Edinburgh Social Enterprise Network (ESEN) mascot Doogie Goodstuff has been out and about in the city this week, placing ‘Buy the Good Stuff’ stickers on shops, restuarants, cafes and businesses promoting social enterprise products, goods and services.
Social enterprises are businesses that plough their profits back into the community, and the ‘buy the good stuff’ campaign sticker will indicate to shoppers the wide range and diversity of businesses promoting social enterprise all across the city.
ESEN network coordinator Linsay Chalmers said: “With the roll-out of our sticker campaign we are aiming to increase name recognition of our ‘Buy the Good Stuff” brand and make it easier for people in Edinburgh to spot social enterprises.
“There are now over 200 social enterprises in Edinburgh, offering a wide range of products from culinary and crafts to recycling, wellbeing and sport – and we are seeing new products coming to the fore each week and this will make it easier for people to recognise those businesses.
“Support for our mascot Dougie Goodstuff is growing and making it a bright and engaging campaign for everyone – so we urge shoppers to get out there and buy the good stuff!”
Susan Harkins, Business Gateway Manager, added: “Business Gateway has helped many social enterprises start-up and grow. We are delighted this campaign will raise their profile and make it simpler for customers to buy from these businesses.”
Doogie is pictured at Leith Walk social enterprise Punjabi Junction and Spaceartworks in Morningside – he fairly gets around!
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