Tag: Krispy Kreme

Krispy Kreme & Xbox go next level

Gaming champion Kem Cetinay at St James Quarter Meet & Eat surprise drop TONIGHT

Gaming and doughnut fans around the world have been going wild for the new Krispy Kreme x Xbox collab drop and they want more – and Krispy Kreme with Xbox are SO here for it!

New research by Krispy Kreme revealed that re-connecting since lockdown restrictions ended has been a balm to Brits, as 75% admitted they’ve made more of an effort to do so in recent weeks. To support this, Krispy Kreme and Xbox continue their collaborate with a series of incredible drops hitting Krispy Kreme stores across the nation.

Within the research, the doughnut retailer found:

  • For a third of Brits, the warm, sweet smell of doughnuts is the ultimate smile-generator
  • For 25% of us, simply the look of a doughnut can create a smile
  • Almost half of Brits (44%) love to share food with loved ones

Gamer and doughnut fan Kem Cetinay, nominated as the ‘gamifying doughnuts master’ will be popping up at the Krispy Kreme store in St James Quarter, Edinburgh tonight to serve up doughnuts and Xbox Series S consoles, and will be on hand to share his cheeky smile for some Covid-safe customer selfies (for over 18’s or those with an adult).

It’ll be game on in stores! Fans aged over 18 or accompanied by an adult will get the chance to get on an Xbox Series S console and challenge Kem to his favourite games on Xbox Games Pass (socially distanced)… if they win, an Xbox Series S immediate win is promised to one lucky winner, as well as the glory!

Catch Kem Cetinay for the Meet & Eat surprise drop in Edinburgh between 5.30pm – 7.00pm this evening at the Krispy Kreme store in St James Quarter.

The Nexus Level Doughnuts – created specially to celebrate Xbox’s 20th anniversary will be on sale for a limited time only until 22nd August. 

The campaign will see each dozen purchase of The Nexus Level Doughnuts rewarded with a complimentary 1-month Xbox Game Pass Ultimate Membership, plus the chance to win an Xbox Series S Console. Once they’re gone, they’re really gone so get them while you can!

The campaign will see each dozen purchase of The Nexus Level Doughnuts rewarded with a complimentary 1-month Xbox Game Pass Ultimate Membership, plus the chance to win an Xbox Series S Console.

Once they’re gone, they’re really gone so get them while you can!

Stay tuned to the following channels to find out when and where you can get your hands on prizes and to meet Kem:

Krispy Kreme Channels @KrispyKremeUK

Kem Cetinay @kemcetinay

Xbox @xboxuk 

#KrispyKremeXbox

Krispy Kreme Hotlight Store to open in St James Quarter

A brand new Krispy Kreme Hotlight Store will open its’ doors at new Edinburgh city centre development St James Quarter, when it opens for the first time on 24th June 2021.

The Hotlight Store is only the third concept store to open in Scotland alongside the Edinburgh Hermiston Gait and Braehead stores and only the second to open in Edinburgh since the first opening back in 2013.

Krispy Kreme’s renowned Hotlight gives you the opportunity to enjoy the magic of a freshly made Original Glazed doughnut Hot fresh off the line – whenever you see the ‘Hot Now’ sign lit up at a Hotlight concept store. When it’s on, it’s on!

What’s more – the Edinburgh St James Quarter store will offer six Hotlight hours a day – double the usual Hotlight hours. The store will of course also be adhering to all social distancing and lockdown restrictions.

The Krispy Kreme store will provide 25 new jobs for residents of Edinburgh, who will join 9 internal transfers.

In addition on the opening day, Krispy Kreme will have a limited number of goody bags available with exclusive Krispy Kreme merchandise as well as some exciting giveaways.

Krispy Kreme’s CEO Richard Cheshire said: “We are really excited to be opening our first Krispy Kreme store in Edinburgh City centre partnering with St James Quarter.

“We can’t wait to create more smiles and bring the magic of our iconic Hot Original Glazed doughnuts, fresh off the line, to our fans in Edinburgh.”

Win free doughnuts for a year!

Your favourite signature Original Glazed doughnuts will be available for UK nationwide delivery* with the launch of its latest additions: Krispy Kreme Celebrations – an indulgent doughnut decorating kit, and Say It With Krispy Kreme, a hand-piped half dozen, personalised with a message of your choice.

