How 13.2 million recycled plastic bottles become a game-changing furniture range: introducing Nassau from LifestyleGarden
Last week LifestyleGarden®, in partnership with Plastic Bank and the Eden Project, launched one of the most exciting furniture ranges to ever hit the UK market.
The new Nassau collection – powered by Social Plastic® is set to revolutionise the impact furniture can have upon the planet as well as people and communities.
Not only will every Nassau chair be made from the equivalent of 175 recycled plastic bottles, but the range is already committed to utilising the equivalent of 13.2million bottles (or 264,000kgs) in its first year. That’s a lot of plastic!
The impact of the Nassau collection goes further than vital environmental protection, however. In a true industry first, this collection will also close the loop by positively impacting the social and economic communities within the Plastic Bank supply chain through the use of Social Plastic®.
Simply put, Social Plastic® is ethically recovered plastic which helps fight ocean pollution, whilst simultaneously empowering those who collect it.
Collectors in Plastic Bank’s ethical recycling ecosystems in coastal communities receive bonuses for the materials they collect, which helps them provide basic family necessities such as groceries, school tuition, internet access, health insurance, cooking fuel and more.
But these collectors aren’t invisible entities operating in the background. Working with Plastic Bank, LifestyleGarden® is able to access a dashboard, enabling us to see exactly which collector has collected materials which will be funnelled into the Nassau range.
We can then follow these collectors to see how their lives change as the bonuses they receive continue to help them out of poverty.
Over the coming months we be following these collector stories and hope to share them with you.
For now, we hope the Nassau – powered by Social Plastic® range will be of interest.
The range is available to buy from a wide range of UK garden centres, the Eden Project’s online store and via Robert Dyas on the high street.
The RRP for a two-seater bistro set is £299, whilst a four-seater dining set is £499. A set of two chairs is priced at RRP £179. Available in peony pink, sage green and honey yellow, and white.
If you want to find out more about LifestyleGarden® and its premium-quality outdoor furniture, please visit us at www.lifestylegarden.com and follow the team on Facebook and Instagram.
