Novak Djokovic is the most influential tennis player at Wimbledon 2023 but who else makes the top ten?
Novak Djokovic is the most influential tennis player competing at Wimbledon this year, generating up to £54,700 per sponsored Instagram post
Nick Kyrgios is the second highest earning on Instagram, earning potentially up to £22,700 on each sponsored post
Andy Murray is the third most influential, earning up to £12,800 on each post, whilst Stefanos Tsitsipas is fourth and earning up to £12,200
A new study names Novak Djokovic as the most influential tennis player competing at Wimbledon in 2023, earning potentially £54,700 per sponsored Instagram post.
The research, conducted by CasinoAlpha.co.nz used an Instagram pricing calculator to create a list of the most influential Wimbledon tennis stars competing in this year’s tournament and established how much they can earn per sponsored Instagram post.
Novak Djokovic, the current men’s singles Wimbledon champion, is the most influential tennis player at Wimbledon this year. He could earn up to £54,700 from each sponsored post on Instagram.
He has the highest following of any Wimbledon tennis player at 13 million and an engagement rate of 2.7%. Djokovic earned his following through winning seven Wimbledon titles throughout the years and 94 single titles all together throughout his tennis career at various competitions.
Nick Kyrgios has been named as the second most influential tennis player at Wimbledon this year, earning up to £22,700 per Instagram post. Although never having won Wimbledon before, Kyrgios is a favourite to win in 2023. He has the second highest follower count at 4.1 million and a high engagement rate of 3.7%.
The third most influential competitor is Andy Murray who can earn up to £12,800 on each sponsored post on Instagram.
Another men’s singles champion, Andy Murray has won the Wimbledon championship twice and holds 46 single titles leading to him becoming one of the favourites to win for the third time at Wimbledon this year. He has a following of 2 million and a large engagement rate of 6.1%.
The fourth most influential tennis player at Wimbledon this year is Stefanos Tsitsipas, potentially earning up to £12,200 per sponsored Instagram post. The tennis star, currently living in Monte Carlo, has a large following of 1.8 million and a 3.3% engagement rate.
Matteo Berrettini is the fifth most influential player at Wimbledon on Instagram. His following of 1.6 million and an engagement rate of 7.1% can earn him up to £11,100 on each sponsored post.
Iga Swiatek is the sixth most influential tennis player at Wimbledon and the most influential female tennis player at Wimbledon this year.
Her combination of a follower count of 1.3 million and a high engagement rate of 9% could potentially earn her up to £9,300 on each sponsored Instagram post.
Commenting on the findings, Tudor Turiceanu, CEO of CasinoAlpha.co.nz said: “Overall, Wimbledon is accepted as one of the greatest tennis tournaments in the tennis calendar and is the oldest tennis tournament in the world dating back to 1877.
“The players at Wimbledon are considered to be the best in the world and the Wimbledon title can allow a tennis player to become more influential on social media, reaping rewards both on the court and off.”
Name
Instagram handle
Instagram follower count
Engagement rate
How much they can earn per sponsored Instagram post
Paddy McGuinness is the most influential UK game show host, potentially earning £4,129.02 per sponsored post on Instagram
Most influential hosts came from North of England, beating London talent
Davina McCall is the only female presenter in the top ten, earning an estimated £3,086.50 per sponsored post
New analysis has revealed that Paddy McGuinness is the most influential UK game show host on Instagram.
The study conducted by SolitaireBliss analysed Instagram profiles of the presenters and marketing calculators to determine how influential the game show hosts are on social media.
Paddy McGuinness takes the top spot, potentially earning £4,129.02 per sponsored post. Born in Bolton, Manchester, Paddy is best known for hosting popular dating game show Take Me Out from 2010-2019.
Paddy became a firm favourite on our screens, which led to job offers presenting game shows such as Catchpoint, Benchmark, Take Me Out, I Can See Your Voice, Question of Sport and Amazing Greys.
He made his first television appearance in 1995 as a contestant on TV show God’s Gift, presented by #3 on the list, Davina McCall.
