Jet2holidays reports record demand (up 150%) ahead of Sunshine Saturday with further boost expected

  • Jet2holidays CEO Steve Heapy: “The best rooms, best hotels and best destinations are booking fast, so book before they are gone!”

Jet2holidays have reported record levels of demand for holidays, with more customers than ever looking to book their well-deserved holidays into the diary during the period known traditionally as ‘peaks’ or the peak holiday booking period.

In the period between Boxing Day and today, the UK’s largest tour operator has seen bookings increase by approximately 150% compared to pre-Christmas, with both Summer 24 and late bookings for this winter proving to be popular.

Ten destinations enjoying popularity include the CanariesBalearicsMainland SpainTurkeyGreeceCyprus, Portugal, Italy, Malta and Bulgaria – as customers flock to book a much-needed holiday. On top of great value and customer service, a booking trend noted by Jet2holidays is of customers booking durations outside of the traditional 7-, 10- and 14-night stays.

There is strong demand from families with millions of Free Child Place Holidays still available during the school holidays, and All-Inclusive bookings have also been enjoying strong growth. These types of holidays have seen a surge since Jet2holidays was named a Which? Recommended Provider for both Family Holidays and All-Inclusive Holidays just before Christmas.

This demand follows Jet2holidays launchingan offer from Boxing Day giving customers £50 per person off all holidays. The UK’s largest tour operator also announced that customers with a MyJet2 account can access exclusive savings – with a whopping £60 off per person on all holidays. To book a place in the sunshine and enjoy an exclusive saving at the same time, customers can sign up for a MyJet2 account at https://www.jet2holidays.com/myjet2

The offer means that couples can save £100 if they book via the Jet2holidays website or contact centre (£120 off for MyJet2 members) and a family of four can enjoy £200 off a getaway (£240 off for MyJet2 members).

As well as reporting record levels of demand since Boxing Day, Jet2holidays is gearing up for a busy weekend, with ‘Sunshine Saturday’ expected to see a further surge in holiday bookings. The company has a bigger team than ever ready to assist customers from their dedicated UK call centre, as customers use the first weekend in the New Year to lock in their holidays. 

Steve Heapy, CEO of Jet2.com and Jet2holidays, said: “This time of year has traditionally been the peak period for holiday bookings, and this is most definitely the case so far this year.

“We are seeing record levels of demand as customers jump at the chance to lock in their holidays, and we are expecting this demand for be even stronger over the coming weekend, both through our website and contact centre, as well as via independent travel agents.

“There is no doubt that our track record of providing industry-leading customer experience is fuelling this demand, with new and existing customers responding to our award-winning proposition.

“With the best rooms, best hotels and best destinations booking so fast, our message to customers is to book before they are gone.”

Visit www.jet2.com or www.jet2holidays.com

If you are an independent travel agent and are interested in learning more about how you could benefit from working in partnership with Jet2holidays, please visit the company’s dedicated trade site: trade.jet2holidays.com

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davepickering

Edinburgh reporter and photographer