Sainsbury’s Blackhall customers will have the chance to see the Paralympic Torch as it goes on a special tour across the UK. Sainsbury’s Blackhall will welcome the torch on Friday 19 October, when customers will have the opportunity to see, hold and take photographs of the iconic torch between 1 – 3pm.
The Sainsbury’s Paralympic Torch Experience will see the Paralympic Torch travel to 400 Sainsbury’s stores across the country – the Torch’s epic journey begins at Sainsbury’s Bradford Upon-Avon and ends at the retailer’s Lampeter store on Thursday 1 November.
The Torch is one of 620 Torches used in the 24 hour Relay which took place from Stoke Mandeville in Aylesbury, the home of the Paralympic Movement, to the Olympic Park in Stratford, London on Tuesday 28th to Wednesday 29th August. 101 stores from other areas across the country previously saw the Torch ahead of and during the Games, and now the retailer – and first ever Paralympic Games-only sponsor – is extending it to the rest of the country.
Sainsbury’s Blackhall Store Manager David Bainbridge said: “We’ve really enjoyed playing our part in raising awareness of the London 2012 Paralympic Games in Blackhall. For our customers, it’s a once in a lifetime chance for them to see the Torch and feel the buzz of the Paralympic Games, which we’re proud to have sponsored.”
The local Sainsbury’s store is also responsible for another Olympic legacy, with two local high schools sharing in the success of the 2012 games thanks to donations from Sainsbury’s. The Royal High School received a donation of London 2012 sports clothing which they aim to use for team events, and organisers of Broughton High School’s recent Septemberfest were delighted to use Sainsbury’s London 2012 merchandise for prizes.
The store hope the donation will help maintain the positive momentum and feeling created by the London 2012 Games. Sainsbury’s Blackhall Store Manager David Bainbridge said: “Our colleagues and customers have really got behind all Paralympics GB and Team GB athletes and we wanted to celebrate the success of the London 2012 Games by providing The Royal High School and Septemberfest with a lasting memento of what has truly been a year like no other.”
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