The TV star is making a fortune thanks to his Instagram following of 2 million, where Paddy can expect to earn an average of £4,129.02 per sponsored Instagram post. This would mean that Paddy would need to post thirty one sponsored posts to cover the cost of his new Porsche Taycan Turbo – priced at £125,000.
Paddy’s popularity with viewers led to additional TV opportunities where he now co-presents the fan favourite, Top Gear, alongside Freddie Flintoff and Chris Harris, which contributed to his increase in influence.
Keith Lemon, real name Leigh Francis, is the second most influential UK game show host, with an Instagram following of 1.8 million which comes mostly from his hit ITV game shows Celebrity Juice and Through the Keyhole.
As one of the top game show hosts in the country, Leigh can make an average of £3,688.73 per sponsored Instagram post. Born in Leeds, Keith started his television career after being discovered by #3 on the list, Davina McCall, while he was performing stand-up comedy. Now, Keith Lemon still presents on our screens today where he hosts Celebrity Juice, with season 26 now airing on ITV2.
Davina McCall, born in Wimbledon, is the third most influential UK game show host and only female presenter in the top ten.
With an Instagram following of 1.5 million, Davina can expect to make an average of £3,086.50 per sponsored post. Her television career began in 1992 presenting on MTV, which eventually led to her first game show hosting gig for God’s Gift in 1996. Since then, Davina went on to host a number of game shows such as The Million Pound Drop, The Vault, Don’t Try This at Home, Prickly Heat, Five Minutes to a Fortune, Oblivious, and One Hundred and Eighty.
Davina is also well-known for her 10 year stint presenting Big Brother, celebrity fitness DVDs and more recently for her appearance as guest judge on The Masked Singer UK, all contributing to her overall popularity and influence.
The fourth most influential UK game show host is Bradley Walsh. Bradley has a total Instagram following of 915,000 and can potentially earn an average of £2,800.63 per sponsored post. With an engagement rate of 2.92%, he has the highest level of user engagement out of the top ten.
Born and raised in Watford, London, Bradley started as a professional football player for Brentford, before ankle injuries led to the end of his early career. Following this, he worked at Pontins as a bluecoat before being recruited by ITV to present his first game show, Midas Touch in 1997.
Most known for hosting viewer’s favourite The Chase, winner of Most Popular Daytime Programme at the National Television Awards three times, and Beat the Chasers. Bradley has also hosted a number of other game shows such as Take Off with Bradley & Holly, Blankety Blank, Cash Trapped, Keep It in the Family, No. 1 Soap Fan, Odd One In and Spin Star.
At number five is Bolton-born Vernon Kay. With 715,000 Instagram followers, he can earn a potential average of £2,183.56 per sponsored post.
Presenter of the iconic game show All Star Family Fortunes, Kay has a list of presenter credits on other game shows such as Beat the Star, Game of Talents, Hit Me Baby One More Time, Million Dollar Mind Game, Boys and Girls, Beat the Star, The Whole 19 Yards and 1000 Heartbeats. Vernon is also known for his career as a radio presenter, his appearance on I’m a Celebrity…Get Me Out of Here! and his marriage to presenter and model Tess Daly.
Magician and former children’s TV presenter Stephen Mulhern ranks at number six. Stephen has 628,000 Instagram followers which can net him a potential £1,904.62 on average per sponsored post.
As the youngest member of the Magic Circle, Mulhern made his first TV appearance as a child on Blue Peter. Before becoming host of the long-running game show favourite Catchphrase, Mulhern had established a successful career in children’s TV. Stephen has also been the host for past game shows In for a Penny, Rolling In It, Catchphrase, Big Star’s Little Star, Reality Bites, Globo Loco, Magic Numbers and Pick Me!
Ben Shepherd is the seventh most influential host and earns an estimated £1,531.92 per sponsored post based on his half a million Instagram followers. Ben is known for presenting game show favourites Tipping Point, The Krypton Factor, Ninja Warrior UK, 1 vs 100 as well as Safebreakers and Who Dares Sings!Tipping Point is on weekdays at 4pm on ITV and is celebrating its-10 year anniversary.
