Edinburgh Rugby welcomes Peter Vardy Group into the club’s Partner Family, as Scotland’s leading motor dealership become the Official Car Partner of Edinburgh Rugby.
The four-year deal will see the Peter Vardy BMW logo feature on the upper sleeves of both the team’s home and change Macron match jerseys as the capital side compete in the newly formed United Rugby Championship and European Cup.
Edinburgh-based Peter Vardy BMW will also provide the capital side with pool vehicles utilised by club staff and players, including the Edinburgh Rugby Community Team.
The announcement comes on the threshold of a new era of professional rugby in the Scottish capital, with the upcoming launch of the United Rugby Championship and the long-awaited opening of the club’s new 7,800 capacity stadium – Edinburgh Rugby’s first-ever permanent home.
Edinburgh Rugby Managing Director, Douglas Struth, said: “We’re delighted to announce Peter Vardy Group as the Official Car Partner of Edinburgh Rugby.
“It is an extremely exciting time for the club – with the completion of our new purpose-built home and the launch of the United Rugby Championship – so to have Peter Vardy Group join us on this journey is a great vote of confidence that we are moving in a bold and positive direction.
“Having already joined Scottish Rugby’s Sponsor Family earlier this year, it has been brilliant to see, first-hand, the Group’s enthusiasm for rugby in Scotland.”
Peter Vardy, Chief Executive, said: “Following our support of Scottish Rugby earlier this year, it seemed a natural development for us to back the game at a local level.
“We have been hugely impressed by the commitment of Edinburgh Rugby to nourishing community involvement and the active participation of young people throughout Edinburgh and the Lothians.
“We recognise that this is a landmark year for the club and we are delighted to play our part in helping make it as successful as possible.”