- Social Bite’s first pop-up food venture will focus on custard and desserts
- Social Bite customers will be able to pay it forward and donate towards the charity’s work providing food, homes, jobs and support to people affected by homelessness
- Social Bite is the third vendor to be announced for the market’s opening in Granton later this year
- Social Bite joins British Street Food Champions Choola, and the legendary Buffalo Truck with more to be announced
Leading homelessness charity Social Bite today announced their dessert pop-up as the newest addition to an exciting line up of local food businesses at The Pitt, Granton. The partnership between Social Bite and The Pitt will bring sweet treats to customers.
Social Bite’s first pop-up will celebrate all things custard, with delicious desserts including crumble made with seasonal fruit and a choice of toppings served with hot or cold fresh custard. Social Bite will be a permanent trader and exclusive provider of desserts for visitors to the popular street food market at its new home in Granton.
Whilst Social Bite has a history of coffee shops in Edinburgh city centre, the charity is no stranger to the Granton Waterfront. The Pitt is located opposite Social Bite’s village, which opened in 2018 and has since supported 100 people out of homelessness.
The Pitt, owned and operated by not-for-profit community interest company, Granton Project CIC, is on a mission to create positive change in North Edinburgh and will open year-round this winter.
Mel Swan, Commercial Operations Director at Social Bite, said: “We’re excited to bring the Social Bite brand and our new dessert concept to The Pitt. There’s a lot of synergy between us – as well as our love of good food, we share their ethos of creating a supportive, community environment where people can flourish.
“They’ve welcomed us an established business with a new idea. We chose custard because it’s great hot, cold or frozen, and it works on its own, baked in a dessert, or as a side. We’ve got loads of great ideas that we can’t wait to bring to The Pitt’s devoted foodies, whether you pop along for pudding or want to pay it forward.”
Hal Prescott, Chief Executive of The Pitt, said: “With a number of exciting traders already confirmed, it’s amazing to welcome Social Bite, such a well-established social enterprise, to the project.
“They’ve already made such a huge contribution to end homelessness and we firmly believe that this innovative collaboration will make a significant impact.
“And how exciting to have Britain’s first dedicated custard stall at The Pitt on the shores of Granton!”
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