From horse and cart deliveries in Bridge of Allan to a twenty-first century tram in Scotland’s capital, Graham’s Family Dairy is celebrating more than 80 years of family heritage with the launch of a newly wrapped Edinburgh tram ahead of this year’s Royal Highland Show.
The tram, which is now running across the capital in Graham’s Family Dairy branding, will transport passengers directly to the Royal Highland Show and other big events this summer. It marks the latest chapter in the story of the family dairy business that began with just 12 cows and doorstep milk deliveries in the 1930s.
Today, Graham’s Family Dairy has grown into Scotland’s largest independent dairy, producing more than 70 different products and flavours across its range and delivering dairy products from Shetland to the Isle of Wight, as well as exporting to destinations like Dubai, Hong Kong and the Bahamas.
While the business has evolved dramatically over the decades, the new tram campaign celebrates the same family values and farming heritage that remain at the core of the company today.
At the heart of the campaign is Graham’s Family Dairy’s Chairman, Dr Robert Graham – who at 85 years old has built an unlikely following and string of viral videos on TikTok by educating a younger audience on all things agriculture.
Dr Robert Graham, Chairman at Graham’s Family Dairy said: “When I was growing up, the business was built around local milk rounds and knowing every customer personally.
“Everything was done by hand, and deliveries went out by horse and cart from Bridge of Allan. To now see Graham’s Family Dairy travelling through Scotland’s capital on a tram really shows how far the business has come over the generations – what I’m even prouder of though is that we’ve kept that family feel engrained in everything we do.
“Back then we were simply producing milk from a small herd of cows. Today, we make everything from milk and cream to cottage cheese, kefir, butter, yoghurt and protein products. Every one of those products represents another step in the journey of the business and another example of how we’ve adapted to what customers are looking for while staying true to our farming heritage.
“What makes this year’s Royal Highland Show that bit more exciting for us is the opportunity to showcase the whole Graham’s Family Dairy range in one place. From the milk and cream that built the business to newer products like cottage cheese and our protein range, it tells the story of how we’ve grown from a small family dairy into the business we are today.”
Starting with just 12 cows, Graham’s Family Dairy now has approximately 170 vehicles at its disposal supplying retailers, cafes and customers across the UK, while continuing to invest in Scottish producers, innovation and traditional dairy farming.
Graham’s Family Dairy has grown through three generations and today 70% of households in Scotland and 30% of the UK’s households buy Graham’s Family Dairy products, making them Scotland’s No.1 dairy brand.
To find out more about Graham’s Family Dairy, please visit:
www.grahamsfamilydairy.com