Krispy Kreme is inviting people across the nation to get creative with their signature original glazed doughnuts. From 22nd June, Krispy Kreme fans can begin placing orders to treat themselves or send the perfect gift to loved ones.

The arrival of the Krispy Kreme Creations kit allows fans to indulge their fantasies of becoming a doughnut chef while Say It With Krispy Kreme adds a personal touch when gifting to a loved one  whether you want to customize with a name or meaningful message.

From birthdays to baby showers, anniversaries to make-shift graduations, with a personalised hand-piped box of Original Glazed doughnuts, whatever you want to say, say it with Krispy Kreme.

The launch of UK nationwide delivery with the Krispy Kreme Creation kits and hand-piped half dozens means doughnut lovers across the country can now order signature Original Glazed doughnuts straight to their door by contactless delivery.

Thanks to the expansion of the doughnut brand’s delivery service, you can now enjoy the infamous Original Glazed from the comfort of home and garden.

Krispy Kreme’s beautiful bespoke hand-piped half dozens are the perfect gift for friends and family. Right now more than ever, everyone deserves a little treat and what better way to put a smile on someone’s face and tell a loved one you’re missing them with the gift of sweet treats.

Complete with everything you need to make the doughnut of your dreams, the Krispy Kreme Creations kit, comes with four Original Glazed doughnuts, chocolatey and caramel icings and a selection of indulgent toppings including cookie crumb, lotus biscoff biscuit crumb, chocolate & honeycomb pieces and white chocolate, the perfect activity for a joy-filled afternoon.

To celebrate the launch of UK nationwide delivery, one lucky customer who places either a Say It With Krispy Kreme or Krispy Kreme Creations order on the 22nd June for a kit of hand-piped half dozen, will win free doughnuts for a year.

Following the prize draw on Tuesday 23rd June, the winner will receive a pre-loaded gift card as part of their doughnut delivery**.

Krispy Kreme Creations kits will be on sale for £14.95 and Say It With Krispy Kreme hand-piped half dozen boxes will be on sale for £10.95. Both available from 22nd June with a £3.95 delivery fee; with first delivery day available from 30th June.

More information can be found at https://www.krispykreme.co.uk/.

*excluding Scottish Highlands & Islands **T&Cs apply

Krispy Kreme drive thru to re-open for emergency services personnel

To help show its deepest appreciation and support for the work critical workers are doing in the battle against COVID-19, Krispy Kreme has re-opened it’s production to safely serve doughnut donations to frontline and wider community heroes.

As an extra thank you, nine Krispy Kreme drive-thrus in the UK began re-opening last week, to NHS, police and fire service staff. 

From Thursday (23rd April) the Krispy Kreme drive-thru on Lochside Avenue, Edinburgh will gift NHS, police service and fire service staff with a complimentary hot drink and Original glazed doughnut 3-pack upon identification.

With this small gesture, the team behind the project sincerely hopes to bring even a brief moment of much needed lightness to those working tirelessly during the pandemic.

Proudly pledging to “serve half a million smiles” the brand has already started safely delivering half a million Original Glazed doughnuts via contactless drops to hospitals, charities, food banks, police stations, carers and other community heroes and key workers.

Further building on its mission, Krispy Kreme is recruiting a team of eager volunteers from its active staff, to deliver surprise, contactless doughnuts in their local neighbourhoods.

Meanwhile fans and customers are invited to support from home and ‘dough it forward’ by nominating deserving, unsung local heroes to receive a ‘doughnutty’ thank you. People can nominate their heroes by contacting servingsmiles@krispykreme.co.uk or via the brand’s social channels.

Krispy Kreme CEO Richard Cheshire, said: “Our mission to create smiles and bring joy has never been more important. We know we aren’t saving lives, but we hope to do something as small and simple as making someone smile. It’s our way of saying thank you to people far and wide who are working so hard to keep our nation moving, safe and well at the moment.”

Krispy Kreme has implemented a number of new processes and safety standards with their manufacturing team to protect their team members and customers., including social distancing at every step of the operation, running reduced lines of doughnuts and staff on site, appointing Covid-19 officers to oversee adherence to these processes and implementing a contactless delivery process.

The reopening of manufacturing has allowed Krispy Kreme to launch its wide reaching community plan.

More information on the Serving Smiles project can be found at https://www.krispykreme.co.uk/serving-smiles.