is providing logistics support for the campaign free of charge, handling the storage and onward distribution of all donations to The Multibank’s network of regional hubs.

Together with Mr Brown, Amazon formed the UK’s first Multibank in Scotland three years ago to redistribute surplus stock from its largest returns centre in Fife to local families in need.

A second Multibank in Wigan opened in 2023, followed by Swansea, London and Middlesbrough in 2024.

Working together with local charity partners and a network of suppliers, The Multibank movement has donated more than 5 million surplus essentials to help more than 500,000 families experiencing poverty.