Still time to donate food at Tesco

There’s still time to donate food items to support Tesco’s Neighbourhood Food Challenge.

Tesco is hosting a nationwide food collection from 3 – 5 July with foodbank charity  Trussell Trust and food redistribution charity FareShare, and the group hopes that customers and colleagues will collect five million meals for people in need.

This is Tesco’s fourth Neighbourhood Food Collection since the initiative was launched in December 2012. So far they have collected 10 million meals for people in need around the UK with the last collection in December 2013 achieving 4.3 million donated meals.

Tesco will also be topping up total donations by a further 30%.

This weekend has been chosen because Tesco research found that “people are usually less generous in the Summer months than at other times of the year”. Only 7% of people surveyed said that they were at their most charitable during the Summer – yet many low-income families find the summer particularly hard as children no longer benefit from free school meals.

In July and August last year Trussell Trust foodbanks alone gave emergency food to 133,539 people, including 47,639 children. The charity expects demand to be higher this Summer.

Thousands of volunteers from the Trussell Trust and the FareShare network are involved over the weekend campaign, as will hundreds of volunteers from the British Red Cross. FareShare will distribute some of the donated food to some of the other 1,290 charities that it supports.

Lindsay Boswell, CEO of FareShare said: “As the research shows, people are more generous at Christmas when it’s easier to remember those in need. However, we are urging people to give generously once more and not forget that the summer is also a difficult time for many as they struggle to provide for their families during the long break”.