Laings launches second TAG Heuer Boutique in Scotland

Family-owned luxury jewellers, Laings, has opened a second TAG Heuer boutique in Scotland, situated in the prime luxury retail location of Multrees Walk in Edinburgh.

The new store, which opened on Friday 15 March, follows the successful launch of Scotland’s first mono-brand TAG boutique in September 2023 located on Buchanan Street. 

The new Edinburgh store has created seven local jobs for the area, including a store manager and sales assistant roles.

The selected unit, which spans more than 130m², displays the brand’s latest pieces, including the iconic Carrera Collection.

The boutique features a wall-mounted, 3D Porsche sculpture showcasing the long-lasting partnership between the iconic brands. Created by local artist, Katy Sawrey (@katysawreyart) the sculpture incorporates her trademark vibrant interpretation of the Scottish landscape and unique style, complementing the brand’s bold offer and nodding to its racing heritage.

Stuart McDowell, managing director of Laings, said: “The opening of our Edinburgh mono-brand boutique is not only a testament to our strengthening partnership with TAG Heuer, but further demonstrates Laings investment into the trend of mono-brand boutiques, which offer a focused, more immersive experience that many of our clients look for.

“We are proud to introduce Edinburgh to a new, state-of-the-art retail destination, with our interactive display area alongside the excellent customer service and diverse offering clients have come to expect from the Laings and TAG Heuer names.”

Rob Diver, managing director of TAG Heuer UK and Ireland, said: “Following the success of our previous TAG Heuer boutique in partnership with Laings, it was only natural to expand into Scotland’s capital with them – we look forward to homing TAG Heuer in the prime location of Multrees Walk and seeing where this valued partnership will take us next.”

The opening of the Edinburgh boutique is part of Laings’ wider multi-million pound investment to build on its legacy as a leading destination for luxury jewellery and watches.

Commenting on the new opening, Adam Stone, Head of Retail Asset Management UK at Nuveen, said: “Multrees Walk is home to many leading and exclusive lifestyle brands, and we are thrilled to welcome TAG Heuer to our portfolio.

“The new TAG boutique will provide a unique and special shopping experience, bringing exceptional watchmaking, technology and innovation to Multrees Walk.

“2024 is an exciting year, as we continue to grow the retail offering by welcoming a number of high-end luxury retailers on board.

“With an enviable location, Multrees Walk provides an exceptional shopping experience in the heart of Edinburgh housing many exclusive fashion brands including Louis Vuitton, Harvey Nichols and Michael Kors and we look forward to welcoming more throughout the year.” 

For more information about Laings, visit www.LaingsUK.com.

Laings further cements TAG Heuer relationship with announcement of new showroom to open in Edinburgh

Family-owned luxury jewellers, Laings, has announced plans to open a second TAG Heuer boutique in Scotland, which will be situated in the prime luxury retail location of Multrees Walk in Edinburgh.

The new store, opening in Spring 2024, follows the successful launch of Scotland’s first mono-brand TAG boutique, which opened on Glasgow’s Buchanan Street in September.

The new store further solidifies Laings continued commitment to a bricks and mortar presence and its strive to create the very best, personal customer experiences.

The new showroom, which will span more than 100 m², will create several new jobs for the local area, across various roles including managerial positions and client advisors.

Stuart McDowell, managing director of Laings said: “The proposed opening of a second store marks the latest milestone in the exciting evolution of our relationship with TAG Heuer and demonstrates the luxury brand’s commitment to fully establishing its presence in Scotland.

“With a wealth of collections on display, we are looking forward to welcoming clients into our Edinburgh showroom next year. Whether it be their first venture into luxury Swiss watches or extending a growing passion for TAG Heuer, our clients will be offered a truly exceptional immersive experience.”

Rob Diver, managing director of TAG Heuer UK and Ireland said: “Following the opening of our first boutique in Glasgow this year with Laings, we look forward to further strengthening our new and valued partnership with the esteemed jeweller, and extending the TAG Heuer offering to clients in the Scottish capital, where we are confident TAG Heuer will receive an equally warm reception among the clients.”

The showroom will include an interactive display area showcasing cutting-edge technology, as well as a luxurious lounge, allowing clients to shop in comfort as well as style – along with the usual level of privacy and confidentiality, which has become synonymous with Laings.

The opening of the Edinburgh boutique is part of Laings’ wider multi-million pound investment to build on its legacy as a leading destination for luxury jewellery and watches.

For more information about Laings, visit www.LaingsUK.com.

Frederick St jewellery robbery latest

Gunman last seen in Pilton Drive North

store jewel

Police are appealing for witnesses following yesterday’s armed robbery at a city centre jewellers. Investigations are ongoing into the raid at Frederick Street jewellers Laing, but some further details have emerged.

A man entered the jewellers at around 9.30 with a handgun and threatened staff before making off made off with twelve to fifteen high value Rolex watches with a value of up to £100,000.

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No members of staff were injured during the armed robbery, but all were shaken during a terrifying ordeal. The shop remained closed all day while investigations continued but is expected to open again this morning.

The man fled from the scene and ran along Rose Street, Rose Street Lane and into Hanover Street. He attempted to hijack a black taxi, then a delivery van without success before making his escape in a private hire saloon car. He forced the driver – who also had a passenger in his vehicle –  to take him to the Pilton.

Detective inspector Grant Johnston said: “The suspect was followed by a member of staff from Frederick Street into Rose Street and then into Rose Street Lane where we believe he may have tried to get into a black cab and may have exchanged words with a van driver.

“Following that he got into a private hire taxi that had a fare in the back. He threatened the driver with a gun and he demanded that the driver take him to the north side of Edinburgh where he got out in Pilton Drive North. That’s the last sighting of him, leaving the taxi.”

The armed robber was last seen when he got out of the vehicle in Pilton Drive North on the corner of Royston Mains Crescent.

He is described as male, white, early 30s, 5ft 10inches tall, wearing a dark padded hooded jacket, blue trousers, blue and white scarf and carrying a black and white rucksack.

Anyone who can assist police with their ongoing enquiries is asked to come forward. Detective Sergeant Raymond Gray said: “This robbery left the staff badly shaken but thankfully unhurt.

“We are keen to hear from anyone who may have seen the man, or has information about the crime, so that we can trace him as soon as possible.

“I would ask those with information to contact police immediately on 101.”