Tag: Internet Association

Big increase in online job posts as economy continues to recover

The latest jobs indicator released by Internet Association shows a large increase in the number of full time and part time job postings online as the UK economy continues its recovery from the Coronavirus pandemic. 

The new data shows that over 250,000 full-time jobs were posted online in March 2021 – a 112 percent increase on March 2020. That figure also represents a 21 percent increase since February 2021, following a 5.9 percent rise since January 2021 – pointing to accelerating growth in the full-time jobs market. 

There is also encouraging news for part-time work revealed by the new data. While January 2021 saw a 10 percent decrease in part-time online job postings, February 2021 saw a 12.2 percent increase, and March 2021 saw a 4 percent increase.

The positive increase points to the likely preparation ahead of the recent reopening of non-essential retail, hospitality and other sectors that are reliant on part-time work.  

Key findings from IA’s ‘Industry Indicators: Jobs (3i Jobs) Q1 2021 Report’:

  • The number of full time jobs being posted online are at their highest for over a year. And despite the sharp fall during the height of the pandemic, the number of postings online in March 2021 is 112 percent higher than March 2020. 
  • The part-time job market is beginning to recover – albeit slower than the full-time market. March 2021 saw a 4 percent increase in online job postings, following a 12.2 percent increase in February 2021. The number of jobs posted in March 2021 also represents a 37 percent increase on March 2020. 
  • A fifth of UK adults (21 percent) now use the internet to earn money online – with the most common amounts being around £10-20 per month, through to over £100 a month. This rate has remained stable throughout the year, suggesting that people are beginning to use the increased flexibility of home working to earn additional income online. 
  • The top postings for full time positions in March 2021 were Sales Assistant, Retail Sales Associates and Client Advisors. The top postings for part time positions were Crew Members, Cashiers and Sales Advisors – again pointing to the big employment boost expected from the reopening of retail last week. 

The new data, part of IA’s ‘3i Report’ series, presents monthly insights on the UK job market using data from national and internet-based resources.

The report tracks month to month trends in the online job market and presents unique information on hiring, openings and an online income tracker that identifies the amount of additional income being made by people online through, for example, selling products on platforms like Etsy or Ebay.

The tracker shows that over a fifth of UK adults are using the internet to earn money online, with 9 percent of those earning more than £100 a month online. 

The report also highlights how the internet is a vital tool to help people find work and create income in a variety of ways – with the latest update a cause for optimism for the UK full-time and part time jobs market.

It shows rapid growth in online job postings after a difficult period during the height of the coronavirus pandemic, and a stabilising rate of people earning money online. 

To read the full report, click here

New research reveals changing consumer habits

Over a third of Britons have tried a local small restaurant or shop for the first time by ordering online during the Coronavirus lockdowns, new research prepared by Public First on behalf of Internet Association (IA) has revealed.

And with 71 percent of small and medium sized businesses (SMEs) surveyed planning to continue selling products online after the end of lockdown, the research highlights how changing consumer habits have opened new revenue streams – both during the pandemic and into the future – for small businesses in the UK. 

As non-essential retail in England opened its doors on Monday, the findings – which include new public opinion research and a survey of 250 SMEs in the wholesale, retail and food sectors – show how shopping behaviours have changed during the pandemic and will continue after lockdown eases, as well as highlighting the vital role the internet has played in helping SMEs continue selling products throughout the pandemic.

The extent to which the internet has given SMEs the opportunity to continue selling products throughout the pandemic is clear – with 30 percent offering a delivery function for the first time and 20 percent offering online sales for the first time in order to continue being able to earn revenue while their shops were shut. 

The figures also highlight how the public used the internet to try local small shops and restaurants for the first time during the pandemic – as well as detailing the changing behaviour between online and in person shopping that will remain once the lockdown eases this week. 

The new research shows:

  • Nearly half of the public (48%) ordered food or drinks online from local restaurants during coronavirus lockdowns.
  • 36 percent of the public tried a local shop or food outlet for the first time by ordering online during the pandemic, with three quarters (76 percent) of those people now planning on visiting the outlet physically for the first time once restrictions are eased;
  • More people now plan on taking a blended approach to their shopping habits from next week, with 29 percent now saying they will shop half online, half in person (up from 23 percent saying the same of their habits before the coronavirus pandemic);
  • This blended approach from consumers is also expected by SMEs. When asked about their pre-pandemic sales, 17 percent said they had a mixture of online and in-store sales. However, a quarter (25 percent) now expect to have a mixture of online and in-store sales once retail reopens next week. 

An IA spokesperson said: “This new research shows how the internet has played a vital role during the lockdowns over the last 12 months. Importantly, it also shows how the internet can help drive the UK recovery forward.

“The way people work, shop, and do business may have changed for good – it is clear that the internet sector can help ensure that those changes boost the UK economy, communities, and wider society.

The new research of SMEs also showed:

  • 61 percent of SMEs surveyed said their business would not have been able to survive without using the internet to sell products during the lockdown;
  • 20 percent set up a social media page for the first time, helping firms expand their reach while physical shops had to be closed;
  • 25 percent allowed staff to work from home for the first time.