Tag: National Square Sausage Day

Butcher reveals ‘world’s largest’ square sausage slice to mark first National Square Sausage Day

Ayrshire butcher We hae meat has created the ‘world’s largest’ square sausage slice to mark the inaugural National Square Sausage Day on 25 March. 

The giant square sausage slice – believed to be the largest ever produced – spans an impressive 30cm x 40cm, 25 times bigger than an average slice, and weighs in at 2.275KG. We hae meat teamed up with the Edinburgh-based Breadwinner Bakery who produced a colossal morning roll to fit the enormous sausage. 

Jamie (aged 8), Daisy (aged 8) and Leo (aged 9) from Dailly Primary School’s P4/5 class lent helping hands for the finishing touches, adding dollops of tomato and brown sauce.

Craig Chalmers, Commercial Manager, We hae meat said: “We produce more than 21 million slices of square sausage every year, but we wanted to challenge ourselves to do something really special to commemorate the first ever National Square Sausage Day.

“It’s been fantastic to see the enthusiasm for Scotland’s beloved square sausage since we announced the national day. Today, we’re inviting square sausage lovers in Scotland and beyond to join in the festivities by enjoying a square sausage breakfast, lunch or dinner.”

Pupil Jamie described the experience as “amazing,” saying, “The square sausage and the roll were huge – it was so much fun getting to be here to see it, and I know my friends at school are going to be really jealous!”

Established in 2007, We hae meat is a leading producer of premium meat products, operating from its Ayrshire farm and factory. The family business prides itself with a commitment to quality and traditional flavours, producing more than 21 million slices of square sausage a year. 

The farm-to-fork business is inviting families across Scotland to join in the celebration of the square sausage which, because it is thinner than a link sausage, takes less time and energy to cook, making it a more convenient and less energy-intensive alternative.

To mark the national day, We hae meat is also donating square sausage meals to the Dailly Community Pantry and all pupils and staff at Dailly Primary School, as well as sharing tips on social media on the best ways to cook and serve a slice.

We hae meat offers a skinny range, containing up to 75 per cent less fat and 45 per cent fewer calories than its standard range, offering a healthier alternative. For chippy lovers it also offers a ‘chippy-style’ range.

The company recently claimed the Green Family Business of the Year and Scottish Family Business of the Year awards at The Herald Scottish Family Business Awards, with the judges praising its sustainable practices.

We hae meat’s full range is available in major grocery retailers across Scotland, including Tesco, Morrisons, Asda, Co-Op and Iceland. 

Fact file

  • Ingredients included: beef, bread rusk, water and seasoning.
  • The average square sausage slice weighs 65g; We hae meat’s ‘world’s largest’ slice weighs 35 times that at 2.275kg.
  • We hae meat produces more than 21 million square sausage slices a year.

To find out more, go to https://wehaemeat.com/ and follow We hae meat on Instagram or Facebook.

We hae meat declares world’s first ‘National Square Sausage Day’

Ayrshire butcher We hae meat has declared 25 March the world’s first ‘National Square Sausage Day’, an occasion dedicated to honouring and enjoying the Scottish delicacy.

The farm-to-fork business is inviting families across Scotland to join in the inaugural celebration by enjoying a square sausage breakfast, lunch or dinner on the day, chosen because the 25th is a square number.

While the origins of the square sausage, also commonly known as Lorne sausage, remain a mystery, its status as an iconic Scottish food is undeniable. A well-known Scottish myth is that it was invented by Glasgow comedian Tommy Lorne, contrary to the widely-held belief that a West Coast butcher in the Firth of Lorne created it.

Because a square sausage slice is thinner than a link sausage, it takes less time and energy to cook, making it a more convenient and less energy-intensive alternative.

We hae meat will celebrate National Square Sausage Day on 25 March by donating square sausage meals to the Dailly Community Pantry and Dailly Primary School, and sharing tips on social media on the best ways to cook and serve a slice.

Craig Chalmers, Commercial Manager, We hae meat said: “We have a genuine passion for the square sausage and we’re very excited to declare 25 March the world’s first National Square Sausage Day. What’s not to love about a square sausage? It’s locally produced and the perfect shape for a breakfast roll, with no slicing required and it won’t fall out! And because it’s thinner it takes less time to cook than a link sausage, meaning when you switch to square sausage, you’re taking a small step in reducing your energy consumption.”

We hae meat’s 700g pack of square sausage slices will be on special promotional offer for £3.50 in Tesco stores across Scotland from 6 to 26 March inclusive, coinciding with National Square Sausage Day. The butcher’s full range is available in major grocery retailers across Scotland, including Morrisons, Asda, Co-Op and Iceland.

Established in 2007, We hae meat is a leading producer of premium meat products, operating from its farm and factory based in Ayrshire. The family business prides itself with a commitment to quality and traditional flavours, producing more than 21 million slices a year.

We hae meat offers a skinny range, containing up to 75 per cent less fat and 45 per cent fewer calories than its standard range, offering a healthier alternative. For chippy lovers it also offers a ‘chippy-style’ range.

The company recently claimed the Green Family Business of the Year and Scottish Family Business of the Year awards at The Herald Scottish Family Business Awards, with the judges praising its sustainable practices.

To find out more, go to https://wehaemeat.com/