Party Manifestos “all but ignore” challenges facing older people in Election 2024

Ahead of releasing its own manifesto scrutiny document, Hourglass would like to see stronger safer ageing commitments from parties ahead of the 2024 General Election

A leading charity has voiced its disappointment at the level of commitment to support older victim-survivors of abuse, neglect and exploitation in party manifestos.  

Hourglass, the only UK-wide charity focused on older victims of abuse, has condemned the lack of innovation and understanding in the vast majority of UK party manifestos – with only the DUP mentioning the issue, and Sinn Fein and the Green Party (England and Wales) endorsing the OATH campaign (Older Age Tomorrow’s Hope).  

The charity, which deals with around 50k contacts relating to older victim-survivors, has produced its manifesto ahead of the election which calls for policies that would support safer ageing including a strategy to tackle abuse of older people, funding for specialist older people support and  measures that would raise public awareness of these issues.

The OATH campaign specifically calls for a Safer Ageing Society by 2050. 

Veronica Gray, Deputy CEO of Hourglass and Policy Director, explained: “Hourglass runs a 24/7 helpline and casework service and despite seeing a dramatic increase in case work since the pandemic, policy makers continue to ignore this policy imperative. It’s a scandal. 

“We are disappointed that parties have all but ignored policies which support safer ageing at this election. Though there are some broader commitments to fund services and to improve funding to the criminal justice system which are welcome, older people specific policies are required.

“We welcome the much-needed profile for the Violence Against Women and Girls strategy (VAWG) and we are, of course, entirely supportive of these commitments. However, with over 2.5 million people affected by the abuse of older people, a suite of policies focusing on this area are long overdue.

“Especially as there appears to be no end to the growth in casework. We strongly urge the new government to speak to us when elected and look at investing in this still hidden form of abuse.”

The Northern Ireland Democratic Unionist Party (DUP) has committed in their manifesto to “support tough measures to address all forms of elder abuse, including financial crime.”

The charity acknowledges that this is an important commitment, but Hourglass feels the public need more detail on how they plan to achieve this. And hope the other major political parties will join both Sinn Féin and the Green Party in formally endorsing Hourglass’s Older Age Tomorrow’s Hope (OATH) campaign.

Anyone can sign the OATH here: www.wearehourglass.org/take-oath 

Hourglass has also completed analysis of all major UK political parties’ manifestos assessing their commitments to supporting older people and abuse services. While most parties included strategies to tackle domestic abuse, this was usually through a Violence Against Women and Girls strategy rather than a specific strategy directed towards older victims. 

Hourglass will be releasing a full analysis of party manifestos, which looks at the key strengths and weaknesses of this from a safer ageing perspective. 

 The charity is urging those keen to support the charity to donate by visiting www.wearehourglass.org.uk/donate or Text SAFER to 70460 to donate £10.

Texts cost £10 plus one standard rate message and you’ll be opting in to hear more about our work and fundraising via telephone and SMS.

If you’d like to give £10 but do not wish to receive marketing communications, text SAFERNOINFO to 70460. 

The Green Party is the latest to endorse landmark Safer Ageing OATH

Hourglass, the safer ageing charity, is delighted that the Green Party support the OATH campaign to end abuse and neglect of older people.

The Green Party in England and Wales has become the latest political party to endorse OATH. The ‘Older Age Tomorrow’s Hope’ campaign, pledges to create a Safer Ageing Society and to end abuse and neglect of older people by 2050. It has seen upwards of 500 candidates and influencers sign in recent weeks.

The Greens join Sinn Féin who declared their support for the campaign, while the Democratic Union Party have made commitments to tackle abuse of older people in their manifesto.

OATH has been created by Hourglass, the only UK-wide charity supporting older abuse victim-survivors and runs a 24/7 helpline and casework service. The OATH campaign calls on everyone in all walks of life to fight against the abuse, harm, exploitation and neglect of older people

Along with two parties formally supporting this campaign, candidates from all major political parties have now signed up to this campaign. There is a growing consensus that we should all live in a society which is safe place to grow old independently and free from harm and abuse.

With two days left of the 2024 General Election Campaign, Hourglass urges all other political parties to endorse this campaign.

Hourglass has written to all Party Leaders contesting the General Election asking that their party sign up to OATH. Hourglass believes there should be a consensus on the need to end abuse of older people and that policy makers from across the political spectrum must work together to achieve this.

The charity, which supported almost 50,000 people in the last year, is also calling on the general public, influencers, third sector leaders, care professionals and businesses to also sign up. They can do so here: www.wearehourglass.org/take-oath

Carla Denyer Green Party co-leader, said: ”Ensuring the safety and dignity of our older population is paramount; they deserve to age in an environment free from abuse, exploitation and neglect.

