A software development manager from Edinburgh has reflected on his 17-year career at Amazon to mark the company’s 25th anniversary in the UK.
Since Amazon.co.uk launched in the UK in 1998, Amazon has invested in innovation, local talent and communities across the UK through its world-class development centres in London, Cambridge, Edinburgh, Manchester and Swansea.
The company’s highly skilled workforce has been at the forefront of world-class innovations that are benefitting the lives of customers and employees around the world – from how people watch their favourite shows, to how they shop and work.
Tich Kent, who works at Amazon’s Development Centre Scotland in Edinburgh, is one of the employees who has shaped Amazon’s development in the UK and beyond. He has worked at Amazon since 2005, and has risen through the ranks ever since.
Tich is now a software development manager at Amazon’s Development Centre Scotland in Edinburgh. A tech trailblazer, he continues to revolutionise customer shopping experiences, while setting an example for future generations of software engineers. As Amazon reaches 25 years in the UK, he shares his 17-year career story.
Tich joined Amazon in 2005 and hasn’t looked back since. He was part of the team who coined Amazon’s personalised recommendation tool that suggests items to customers based on their previous purchases and browsing behaviour.
“When I first joined Amazon, we were only selling books, music and DVDs. I was here when we introduced Prime delivery in the UK, and I was part of making the home page on Amazon as helpful to customers as it is today.
As you can imagine, we’ve embraced different ways on how to use AI to make the experience even better, so things keep changing and evolving. We’re still at the forefront of jumping on new technology and applying it to benefit our customers.”
Speaking about innovating in this space, Tich says: “By bringing a team of machine-learning scientists and engineers together, we were able to genuinely innovate. Formulating this team was thrilling, as we were working on novel technologies that applied deep learning to a scale that hadn’t been done before, and in such an exciting space.
What Tich and his team did next transformed the customer shopping experience for everyday items. “When we were looking at product recommendations, most approaches filtered out products the customer had previously purchased. This is good in general, but there are a range of products like shampoo and toiletries that need to be repeatedly purchased.
“I was responsible for creating a team to help customers by recommending such repeat products in a timely and engaging manner. It was the first time I had created a team from scratch, setting the vision, experimenting with ideas and measuring our impact. When we had our first successful launch, that validated the team and our approach. I’m still incredibly proud of what we achieved for our customers in such a short space of time.”
Alongside his work at the development centre, Tich is one of the leads for the Amazon Bar Raiser Programme in Europe. A bar raiser is an interviewer at Amazon who is brought into the hiring process to be an objective third party. The goal of the programme is to raise the standard with every new Amazon hire, ensuring that the company is always serving, surprising and innovating for customers.
Tich spoke about why the programme is so important, saying: “Amazon’s bar raiser programme is such a valuable tool, because it means we’ll always be getting the very best talent into the business, so we can keep on innovating, having an experimental mindset, and taking big leaps to solve problems.
“For me personally, the programme also means that I’ve seen incredibly talented people grow and develop over the years. This has been hugely satisfying.”
As a member of Amazon’s community initiatives committee, Tich has also had the opportunity over the years to engage with the community around Amazon Development Centre Scotland. As a Linlithgow local, this is something Tich cares deeply about.
“Another aspect of doing good business is making a positive impact the communities around you. We regularly donate to local charities, many of which I’ve developed a personal relationship with over the past decade. It’s simply being responsible.
“We’re also embracing Amazon’s apprenticeship scheme, and with two apprentices in my own team, I love seeing how the programme continues to grow. There’s so much yet to be done, and I’m excited to be part of it.”
Since Amazon.co.uk launched in the UK in 1998, its mission from day one has been: what can deliver the best experience for customers?
It’s this customer obsession that has been the driving force behind every new product, service and technology that also benefits the lives of communities, small businesses and employees – including the software that enables customers to watch their favourite shows on any device, the just-walk-out technology simplifying how shoppers get their groceries, and the latest robotics helping to pick out customer parcels.
Innovation at Amazon starts with people. The company employs around 75,000 employees who innovate on behalf of customers every day. Amazon is a significant contributor to productivity and regional growth in key cities around the UK, through development sites and collaboration with academic and research institutions.
You can read more at https://www.aboutamazon.co.uk/news/innovation/amazon-innovations-timeline
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