The eighth most influential game show host is Jason Manford. With 359,000 Instagram followers, Jason can earn a potential £1,096.20 per sponsored post. Born in Salford, he started his career as a radio presenter in Manchester before becoming team captain on 8 Out of Ten Cats. As well as performing stand-up comedy and acting, Manford is known for presenting game shows such as Unbeatable and What Would Your Kid Do?Bigheads, The Complaints Department and First & Last.
This number is likely to increase as he is expected to return as a panel judge alongside Sheridan Smith, Beverly Knight and Adam Lambert on new ITV show Starstruck, which has just been renewed for season two after season one received hit ratings with 4.3m at its debut.
Nick Knowles, at number nine, has 320,000 Instagram followers and can earn an estimated £980.55 per sponsored post. Nick first came to attention as host of DIY SOS which he has been presenting for 23 years, and is now known mostly for hosting BBC game shows such as Break the Safe, 5-Star Family Reunion, Guesstimation, Judgemental, Perfection and Who Dares Wins.
Last year Nick, who lives in Cirencester, was replaced by comedian Rhod Gilbert on a Children In Need special of DIY SOS when he breached BBC rules when he appeared as a builder in an advert for Shreddies.
Rounding off the list at number ten is Shane Richie.
With 251,000 Instagram followers, Shane can now potentially earn £767.30 per sponsored post. Known for his portrayal of Alfie Moon in EastEnders, Shane has become known for presenting game shows such as Win Your Wish List, Run the Risk, Reflex, Lucky Numbers, Don’t Forget the Lyrics, Decimate and Win, Lose or Draw.
Commenting on the findings, a spokesperson from SolitaireBliss said: “The UK has always been obsessed with game shows and as a nation it has produced some TV classics. These hosts are a familiar face that we welcome into our homes every night, so it is no surprise how influential they become. Where we once had a generation of game show stars such as Cilla Black and Bruce Forsyth, we have a new era of hosts that can reach us at any time thanks to their social media presence.”
The analysis was conducted by SolitaireBliss which aims to give users free access to all their favourite card and board games online.
Other TV presenters such as Philip Schofield, Rylan and Ant & Dec are all influential, but are more known for shows such as This Morning and Ant and Dec’s Saturday Night Takeaway and so were omitted from the list.
The Instagram earnings of the top ten UK game show hosts
How much can the Strictly Come Dancing professionals earn from social media – and who is making the most?
Dianne Buswell is the most influential professional dancer on Strictly Come Dancing, potentially earning £3,355 per sponsored post on Instagram
Gorka Marquez is the second most influential professional dancer
Last year’s winner and The Masked Dancer UK judge, Oti Mabuse, is the third most influential professional
The new series of Strictly Come Dancing is right around the corner and new analysis has revealed that Dianne Buswell is the most influential dancer on the show.
Analysis conducted by beauty comparison site, Cosmetify.com, analysed Instagram profiles of the professional dancers and marketing calculators to determine how influential this year’s cast of dancers are on social media.
Dianne Buswell is quickstepping her way to a fortune thanks to her Instagram following of 842,715. The professional dancer can expect to earn an average of £3,355 per sponsored Instagram post.
This would mean that Dianne would need to post only 15 sponsored posts to make the equivalent of her Strictly Come Dancing salary of £50,000. Her relationship with previous Strictly partner, YouTube star Joe Sugg, is certain to be a contributing factor to her influential social media presence.
Gorka Marquez is revealed as the second most influential Strictly dancer, raking in an average £2,598 per sponsored Instagram post. On top of the £50,000 salary and revenue from solo-projects, Marquez’s influence is incredibly lucrative.
Last years winner and The Masked Dancer UK judge, Oti Mabuse can expect to earn an average of £2,340 per post, making her the third most influential dancer on the show. This comes as a result of of her Instagram following of over half a million followers.
Giovanni Pernice has the fourth largest following out of the Strictly professionals with a total of 476,128 followers. This means that Pernice could charge an average of £1,897 per sponsored post, a number that could increase drastically as a result of his new relationship with influencer Maura Higgins who has over three million followers.
