Tag: Motability Scheme

Unlocking adventures for all

Discover 200+ Accessible Family Days Out with the New Rough Guide to Accessible Britain 

The Motability Scheme’s “Rough Guide to Accessible Britain” returns for its 10th edition offering over 200 ideas for accessible days out across the UK. The free Guide, ideal for disabled people and their friends, families or carers, provides inspiration for unforgettable summer adventures.

For over a decade, this series has been an invaluable resource for planning accessible outings, particularly for those with disabled children or family members with additional needs.  

Taking the guesswork out of travel, the Rough Guide to Accessible Britain is designed to help users to easily find destinations based on their interests, location, and accessibility needs.

Every review has been written by an expert who has lived experience of disabilities and travelling with additional access needs. Readers will not only find detailed information on the physical accessible facilities such as parking but also services such as dedicated tours for neurodivergent individuals, British Sign Language (BSL) interpreters, relevant discounts for visitors and carers, sensory rooms, and much more.  

From exploring historic castles, family-friendly museums, breathtaking natural landscapes, or adventurous activities, this Guide contains accessible activities for a range of interests: 

  • Family attractions: Enjoy animal and nature reserves, museums, railway adventures, costume tours, interactive craft workshops, and sensory spaces designed to engage visitors of all abilities. 
  • Free attractions: Discover 50 free experiences from the great outdoors to the best of Britain’s arts and culture spots. 
  • Scenic drives: Enjoy up to nine exhilarating driving routes across the UK, complete with recommended stop-off points. 
  • Arts and culture: Visit world-famous prehistoric sites, grand medieval architecture, and more, with hands-on introductions, audio-visual guides, and tours for a range of accessible needs. 
  • Outdoors and adventure: Try white-water rafting on an Olympic course, coasteering or indoor skydiving! Those in search of peaceful escapes can explore nature trails or beaches with off-road mobility vehicles to hire. 
  • New additions: This year welcomes a range of new entries including the Falkirk Wheel, Bamburgh Castle and Lakeland Motor Museum. 

Motability Scheme Ambassador, Mark Ormrod MBE, highlights how the Guide has helped his family plan their days out: “Planning a day out with my family can sometimes be a challenge, but the Rough Guide to Accessible Britain is a game-changer. It empowers everyone, regardless of access needs, to experience what the UK has to offer.

“A particular highlight for me was our visit to the Tarka Trail and Tunnels Beach last summer and we can’t wait to explore more in 2024 using the new Guide.” 

Created in partnership with Motability Operations, the company that delivers the Motability Scheme to over 760,000 customers, the newly refreshed Guide, celebrates over a decade of making British travel and tourism more accessible. 

A free copy of the Rough Guide to Accessible Britain can be accessed at motability.co.uk/accessibleguide to unlock a world of accessible adventures this summer and beyond.

Scotland-Rough-Guide-to-Accessible-BritainDownload

Over 190,000 disabled people in Scotland are eligible for worry-free motoring

The Motability Scheme looks to increase awareness in the county as it pilots its first ever national campaign

Everyday activities like going to the supermarket, visiting friends or popping out for a change of scenery can often require a car and 191,860 people with disabilities in Scotland could benefit from the everyday freedom offered by leasing a vehicle on the Motability Scheme.

In response to this, the Motability Scheme has launched its first ever national television advert alongside a print, digital and PR campaign. This ‘Everyday Freedom’ campaign aims to boost awareness and understanding of the Scheme amongst those who are eligible to join and their families.

The Motability Scheme has spent over 40 years supporting people to maintain their independence by providing affordable, reliable cars to those with disabilities. In Scotland, 64,431 people are already enjoying the benefits of a worry-free lease package through the Motability Scheme.

After a successful regional pilot, the national pilot sees the Motability Scheme’s television advert run across ITV, Channel 4 and selected Sky channels for around three months and can be viewed here.

This is being supported by radio, print, digital and PR activity with a range of related content on social channels.

https://youtu.be/AAQg-OXej1E

Delia Ray, head of marketing for Motability Operations, which operates the Scheme under contract to Motability, a national disability charity, said: “We are proud to be providing worry-free mobility to over 630,000 customers across the UK. However, we know that over a million more people with qualifying allowances could also benefit from the Scheme, but many are unaware of how it could help them. This includes the 190,000 eligible people in Scotland.

“This campaign therefore aims to showcase what the Scheme offers to many more people with disabilities, and their families and carers, encouraging them to find out more. And television, with its powerful impact and potential to reach many thousands of viewers, is at the heart of this. 

“When customers talk about the impact of the Scheme, they frequently use words such as independence and freedom. It is this essence that has inspired our Everyday Freedom campaign, and we’re excited to be sharing it with more people this spring.”

Through the Motability Scheme, recipients of the Enhanced Rate of the Mobility Component of Personal Independence Payment, Higher Rate Mobility Component of Disability Living Allowance, War Pensioners’ Mobility Supplement or Armed Forces Independence Payment can choose to exchange their weekly allowance to lease a new vehicle. 

Leasing a car, scooter or powered wheelchair through the Motability Scheme is simple and affordable. The three-year vehicle lease package includes insurance for up to three named drivers, RAC breakdown assistance, vehicle servicing and maintenance, as well as tyre and windscreen repair and replacement.

Motability Operations, the company which operates the Scheme under contract to Motability, the Charity, offers affordable, convenient, worry-free motoring to over 630,000 disabled customers and their families.

It has built a strong reputation, achieving high standards for customer service and engagement, and provides cars, powered wheelchairs and scooters that lead the way in value-for-money, effectiveness and reliability. It pays no shareholder dividends, meaning that all profits are reinvested for the benefit of people with disabilities.

Please visit motability.co.uk for more information or call 0800 953 7000.