WHAT MADE IT BETTER? Edinburgh urged to get on board with anti-bullying drive

People in Edinburgh are being encouraged to support a campaign to address bullying behaviour among Scotland’s young people which has launched during Anti Bullying Week 2020 (16-20 November).

Led by Scotland’s anti-bullying service respectme, #WhatMadeItBetter? launches amid a changing landscape of bullying as a direct result of the Covid-19 pandemic, with 47% of young people in Scotland reporting that they saw or experienced online bullying during lockdown and 59% witnessing an increase in prejudice-based posts, comments and/or attitudes*.

The campaign seeks to empower young people with advice and approaches from those who have experienced bullying, after a consultation with young people and professionals highlighted that the management of bullying related incidents was a key area of concern.

With this in mind, respectme has created a suite of resources for primary and secondary aged children to help approach and guide conversations at a time when learning supervision is has been reduced, while also supporting young people with advice from those who have been there themselves.

Anyone involved in influencing the life of a young person is invited to download the free resources available at www.whatmadeitbetter.com.

Supporting the call is the Deputy First Minister and Cabinet Secretary for Education and Skills, John Swinney, who said: “Anti-Bullying Week is an ideal opportunity to send a clear message that bullying of any kind is completely unacceptable and when it occurs we all have a responsibility to address it.

“Children and young people need to be educated about all faiths and beliefs and learn about tolerance, respect, kindness and good citizenship. We want all children and young people to be able to speak to someone they trust when bullying happens and that is why campaigns like this are so important.

“I look forward to taking part in Anti-Bullying week to highlight to those being bullied, that things will get better, and how we can be that person that did make things better.”

Wendy Harrington, Director of respectme, said: “Young people are heavily impacted by the Covid-19 pandemic restrictions, with every aspect of their lives – from school to home to social activities – affected in some way.

“There’s a wealth of evidence highlighting a rise in bullying behaviour since lockdown, particularly in an online setting, which has no time boundary and is difficult to monitor and supervise. This makes Anti-Bullying Week and the campaign all the more poignant as we seek to start the conversation and share valuable advice.

“The #WhatMadeItBetter? resources are free for anyone to explore, and we’d urge adults who have experienced bulling to get involved and help us shape future resources by taking our online survey which looks at what more can be done to support young people.”

Take part in the #WhatMadeItBetter? survey at: www.whatmadeitbetter.com/resources

Speaking out to young people is James Allan, frontman of award-winning Scottish indie band Glasvegas, who shared his personal advice: “As humans, we carry so many experiences with us, and in some way can blame ourselves or believe what other people say.

“If anybody does experience these things, try and challenge that insecurity or doubt in yourself and to know it’s the way we’re wired up. Things will get better and, in the meantime, be yourself, stay true to yourself and believe in yourself.” 

While the campaign launches during Anti-Bullying Week, it will run across the school year until July 2021 to continuously highlight the options available to young people and remind them that things can and will get better.

Stay up to date with the campaign and Anti-Bullying Week activities by following respectme on Facebook and Twitter.