Big Hearts spread Christmas cheer through Festive Friends campaign

  • Big Hearts Community Trust, the official charity of Heart of Midlothian FC, is taking part in Festive Friends
  • All 42 community trusts and SPFL clubs involved for the first time, as well as Cowdenbeath (43 in total)
  • Over 4,000 people across Scotland will be supported by Festive Friends this year
  • A record £133,000 has been committed to this year’s campaign
  • This year’s campaign will see the continuation of last year’s doorstep visits to people who are at risk of social isolation
  • While there will also be physical events across the country, including Christmas lunches and dinners at stadiums

Heart of Midlothian FC are bringing Christmas cheer to those that need it most this year by taking part in the biggest-ever Festive Friends programme during the holiday season.

Festive Friends is a brilliant opportunity for clubs to give back to their local communities.

The SPFL Trust programme is now in its seventh year and, for the first time, all 42 SPFL clubs are taking part in the campaign, including Heart of Midlothian FC through their official charity Big Hearts.

Cowdenbeath will also deliver Festive Friends after being granted a year’s grace following their relegation to the Lowland League.

The campaign has the largest-ever fund this year, a total of £133,000, which means the SPFL Trust will be able to support an extra 1,000 people via clubs and community trusts.

As such, the programme is expected to support over 4,000 people this year across Scotland.

It’s been a difficult year so far for everyone with the cost of living crisis, but, of course, winter is always a particularly tough time for the elderly, who are at higher risk of social isolation.

Festive Friends brings Christmas cheer and companionship to elderly people who are socially isolated and at risk of being alone during the festive season.

Almost 9,000 people have enjoyed Festive Friends in the last six years and that number is expected to reach nearly 15,000.

Hampers usually contain food, snacks, essential toiletries, gifts, games and more. Some clubs even send video messages from managers and players; others have players make personal deliveries.

This year, given the current crisis facing the country, the SPFL Trust has also organised for Age Scotland Friendship Line flyers to be distributed in each hamper featuring helpful information.

This year Big Hearts Community Trust staff and volunteers welcomed over 100 older people to Tynecastle, where they get to enjoy a hot Christmas lunch and receive a festive food hamper to take home. 

SPFL Trust CEO Nicky Reid said: “Festive Friends is one of our biggest events at the SPFL Trust and for our colleagues at clubs and community trusts.

“It’s all about coming together to have a real impact in the lives of elderly and isolated people over the festive period – reaching more people than ever this year.

“It’s the Christmas spirit in action as we see the power of football in spades – with clubs spreading cheer in their communities.

“Scottish football is trusted to support, and our recent research shows that almost 83% of people live within ten miles of a SPFL ground – because of this clubs and their associated community trusts are well positioned to effect this type of change in their communities.

“This year 43 SPFL clubs are involved making it our biggest programme yet, supported by a record-breaking fund of £133,000. We look forward to supporting more elderly people than ever before, after all kindness never mattered more.”

Big Hearts Operations Manager Innes Shirreff said: “Big Hearts are delighted to have the support of the SPFL Trust’s Festive Friends programme again this year, which will help us to provide two social gatherings for older people at Tynecastle Park.

“Across the 12th and 13th December, we welcomed over 100 individuals and provided a three-course lunch, as well as gifts and entertainment. These lunches form a key part of our winter engagement for older people and provide an enjoyable afternoon out, in a warm and welcoming environment.

“We are proud to be part of the wider community of football clubs, trusts and foundations across Scotland working to ensure vital support is provided to those who need it during the festive season.”

Big Hearts’ Festive Friends participant Henry Craig, who is 70 years old said:
Today has been outstanding, the food was excellent, the atmosphere, the friendliness of the staff, the former Hearts players in the room – everyone had a great time. Well done to the people at Big Hearts for organising.

“I’m a Hearts’ supporter and a season ticket holder and I’ve been involved with the charity for almost a year. I love the companionship I get when I come to the stadium. The opportunity to get together for a festive meal was amazing, thank you.” 

For more information on Festive Friends visit: www.spfltrust.org.uk/festivefriends

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davepickering

Edinburgh reporter and photographer