Dear Editor,
Cat lovers have a lot to celebrate this Black Cat Day (27 October) with Cats Protection’s news that black and black-and-white cats are no longer overlooked as they once were.
Since we created the awareness day in 2010 to highlight that black cats took longer to rehome than other cats, they now spend 11 days less on average in care than before, prior to moving to their new loving homes.
Around 65,000 black or black-and-white cats have been homed through our adoption centres in the decade since the campaign started, a remarkable 44% of all cats homed through our centres during that time.
We would like to thank readers for their support and for helping us make a real difference. Not only do these cats now spend less time in our care, but each year thousands celebrate the day and engage with our #BlackCatDay hashtag on social media.
Throughout the campaign, Cats Protection has explored reasons why black cats might be less popular, working to change perceptions and buck the rehoming trend. These included black cats being seen as unlucky or not photogenic in selfies.
We would love to invite readers to celebrate and showcase their black cat knowledge by hosting a quiz for friends and family while also raising vital funds for their local branch or centre.
More details about the quiz and Black Cat Day can be found at www.cats.org.uk/black-cats
Yours faithfully,
James Yeates
CEO, Cats Protection
23
0
20
