I am faced with a dilemma. This evening, Pilton Central Association will be holding their annual general meeting in West Pilton Neighbourhood Centre. The PCA has supported community initiatives across Greater Pilton for over fifty years, and just this month sponsored the latest edition of the NEN.
But over at Stockbridge Library, Tom Allan will be the hosting the first of our NENgage social media sessions – an opportunity to learn all you need to know about Facebook, Twitter, blogs – you name it, if it’s new media Tom will be covering it!
The old and the new – what to do?
Well, I’m a traditionalist. I was lucky enough to grow up and work during the golden age of newspapers. There are no words to describe the feeling in your gut when the presses started up under the old Scotman building on North Bridge. Deep in the bowels of the building, a klaxon would sound and you’d feel the building literally shake as the massive printing presses rumbled up to speed. Down in the machine room below Market Street the noise was deafening, and oh, the smell of newsprint and ink – and drink, but that’s another story!
So yes, I love newspapers – the feel of them, the smell of them and long may they be with us. I hope there will always be a place for newspapers.
But there’s no denying that technology has moved on, and that people’s demands and expectations have changed. Newspapers are extremely expensive to produce and the second a newspaper has gone to print, the news is out of date. And by the time it hits the streets – particularly for papers like the NEN – it can be very old news indeed. People today expect to be kept up to date instantly – and that’s now possible. We have instant, accessible 24 hour news whenever we want it, and that’s thanks to new technology and new media.
Now I won’t pretend that I’m an avid disciple of the new media. I don’t feel the need to know that Tom ‘likes McDonald’s’ on Facebook, that Dick ‘is waiting for a bus’ on Twitter or that Harry is ‘wondering what to make for tea’ on his blog. I don’t need to know these things, and I don’t know why some people feel the need to share the minutiae of their daily lives with the whole world. Some of the more enthusiastic devotees surely don’t have time to live a life, they’re so busy telling the Twittersphere what they’re doing/thinking/planning/have done/will do/might do tomorrow if they’ve got time OMG! However that’s just me; we’re all different.
New media does have a role; and as you’re reading this you’ll be aware that NEN has a blog, a Twitter account and a Facebook page. The blog was created in January 2011 and so far there have been 693 posts (this will be 694), around 45,000 views, we have 72 followers plus another 375 Twitter followers. Our busiest day was Jan 16 this year when we had 2200 ‘views’ for a story about a local woman who had been attacked. The internet allows us to reach readers far and wide – we’ve been accessed from Australia, Nigeria, the USA and Moldova. And you won’t find copies of the NEN in your local library or community centre in Chisinau!
So new (and newer and newer) media is here to stay, and I would like to have attended this evening’s first workshop session. However the workshop is the first in a series, and there will be other opportunities, so instead I will take my leaky pen and battered old notepad to join my old pals at West Pilton Neighbourhood Centre – the iPads, laptops, Blackberries and PDA mobile phones will just have to wait!
PS:
Just a thought. I could always attend the start of the Stockbridge session and then leave for West Pilton, using a modern transportation technology called the motorised omnibus!
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Loved this article Dave – as far as I can see you are using both old and new techniques to great effect. Tonight you’ll be exactly where you should be, reporting for the community, so no worries there.
If you tweet from the meeting, we’ll follow what is going on at the PCA, and because of these tools, you’ll also be able to see what we are up to by following the #NENgage hashtag. So you can be in two places at once!