Janette Manrara, who left her role as a professional dancer to take over from Zoe Ball as presenter of It Takes Two, can earn £1,756 per sponsored post based on her following of 441,751. Her husband and fellow professional dancer, Aljaž Škorjanec is the fifth most influential professional dancer, earning £1,852 per sponsored post, giving the couple a combined earning of £3,608 every time they both post sponsored content.
Similarly, the longest running professional, now turned judge, Anton Du Beke, has 245,923 followers on Instagram meaning he can expect to earn £978 per post.
Commenting on the study, a spokesperson from Cosmetify said: “Each episode of Strictly Come Dancing is viewed by millions suggesting that the professionals can expect to gain even more followers on social media, which increases opportunities for the dancers outside of the Strictly season.”
The analysis was conducted by Cosmetify, which brings together thousands of brands and hundreds of retailers on one platform to ensure a simple shopping experience and allow the consumer to compare the prices of their favourite products at a glance.
How much Strictly Come Dancing professionals can earn on Instagram
Analysis of Team GB athletes’ Instagram accounts reveals that Tom Daley is the biggest influencer, with Andy Murray coming close second
Sky Brown, the youngest athlete to ever compete in Team GB at just 13 years old, has 825,000 Instagram followers – the third most
Players on women’s football team boast 16 spots in the Top 50
Team GB star Tom Daley has won gold before the Olympics have even started, topping the podium as Britain’s most influential athlete at the games.
New research by CasinoScores.com has revealed that Daley can earn up to £6,845 per sponsored Instagram post.
The study analysed the Instagram profile of each Team GB member and used social media market data to discover who are the most influential athletes representing Britain in Tokyo.
Tom Daley, who will compete as part of the diving team, boasts two million Instagram followers, giving him the highest earning potential in Team GB. He tops list, beating out other big names such as Andy Murray, Dina Asher-Smith and Adam Peaty.
The diver, who won bronze at the London 2012 Olympics, has garnered followers not only from his diving success but his knitting account which went viral during lockdown.
Andy Murray earns the silver medal when it comes to the most influential athletes on Team GB with two million followers and the potential to earn up to £5,887.50 per sponsored post.
Surprisingly, the third most influential athlete is Sky Brown, the youngest ever athlete on Team GB at just 13. The skateboarder has potential earnings of £4,102.50 per post thanks to 823,000 Instagram followers.
Most Influential Athletes in Team GB on Instagram and what they could earn
Athlete
Instagram Handle
Potential Earnings per sponsored post
Number of Instagram followers
Tom Daley
tomdaley
£6,845
2,000,000
Andy Murray
andymurray
£5,887.50
2,000,000
Sky Brown
skybrown
£4,102.50
823,000
Geraint Thomas
geraintthomas86
£2,400
481,736
Adam Peaty
adam_peaty
£2,290
459,683
Shauna Coxsey
shaunacoxsey
£2,113.75
424,000
Tommy Fleetwood
officialtommyfleetwood
£1,696.25
340,000
Dina Asher-Smith
dinaashersmith
£1,521.25
304,220
Lucy Bronze
lucybronze
£1,325
265,000
Leah Williamson
leahwilliamson
£1,306.25
260,000
Fran Kirby
frankirby
£1,241.25
248,000
Jack Laugher
jacklaugher
£1,138.75
227,324
Steph Houghton
stephhoughton2
£1,096.25
221,000
Katarina Johnson-Thompson
johnsonthompson
£1,087.50
217,000
Tom Pidcock
tompidcock
£1,077.50
219,000
Olympians that have won gold have gone on to make significant earnings from their sporting success. Eight time Olympic gold medallist Usain Bolt has amassed 10.2 million Instagram followers and can now charge up to £25,000 per sponsored post.
The analysis showed that women’s football is the most influential sport according to Instagram with 16 of the top 50 spots being occupied by the Women’s football players.
A spokesperson for CasinoScores.com commented: “The competition for medals at the Games will be fierce, but these figures show that there is plenty of opportunity for athletes to strike gold through their social profiles.
“On average, a Team GB athlete in our top 50 can earn more than £1,000 for a sponsored Instagram post. And as the UK cheers them on this summer, they can expect their followings to grow even more.”
The research was carried out by CasinoScores.com, which is dedicated to providing players with live casino statistics, live scores and more.