“We must all commit to creating a society where everyone can grow old safely. This is why the Green Party is supporting OATH”

Veronica Gray, Deputy CEO of Hourglass, said: “We are delighted with the initial support we have received for our OATH campaign. We are especially pleased that the Green Party has joined Sinn Féin in signing up to this movement for a safer ageing society.

“OATH is about building a Safer Ageing Society by 2050 where older people can grow old free from abuse and neglect. We hope that in the next parliament we will see a consensus on safer ageing where critical steps are made by policy makers to support older victim survivors.”

Donna Mullin, Head of Sinn Féin VP Office, said: ”Sinn Féin want older people in our society to be supported and protected from violence, exploitation and other forms of abuse so we are supporting the Safe Ageing pledge.”

Hourglass is urging those keen to support the charity to donate by visiting  www.wearehourglass.org.uk/donate or text SAFER to 70460 to donate £10.

Texts cost £10 plus one standard rate message and you’ll be opting in to hear more about our work and fundraising via telephone and SMS.

If you’d like to give £10 but do not wish to receive marketing communications, text SAFERNOINFO to 70460.

Hourglass pushes for Safer Ageing election agenda with OATH Campaign

With an extra NINE MILLION older people, a population the size of London, set to populate the UK by 2050, Hourglass is calling on all Westminster hopefuls to underline their Safer Ageing plans – and take the OATH, a new campaign to increase awareness of the social care timebomb.

Hourglass, the only UK-wide charity dedicated to ending the abuse and neglect of older people, has launched its own manifesto entitled ‘A Safer Ageing Society by 2050’ and is urging the political elite and general public alike to sign up to support it HERE:  

The campaign, OATH (Older Age Tomorrow’s Hope) is a pledge to support their 2050 target and to work alongside older people, the age sector and Hourglass itself in raising the profile of this often-unspoken issue. 

The charity points to the creation of a London-sized city, full of over sixties by 2050. That’s 9.6 million more older people in the UK. And, they say, for the first time they’ll be more over 60s than under 16s. The charity underlines that this is a social care timebomb waiting to explode. 

As the charity’s Policy Director and Deputy CEO, Veronica Gray, illustrates, Hourglass’s big ask isn’t quite as unreachable as it first appears: “Let’s think about it from the opposite perspective.

“If we knew there was to be nine million extra bouncing babies in the next twenty-five years, governments across the UK would be planning now.  There would be a strategy to accommodate and ensure their safe arrival into the world. 

“There would be new schools, nurseries, perhaps maternity hospitals and safeguarding teams. Early years planning, investment into midwives and ante-natal units would be on the horizon. Our parliamentary representatives would be falling over themselves to promise a safe future for the impending influx of babies. Not just kissing them for the cameras.

“This is unquestionably a population boom – just at the other end of the spectrum. This ageing population needs to be celebrated, safe, independent and free from abuse. This seems like a fairly obvious step and worthy of support and understanding. Hence the Hourglass target of creating a Safer Ageing Society by 2050.”

Therefore, Hourglass is also scrutinising what plans the political parties in England, Scotland, Wales and Northern Ireland have outlined in their manifesto. And so far, in terms of protecting older people from abuse, harm, exploitation and neglect, the charity believes there has been precious little forward planning at all. 

Richard Robinson, CEO of Hourglass, explains: “Hourglass believes, with the impending older population surge and 2.5 million people affected by the abuse of older people annually, we need as many active voices as possible to make the case. The political dial now needs to move to address this significant upsurge and the social care needs of this population shift. 

“We are working to analyse, with a variety of indicators, how seriously each political party is taking the notion of a Safer Ageing future. We will be announcing the results next Friday (21st June) and this, Election Safer Ageing Index, will also be used to scrutinise performance as the new parliamentary term takes shape.”

Hourglass, which has been working to support older-victims of abuse and neglect since 1994, has a unique 24/7 helpline, instant messenger and Knowledge Bank service. These services are already under threat due to delayed decision-making on future funding mechanisms.

Richard Robinson continues: “Whoever comes to power after 4th July, has to urgently secure service provision and agree funding for charities like Hourglass. This will go some distance in paving the way for a Safer Ageing future – but this is the bare minimum.

“The Violence Against Women and Girls (VAWG) commitments, whilst inspirational and much-needed, need to be replicated for older victim-survivors. This is another key consideration for the next Downing Street resident.”

The charity was recently in the headlines for working to develop and script the story of Yolande Trueman, in BBCs EastEnders. This, along with many other factors has seen the charity’s calls hit over 700 a week and with a likely 50,000 contacts per year.