48% of Edinburgh teens fall for fake news on social media

  • New research exploring teenagers’ in Edinburgh perceptions of fake news
  • Research reveals 48%of teens in Edinburgh say they have fallen for fake news before.
  • 23% of Edinburgh teens think fake news refers to things Donald Trump claims to be untrue
  • Vodafone’s Digital Parenting magazine has released advice for families on how to tackle fake news: www.vodafone.co.uk/mobile/digital-parenting/rollup-fakenews.

Vodafone UK has published new research exploring teenagers’ perceptions of ‘fake news’, misinformation and the reliability of the information they find online. 

Almost a half (48%) of teenagers in Edinburgh have fallen for fake news and 47% of teenagers surveyed said they were more aware of fake news in 2020 compared to previous years. Vodafone has released tips for parents and children on how to deal with fake news on its Digital Parenting hub.

The research shows that young people in Edinburgh are regularly exposed to fake news, with teenagers reporting to see fake stories an average of 12 times per month, and 23% believing they think they see fake news every day.

Perceptions around fake news

Three in four (73%) of teenagers in Edinburgh correctly identified fake news as ‘misleading information which is presented as news and spread online’.

However, wider perceptions around fake news indicate a lack of comprehensive understanding on the subject – with 23% thinking fake news refers to ‘things Donald Trump claims to be untrue’.

Topics of fake news

With the spread of misinformation reaching new highs last year,the research highlights key topics of fake news in 2020 for Edinburgh teens: Covid-19 and the vaccine (50%), Celebrities (40%), Donald Trump (37%), the end of the world (27%) and the UK lockdowns (20%)

Identifying fake news

Just half (57%) of teenagers in Edinburgh think they can distinguish fake news from the truth. However, the research indicates that tech-savvy teens are using their digital skills to spot the real from the fake, and almost a half (47%) of teenagers in Edinburgh think they are better equipped to spot fake news than their parents.

Main sources of fake news

Predictably, four in five (80%) in Edinburgh reported seeing the most fake news on social media platforms – far higher than on news websites (13%).  

Combating fake news

Encouragingly, 17% of teenagers in Edinburgh say someone has taught them how to spot and report fake news and combat misinformation, with this person most likely to be a parent (80%), or a teacher (40%). And, 20% have learnt how to spot fake news using an online resource.

Helen Lamprell, General Counsel and External Affairs Director, Vodafone UK, said: “It’s clear from our research that fake news amongst Edinburgh teens is a widespread issue – and is not going away with Donald Trump.

“It’s so important to educate everyone on the importance of safety online and how to identify fake news. Our Vodafone Digital Parenting Hub has useful resources and advice for what to watch out for and how best to tackle it.”

Emma Robertson from Digital Awareness UK, said: “Since the start of the pandemic we’ve seen a dramatic and worrying spike in the number of young people and their families being exposed to fake news and scams.

“Many of us are being inundated with false information about vaccinations, miraculous COVID-19 cures, politics and so on. It’s critical that young people have the digital skills they need to spot fake news and really think about whether the information we are seeing online could be misinformation or disinformation.

“Fake news reportedly spreads six times faster than real news, so it’s up to all of us to help others identify it and think twice before sharing.”

Vodafone’s Digital Parenting Tips – Five ways to spot fake news

To avoid being tricked by fake news, ask your child to consider these questions:

  • Is it being reported elsewhere – have you seen this story in other places e.g. on TV or radio?
  • Is the site name normal – do you trust the website where you saw this story? Check the URL: it should have .org or .com or .co.uk at the end, not an unusual jumble of letters.
  • Do the photos and videos look accurate or could they be photoshopped? 
  • Headlines matter – but so does content: read the entire piece before you share a story to be sure it’s an article you are happy to endorse.
  • If you’re unsure – ask a trusted adult for a view.

For more advice on navigating fake news, visit: 

https://www.vodafone.co.uk/mobile/digital-parenting/rollup-fakenews

How extremists have been exploiting the current pandemic

The government needs to ensure that their response to dealing with COVID-19 and future crises takes into account the significant threat of hateful extremism and the dangerous narratives spread by conspiracy theories.

The Commission for Countering Extremism (CCE) has published a report today, looking at the way in which extremists have sought to exploit the current pandemic. Through the use of conspiracy theories and fake news, the Commission has found that hateful extremists have used divisive, xenophobic and racist narratives to sow division and undermine the social fabric of our country.

The CCE warns that investing in counter extremism work and urgently publishing a new strategy is critical as extremists will seek to capitalise on the socio-economic impacts of COVID-19 to cause further long-term instability, fear and division in Britain.

Lead Commissioner Sara Khan says: “The pandemic has not discouraged extremists from propagating their hateful ideologies. On the contrary they have, as is always the case in a crisis, fully exploited the lockdown to promote dangerous conspiracy theories and disinformation, most notably online.

“They seek to mainstream extremist narratives in society, for the sole purpose of inciting hatred, violence, public disorder and a breakdown in community cohesion. We have already seen how extremists discussed the 5G conspiracy theory on fringe social media platforms such as Telegram. In April 50 5G masts were targeted for arson and vandalism in the UK.

“In this report we’ve drawn attention to a variety of conspiracy theories that have been spread by groups from the Far Right to the Far Left and Islamists. The impact of extremist propaganda and disinformation to our democracy cannot be overstated.

“These conspiracy theories are harmful, dangerous and are used by extremists to cause division and breed hate. This is why I have called on policy makers to develop a system to classify dangerous conspiracy theories based on the harm they cause. This will help practitioners and social media platforms better challenge harmful conspiracy theories before they escalate.

“The government also have to work closely with local authorities to understand and develop a strategy to deal with local extremist trends. For example, by understanding and countering anti-vaccine conspiracy theories, the government will be better placed to ensure there is sufficient uptake of any future vaccinations.

“We need to be on the front foot to counter the activity of hateful extremists who seek to divide and undermine everything our country stands for; and we must begin work on it now.”

Along with highlighting harmful conspiracy theories, the report shows how extremists were spreading disinformation and fake news about minority groups which has been used by sympathisers to incite hatred and violence.

One study shows that during the pandemic, over 90% of social media posts containing misinformation were not taken down by social media companies, when flagged by volunteers. Another study found hundreds of thousands of Far Right posts around COVID-19 and millions of engagements with known disinformation sites.

In addition to classifying dangerous conspiracy theories, the Commission have also made the following recommendations:

  • a commitment to ensure hateful extremism falls within the remit of the new online harms regulator and that existing laws on inciting hatred are enforced online
  • a call for the Ministry of Housing, Communities and Local Government (MHCLG) to drive forward a COVID-19 cohesion strategy to help bring different communities together to prevent extremist narratives from having significant reach and influence
  • a new counter-extremism strategy must include an assessment of how extremism manifests locally, the harm it causes, the scale of support for extremist narratives and how best to pre-empt extremist activity – this should also include assessing who is most susceptible to extremist narratives, in order to deliver vital interventions to engage and support these people
  • for the government to work closely with local authorities to understand and develop bespoke support and interventions to pre-empt and deal with extremist activity
  • for the government to develop plans to work with researchers and practitioners to build a better understanding of ‘what works’ in relation to counter extremism online and offline

This is the first in a series of publications from the Commission looking at extremism in the context of the current pandemic.

Coronavirus: crackdown on fake news


Specialist units across the UK Government are working at pace to combat false and misleading narratives about coronavirus, ensuring the public has the right information to protect themselves and save lives.

The Rapid Response Unit, operating from within the Cabinet Office and No10, is tackling a range of harmful narratives online – from purported ‘experts’ issuing dangerous misinformation to criminal fraudsters running phishing scams.

Up to 70 incidents a week, often false narratives containing multiple misleading claims, are being identified and resolved. The successful ‘Don’t Feed the Beast’ public information campaign will also relaunch, to empower people to question what they read online.

Culture Secretary Oliver Dowden said: “We need people to follow expert medical advice and stay at home, protect the NHS and save lives. It is vital that this message hits home and that misinformation and disinformation which undermines it is knocked down quickly.

“We’re working with social media companies, and I’ll be pressing them this week for further action to stem the spread of falsehoods and rumours which could cost lives.”

When false narratives are identified, the government’s Rapid Response Unit coordinates with departments across Whitehall to deploy the appropriate response. This can include a direct rebuttal on social media, working with platforms to remove harmful content and ensuring public health campaigns are promoted through reliable sources.

The unit is one of the teams feeding into the wider Counter Disinformation Cell led by the Department for Digital, Culture, Media and Sport, made up of experts from across government and in the tech sector.

The Cell is engaging with social media platforms and with disinformation specialists from civil society and academia, to establish a comprehensive overview of the extent, scope and impact of disinformation related to coronavirus.

The Culture Secretary will be contacting social media companies this week to thank them for their good efforts to date, assess the progress made and discuss what other potential measures can be put in place to ensure accurate, honest information consistently reaches users of their platforms.

Penny Mordaunt, Paymaster General, said: “Holding your breath for ten seconds is not a test for coronavirus and gargling water for 15 seconds is not a cure – this is the kind of false advice we have seen coming from sources claiming to be medical experts.

“That is why government communicators are working in tandem with health bodies to promote official medical advice, rebut false narratives and clamp down on criminals seeking to exploit public concern during this pandemic.

“But the public can also help with this effort, so today we implore them to take some simple steps before sharing information online, such as always reading beyond the headline and scrutinising the source.”

The public can help stop the spread of potentially dangerous or false stories circulating online by following official government guidance – the ‘SHARE’ checklist (see below).

This includes basic but essential advice such as checking the source of a story and analysing the facts before sharing.

Certain states routinely use disinformation as a policy tool, so the government is also stepping up its efforts to share its assessments on coronavirus disinformation with international partners.

Working collaboratively has already helped make the UK safer, providing ourselves and our allies with a better understanding of how different techniques are used as part of malicious information operations – and how to protect against those techniques more effectively.

These measures follow recent advice from the National Cyber Security Centre, which revealed a range of attacks being perpetrated online by cyber criminals seeking to exploit coronavirus earlier this month.

This included guidance on how to spot and deal with suspicious emails related to coronavirus, as well as mitigate and defend against malware and ransomware.

To help the public spot false information, the UK Government is running the SHARE checklist and Don’t Feed The Beast campaign.

This gives the public five easy steps to follow to identify whether information may be misleading:

  • Source – make sure information comes from a trusted source
  • Headline – always read beyond the headline
  • Analyse – check the facts
  • Retouched – does the image or video look as though it has been doctored?
  • Error – look out for bad grammar and spelling.

Cairncross Review: a level playing field for UK journalism?

  • Online platforms should have a ‘news quality obligation’ to improve trust in news they host, overseen by a regulator
  • Government should explore direct funding for local news and new tax reliefs to support public interest journalism
  • A new Institute for Public Interest News should focus on the future of local and regional press and oversee a new innovation fund

The Cairncross Review into the future of the UK news industry has delivered its final report, with recommendations on how to safeguard the future sustainability of the UK press. Continue reading Cairncross Review: a level playing field for UK journalism?